Buzzstream

DECEMBER 13, 2023

Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns. For example, it shows that Buzzstream is “ firstname@buzzstream.com ” which is correct.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

JUNE 16, 2021

That Digital PR Campaign has been done before – can you do it again? This post originally started out as a talk called Difficult Second Album Syndrome which I gave at Drink Digital earlier this year. Writing about this in the abstract is awkward so I’m going to leap straight in with some examples.

Digital PR 160

Digital PR Film Instagram Writing 160

Buzzstream

DECEMBER 15, 2021

Within Digital PR there are different types of tactics and formats used for creating content, each designed to achieve links and brand mentions. These different digital PR tactics range from surveys, commentary and quick pieces of data analysis through to large scale interactive campaigns.

Digital PR 83

Digital PR Data Survey Construction 83

The Proactive Report

JANUARY 6, 2016

This is a mistake that Digital PR practitioners should not fall prey to – after all PR as a discipline is about creating conversations. If anyone understands why content should be aiming at creating ongoing conversations, it’s PR folk. Digital PR content is not a sprint, it’s a marathon.

Digital PR 100

Digital PR Corporate Groups Training 100

The Proactive Report

JANUARY 6, 2016

This is a mistake that Digital PR practitioners should not fall prey to – after all PR as a discipline is about creating conversations. If anyone understands why content should be aiming at creating ongoing conversations, it’s PR folk. Digital PR content is not a sprint, it’s a marathon.

Digital PR 100

Digital PR Corporate Groups Training 100

Buzzstream

DECEMBER 17, 2020

From pitches to landing coverage and everything in between, Digital PR can be done without a single tool. It’s also great for backing up why you’re picking a concept for a client as you have real data to prove why, for example, a trend-led piece on interior design has strong potential to work. BuzzStream Research Tools.

Digital PR 161

Digital PR Tools Pitching Film 161

The Proactive Report

JANUARY 6, 2016

This is a mistake that Digital PR practitioners should not fall prey to – after all PR as a discipline is about creating conversations. If anyone understands why content should be aiming at creating ongoing conversations, it’s PR folk. Digital PR content is not a sprint, it’s a marathon.

Digital PR 100

Digital PR Corporate Groups Training 100

PR in High Definition

JUNE 3, 2020

Memes, public Instagram images, and screenshots of funny things that’ve made it into the media via Facebook are just a few examples of the popular content we see constantly in today’s digital world. PRs and journalists are not immune to this – we use and re-use a vast amount on content on a daily basis. For example.

Digital PR 77

Digital PR Viral Creativity Examples 77

Buzzstream

NOVEMBER 10, 2020

Get creative: a recent study from the past six to 12 months could make your study or campaign relevant – the more recent, the better. For example, I worked on a campaign about running habits, which had a mental health angle. See a completely made up example pitch below to understand how I often advise starting pitches.

Pitching 164

Pitching Writing Digital PR How To 164

Buzzstream

SEPTEMBER 30, 2021

We thought we’d come out the other side of things as we headed into a New Year but there was something else at play that was affecting our efforts as a PR and creative team. It’s fair to say that we aren’t going to solve world issues with digital PR campaigns alone. 3 – Resolution. Conclusion.

Digital PR 71

Digital PR How To Reddit Engineering 71

PR in High Definition

JUNE 3, 2020

Memes, public Instagram images, and screenshots of funny things that’ve made it into the media via Facebook are just a few examples of the popular content we see constantly in today’s digital world. PRs and journalists are not immune to this – we use and re-use a vast amount on content on a daily basis. For example.

Digital PR 48

Digital PR Viral Creativity Examples 48

Rock the Status Quo

OCTOBER 6, 2015

The longer someone one has been in an industry, the more that mindset can take over and block creativity, and we don’t even realise it. We’re competing for PR dollars with generalists who have more digital experience than a traditional PR pro has, and the best way to compete is to build our own digital skills.

Digital PR 100

Digital PR Publicity Pitching Social Media 100

ImPRessions - Crenshaw Communications

FEBRUARY 1, 2021

Between the PR and marketing functions of any organization there can be creative tension or even competition. PR and marketing are perceived very differently, especially in a corporate environment. A PR sensibility can help ensure both. But the conflict typically runs deeper. A milestone event.

