ImPRessions - Crenshaw Communications

AUGUST 11, 2016

Although what we do is more data-driven and more measurable than ever, like any good professional service, it also relies on intangibles like creativity, experience, and judgment. Trade publications, professional blogs, local-market news sources, and other types of media are solid targets for a new campaign. .

Energy 168

Energy Measurement Media Relations Local 168

Stephen Waddington

MAY 19, 2020

In the public sector, communicators have never been busier, as energy is directed to public education and information. Here are the areas in which I think we need to focus our energy in skills and learning and development. Those insights will lead to better briefs to inform creative and content. Sneeze guards top the list.

Crisis 151

Crisis Government Energy Community 151

PRSay

SEPTEMBER 20, 2019

When your company hires a new employee, one of two things can happen: Your organization routinely adds another employee to the company directory, or it can creatively and thoughtfully onboard a new hire who is primed to become a brand advocate. Internal employees should feel the same passion and energy as external customers. .

Internal 137

Internal International Communications Strategy 137

Bianchi Biz Blog

NOVEMBER 20, 2023

Also, since I regularly invite auto, energy, and environmental leaders to share their perspectives in Green Car Journal and on GreenCarJournal.com, know that it’s better to pitch a Perspective or Voices piece authored by an executive you represent rather than ask if I’d like to do an interview. Words are my life.

Journalism 114

Journalism Automotive Interviews Writing 114

Cision

APRIL 26, 2016

In this interview, Ashley discusses how to best leverage data and analytics, establish specific objectives for your communication strategy and be creative and take risks with your public relations efforts. That said, I think brands can still stand out, but it takes more creativity and getting out of their comfort zones.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

Buzzstream

MARCH 26, 2020

Get creative and create a timeline graphic using a tool like Venngage. Remember that you are spending time and energy to find and reach out to these influencers, and all efforts will be in vain if you don’t do it strategically. Local citations are a great way to link to your business online. Step 10: Leave Room For Creativity.

YouTube 116

YouTube Brand Branding Video 116

Prohibition

JANUARY 17, 2022

Social Media has become a powerful tool for communicating directly with consumers and engaging them with targeted content and creative contests. That is to say, Facebook may be used to successfully convey relevant, urgent, breaking news or local alerts. What is the Impact of Social Media on Public Relations? Key Platforms.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Cision

JUNE 22, 2017

Further, his work at MCS has led to many successful national and local broadcast media relations campaigns. Most companies spend a lot of time and energy on market research to identify specific segments that are likely to be motivated by their message. Rapid Fire Round: If I could change one law, it would be ….

Healthcare 266

Healthcare Analytics Agency Trends 266

Cision

JULY 23, 2015

Dedicating time and energy to a cause can be easily organized, but how do you discover which idea to stand behind and speak up on? Q: You’ve talked about the importance of creating more “white space” in your life to increase creativity. The local American Chamber of Commerce might also be helpful.

Web 120

Web Energy Twitter Creativity 120

OnePitch

SEPTEMBER 8, 2022

One that immediately comes to mind is one I secured recently in Eat This, Not That for a local client that provides cancer support resources for employers to offer as part of their employee benefits package. What’s the best pitch of yours that resulted in coverage and what elements made it successful? I try to be brief and direct.

Pitching 98

Pitching Consumer How To Education 98

Communications Conversations

AUGUST 21, 2018

We have a team member assigned to each of our retail territories so our stores have a specific point of contact and we can build relationships with local reporters. We, as a team, put a lot of focus and energy on the importance of building relationships with reporters, outlets and our stores.

Sports 113

Sports Retail Local Report 113

Shift Communications

DECEMBER 9, 2015

SHIFT’s team approach allows for the work, expertise and energy to be spread evenly across all clients, allowing more room for creativity and putting the emphasis on collaboration over confrontation. I could sense that same energy just below the surface. Observation 2: “ Facts actually matter”.

B2B 60

B2B Energy Print Government 60

Solo PR Pro

AUGUST 2, 2022

For many solo PR pros, the idea of becoming an adjunct instructor at a local college or university can be appealing. “With more programs moving online, opportunities to teach no longer have to be limited to your local university,” explains Kristie. “It gives me additional credibility among my peers and clients.”