Marketing 310

Marketing Product Launch Corporate Viral 310

Waxing UnLyrical

DECEMBER 11, 2013

Look at these examples to understand the changes that the Indian media industry has been going through in the past few months: In May, NDTV Profit cut back on all non-market-hour programming, which meant the channel only needed a handful of anchors and reporters. It’s time for the next big leap in the way PR agencies work in India.

Digital PR 79

Digital PR Newspapers Advertising Advertising 79

The Proactive Report

DECEMBER 2, 2022

For example, about ten years ago plain, san-serif fonts made a comeback and saw their day in the sun once again. For the most part, this was a reaction by creative directors and designers alike to the wave of popularity that grungy and broken up fonts had enjoyed. Design trends.

Trends 147

Trends Instagram Creativity Small Business 147

The Proactive Report

JANUARY 12, 2016

It seems that instead of being bombarded with ads, the public prefers good storytelling accompanied y great visuals – and most PR teams are very skilled at providing this kind of content. This article cites the example of Coldwell Banker’s campaign about how smart-home technology is influencing residential real estate sales.

Real Estate 100

Real Estate Digital PR Storytelling Advertising 100

The Proactive Report

JANUARY 12, 2016

It seems that instead of being bombarded with ads, the public prefers good storytelling accompanied y great visuals – and most PR teams are very skilled at providing this kind of content. This article cites the example of Coldwell Banker’s campaign about how smart-home technology is influencing residential real estate sales.

Real Estate 100

Real Estate Digital PR Storytelling Advertising 100

The Proactive Report

JANUARY 12, 2016

It seems that instead of being bombarded with ads, the public prefers good storytelling accompanied y great visuals – and most PR teams are very skilled at providing this kind of content. This article cites the example of Coldwell Banker’s campaign about how smart-home technology is influencing residential real estate sales.

Real Estate 100

Real Estate Storytelling Digital PR Advertising 100

Cision

SEPTEMBER 5, 2017

Generating more leads or sales (without being specific about the numbers) is a classic example of a poorly defined marketing goal. To get the highest ROI from your earned media strategy, you need to identify the most lucrative channels for distributing content and find creative ways to produce unique content. Twitter: [link].

Strategy 244

Strategy How To Media Measurement 244

The Proactive Report

JUNE 18, 2021

For example, if your business is helping chiropractors learn management skills to build their practice you could join the LinkedIn Chiropractic group – it has over 20,000 members. PR is a communication function. For example, create a group on LinkedIn or Facebook and take an active part. Look for local groups on MeetUp.

Small Business 213

Small Business Fashion Groups Local 213

Buzzstream

MAY 19, 2022

For some in the digital PR space, this will get deeper into SEO and keyword research than you have before. For example, when I Google “coffee statistics,” I see that it has a Keyword Difficulty of 65. My go-to example of this strategy done well is Andy Crestodina and the team at Orbit Media. Linkability.

Survey 90

Survey How To Reddit Pitching 90

Buzzstream

FEBRUARY 27, 2024

In this guide, I’ll be sharing my approach to writing media pitches, plus you’ll find a bunch of helpful tips and examples to assist you in writing your own. A media pitch (sometimes called a PR pitch) is a message normally sent directly to a journalist via email. What is a Media Pitch?

Pitching 83

Pitching Writing Film How To 83

Buzzstream

MAY 2, 2024

Icebreaker: What’s a cool piece of content you’ve seen that’s inspiring or super creative? What’s a really cool piece of content you’ve seen that’s an inspiring or super creative. What should digital PRs know about internal linking? What have you seen lately? Nothing surprising to us.

Internal 118

Internal International Insurance Insurance 118

Buzzstream

JANUARY 30, 2020

Newsjacking should be a key tactic in any approach to digital PR but before I dive in, let me clarify how I see it. For example. Recognisable logos are a great hook to demonstrate the power of a digital PR tactic, but you need the results to back it up. Know the news.

SEO 71

SEO Film Reddit Video 71

5W PR

JUNE 6, 2022

With the evolution of technology, companies have generated a lot more data, which can inspire the creation of a lot more ideas, as well as increase the reach of those creative ideas. For example, a fintech journalist isn’t going to talk about topics in the health tech industry. Digital PR.

Trends 88

Trends Data SEO Consumer 88

Prohibition

OCTOBER 19, 2022

We were definitely spooked by this one, but it’s a great example of how a simple but effective stunt can lead to great coverage both in national media and on social media. Here’s some fun, clever movie promo – Paramount seemingly placed #Smile actors in the crowd at both the Yankees and Mets games last night, both in view of cameras.

Social Media 118

Social Media Fashion Media Travel 118

Rock the Status Quo

NOVEMBER 12, 2014

Try one of these ideas to leverage the instant gratification nature of digital PR. It doesn’t even matter if your client is b2b or b2c – getting creative with out-of-the-box thinking opens the door to a never-ending supply of relevant media opportunities. You’re only limited by your imagination.

Real Estate 195

Real Estate Pitching B2C Fashion 195

5W PR

JULY 15, 2020

In fact, a creative media kit that showcases the brand’s personality, is much more likely to be successful than a simple set of documents. In March 2020, digital newsroom designer pr.co Creative Media Kit Ideas. While a media kit is a collection of information about the brand, not all media kits will look the same.

How To 176

How To Media Guidelines Pitching 176

Doctor Spin

MAY 21, 2023

Being a “preferred partner” allows the PR agency to agree on a more beneficial fee structure. The Benefits of a Public Relations Agency There are many situations where hiring a PR agency is the only way to access certain powers. A few examples would include: Get access to high-level competency you won’t (or can’t) hire.

Agency 52

Agency Publicity Public Affairs Crisis Communications 52

Buzzstream

FEBRUARY 1, 2024

Press Release Pitch Template Like those outlined in our digital PR tools post, many press release platforms provide distribution networks. For example, here are the guest post guidelines from the Hubspot blog. You can see an example of my recent work on a similar post in [Publication]. This piece would [quick recap].

Pitching 87

Pitching Infographics Survey Resources 87

5W PR

NOVEMBER 25, 2019

An airline isn’t the most obvious choice for being a leader in creative digital marketing, but don’t underestimate the power of the stories Delta Air Lines has curated on social media. By populating its YouTube channel with a wealth of UGC, GoPro has championed the use of video to market the GoPro product line. Delta Air Lines.

Strategy 88

Strategy Marketing YouTube Airlines 88

Prohibition

JUNE 2, 2023

This was a creative take on a Coronation campaign that ultimately falls in line with Uber’s own objectives, to be seen as the taxi company to choose. It’s a great example of letting a visually strong campaign communicate a message. It received great national coverage and got lots of people talking!

Transportation 62

Transportation B2C Social Media Retail 62

Cision

APRIL 12, 2016

Taral Patel is PR Executive at PRmention , a digital PR agency for startups. For example, the people coming to your website through search engine result pages (SERPs) or Facebook posts would be considered organic traffic. Dove did a great job reaching their target audience through innovative and creative videos.

Infographics 120

Infographics eBook Content Marketing Video 120

Doctor Spin

FEBRUARY 22, 2024

link] Examples of Public Relations Objectives Here are a few examples of public relations objectives: Increase awareness via earned, shared and owned channels. To get started, you develop a creative concept and a marketing strategy, which you pair up with copywriting and art direction to create your assets.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Buzzstream

JUNE 30, 2021

As a journalist, I’ve seen and deleted thousands of PR emails over the years. As a Digital PR, I’ve probably produced all of the above. For example, I was an Online Showbiz News Reporter at OK! Freelance Digital PR Luke Whelan takes a similar approach to me. What journalists want.

Writing 71

Writing Pitching Study Data 71

Prohibition

JULY 10, 2023

The Big Yellow Boot is a great example of using your previous success in a clever way, whilst tapping into the controversy of an existing product to help the conversation go further. However, it’s not clear if the boot was actually created in partnership with Crocs or if MSCHF just borrowed the look for a talking point.

Tourism 62

Tourism Fashion Social Media B2C 62

Doctor Spin

MARCH 20, 2023

One significant example of AI’s impact on content creation is the increasing use of natural language processing (NLP) algorithms. Photo: @jerrysilfwer ) The AI Revolution: Transforming Public Relations There are several ways in which artificial intelligence (AI) is likely to impact the public relations (PR) industry.

Corporate 52

Corporate eBook Tools Data 52