Education 107

Education Course Nonprofit Resources 107

Waxing UnLyrical

APRIL 5, 2018

Review the cohort’s purpose, at least yearly, and switch leaders to maintain its energy, creativity and inspiration. Keep the energy alive. Volunteering should be connected to your organization’s bigger purpose, not just serve as another thing that employees feel obligated to do for the sake of their job responsibilities.

Nonprofit 53

Nonprofit Community Employee Energy 53

Polaris

NOVEMBER 17, 2015

Local TV, radio, newspapers, and trade magazines all conducted interviews and ran stories in response to our ideas. #2 Instead of pitching media on the products, we distributed a “creativity kit” for spring break, a time of the year when parents, grandparents, and caregivers are searching for projects to entertain their kids.

Agency 100

Agency Newspapers Interviews Radio 100

Waxing UnLyrical

AUGUST 8, 2016

… but he’s just one of those indefatigable spirits that makes you marvel at how much energy they have. I’ve recently shifted to the digital side of things and am currently working on launching my own creative consulting business, The Colorful Perspective. Creative social media strategy is my jam. Hi friends!

Course 40

Course Local Creativity LinkedIn 40

Waxing UnLyrical

OCTOBER 10, 2016

But however it was – whether through a local social media event, or because we’re both connected to Johns Hopkins, or then through ColorComm – I was always impressed by her indefatigable energy and willingness to lend a hand. I work on all things creative and put my passion for words to the test every day.

Measurement 40

Measurement Energy Retail Creativity 40

PR 20/20

SEPTEMBER 17, 2019

“You'll connect with an incredible community of experts and uncover tactical advice from industry-leading practitioners in the vast world of SEO, mobile, conversion optimization, local search, and more.”. As you’ll see from the 2019 agenda , this one goes deep on SEO, diving into topics like link building and local ranking opportunities.

Conference 97

Conference Marketing Case Study Content Marketing 97

PR 20/20

JUNE 25, 2019

With intelligent resources focused on operations and a personalized customer journey and operations, brands will be able to dedicate greater resources to creativity, listening, relationship building, culture, and community. Video and creative media. Communicate your purpose to build trust and loyalty. And it goes beyond products.

Marketing 52

Marketing Storytelling Technology Community 52

Beyond PR

AUGUST 19, 2016

In a press release issued just two days before the opening ceremony, the announcement was made that Howe had been chosen to commission the cauldron, which he created “to replicate the sun, using movement to mimic its pulsing energy and reflection of light.”. Take advantage of getting involved in local events in your area.

Brand 40

Brand Branding How To Energy 40

Critical Mention

APRIL 26, 2017

In this fascinating discussion, we chatted with Michael about his tips for breaking into sports marketing/PR, what it’s like to plan a national championship celebration in two days and the creative way he handled public outcry to a bold move he made. Be unconventional, creative and entrepreneurial in your thinking and approach in life.

Sports 60

Sports Internal International Enterprise 60

Communications Conversations

FEBRUARY 20, 2018

Sleep Number HQ and all of Downtown had an energy to it that I hadn’t experienced in the workplace before! For instance, when “#MNnice and “#NiceOff” started trending (as a challenge for local brands and businesses to welcome folks to the Bold North—a.k.a. It makes content creation on-the-fly so much fun.

Social Media 76

Social Media Media Video Trends 76

Stephen Waddington

MAY 23, 2018

In time we plan to share the database in a Creative Commons format and develop a web app to interrogate the data. Today it’s much reduced like local media itself, reflecting changing consumer habits. This is where you should direct your personal energy if you want to stay ahead. AI is about to massively change our lives.

Analysis 60

Analysis Technology Tools Exercises 60

The Hoffman Agency

JUNE 21, 2018

This ensures that all messaging is both consistent and relevant to the local market. Side note: locals will have no idea what you are talking about if you call it Korean BBQ). Google spreadsheets are a lifesaver to collect each market’s recommendations, case studies, media lists, etc. Korean food is my new go-to food genre.

Travel 28

Travel Local Case Study Energy 28

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. That, I understand.

Social Media 61

Social Media Media Crisis Energy 61

PRSay

JANUARY 11, 2021

In my limited exposure so far, I’ve been able to see the incredible commitment of time and energy from the members. I’m sure the PRSA member energy is going to be contagious! I’ve mostly met the Board of Directors at this point, but what I’ve heard about the individual members and local Chapters — it’s amazing how involved they are!

Energy 180

Energy Journalism Leadership Meeting 180

Maxim Behar

OCTOBER 15, 2023

My dad had sent me to learn the language at the local Community center and I knew only how to greet and say goodbye to people, but I still told him that I knew how to speak. Then we'd go with a friend and give that money for boza and sweets at the local bakery, which now is a supermarket. In terms of creativity, it is not.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Communications Conversations

MAY 3, 2016

While researching the communications needs for a local free health clinic, Jennifer realized that the clinic’s core challenge was the shortage of volunteer healthcare providers. Logan Moore, a senior studying Public Relations at Auburn University, is described as creative, motivated, organized, intelligent, and hard working.

Sports 0

Sports Leadership Internal International 0

Cision

MARCH 24, 2017

I have immensely talented colleagues at Austin & Williams: Madison Avenue veterans and young, inspirational creatives. A call to action is a powerful thing; it invites people to get involved, to contribute their passion and their resources, whether energy, money or time.

Enterprise 227

Enterprise Agency Radio Fashion 227

PR Conversations

MAY 9, 2017

This may sound pandering and cheesy, but it’s right now, working with my team at the Alberta Energy Regulator, as well as the opportunity to volunteer as an executive with the Canadian Public Relations Society. Aside from the talent to play an instrument, I dream of having more abilities that are creative. Hmmm, tough one.

Energy 53

Energy Measurement Internal International 53

ZudePR

MARCH 22, 2018

If I’m going to pour myself into a once-in-a-lifetime creative act, there ain’t going to be any compromises along the way. I also kept myself busy purchasing tools (from AppSumo) – including Scrivener and KingSumo – and discovering new bloggers such as Joanna at The Creative Penn , the doyen of UK self-publishing. #6

Writing 83

Writing Google Blogging Exercises 83

Communications Conversations

AUGUST 31, 2018

You have the luxury of being more creative because you have more time. But now I can marinate a little bit in the project, breath and test my creativity a bit more. Yet I don’t think the PR-Journalist relationship is over–especially at the local level. Media conglomerates are eating up local news outlets.

Media 112

Media Journalism Report Video 112

PR Fuel

JULY 10, 2018

You don’t have the time or energy to read every single press release and pitch that you get, so you just glance over them quickly to absorb the major details and find the stories that are most interesting. Local Stories for Local Papers – Don’t forget to include the originating city in your dateline. Take advantage of it.

Local 40

Local Newspapers Writing Pitching 40

Melissa Agnes

MAY 14, 2015

Through Nick Morgan I’ve learned that rehearsing with an abundance of energy does wonders for helping you keep your energy level high on stage. I landed in LA at 11am local time and took the day to mentally focus and pamper myself. One thing they all have in common is that they’re all short yet extremely descriptive.

How To 185

How To Crisis Management Crisis Exercises 185

Victorious PR

FEBRUARY 22, 2023

The only reason your team struggles to do PR for your business is because they are wasting so much time, energy, and effort on the wrong things. She is one of the most creative people on the team, with a heart of gold — and a masters in psychology to boot! Hope and pray strategies are a thing of the past. Guess what?

Publicity 52

Publicity Video Pitching Google 52

ZudePR

MAY 31, 2015

My lightbulb went off when I saw the more I gave freely the more creative I became and yes, the more money I make in the present and long run. For me, as a local government employee, there are clear political boundaries. Mindfulness regarding time and energy. Author of 27 Blogging from Paradise books. Internet lifestyle junkie.

Communications 81

Communications How To Blogging Content Marketing 81

Waxing UnLyrical

DECEMBER 9, 2010

Instead of taking 7 hours, it took 3 hours to shoot because we had remembered every locale and shot. Aim high in creativity, but keep in mind the limitations of your tools and skills throughout the process. My group’s enthusiasm and energy was contagious, and kept us going throughout all the bumps. And of course, it worked.

Video 87

Video Facebook Twitter Viral 87