Critical Mention

JANUARY 22, 2019

In this interview, she shares her insights into how marketing has changed over time, the most valuable social media channel for marketers and how to make more of an impact as a marketing professional in your community. I went into Marketing by way of writing. But I thought writing a diary was boring. Ann: Oh boy. Full report.

Interviews 104

Interviews Content Marketing Writing Journalism 104

PRSay

JUNE 19, 2018

In my writing workshops I’ll interact with gregarious, personable PR professionals who then turn into corporatized automatons when their fingers touch their keyboards. The same principle applies when writing PR materials or crafting statements for media interviews. That just comes off as self-important and detached.

Writing 112

Writing Pitching Course Conference 112

PRSay

FEBRUARY 16, 2024

We recently completed 21 focus groups and in-depth interviews with graduates of the Defense Information School’s Mass Communication Foundations (MCF) course. In the focus groups, service members acknowledged photography, videography, writing and storytelling remain essential for capturing and curating quality content and messaging.

Public Affairs 87

Public Affairs Communications Radio Television 87

Maxim Behar

JANUARY 19, 2023

Maxim: Yes, of course. I've read reviews of the book, I've read the interview. Of course, if the monarchy disappeared around the world, Britain would be the last country. Of course, my father married happily after that, but I had that portrait in my room for a long time. Question to both of them. Is that outdated now?

Interviews 69

Interviews Course Film Analysis 69

ImPRessions - Crenshaw Communications

JULY 27, 2021

But my PR agency job has got me thinking back to what I learned about the industry when I first took a college course about it. I learned the basics of PR tactics, like the different parts of a press release and how to write one, but now that I’m in the industry I consider pitching one of the basics of what we do. How to pitch media.

Conference 368

Conference Pitching Agency Writing 368

ImPRessions - Crenshaw Communications

SEPTEMBER 16, 2022

Because trade and business media typically cover the conferences and trade shows in their categories, a speaking slot can drive exposure to media and thus, interviews and features. Additionally, the PR team can write a news release about the speech or post it on the company site to garner clicks and exposure. .

Leadership 295

Leadership Industry Conference Trade Shows 295

ImPRessions - Crenshaw Communications

JANUARY 13, 2023

Writing still matters. Content skills go hand-in-hand with communications, but even in the video age, coherent and persuasive writing is at the top of the list. Effective writing strengthens media pitches, powers sales presentations, and is often the basis for successful thought leadership.

Writing 170

Writing Pitching Meeting Communications 170

Mark My Words

MARCH 3, 2021

The Express MEGHAN MARKLE and Prince Harry’s Oprah interview won’t “be as big” as Princess Diana’s Panorama interview or Prince Andrew’s Newsnight interrogation, but “many millions” will be made by TV companies on both sides of the Atlantic, says broadcaster Andrew Neil.

Interviews 60

Interviews Writing Advertising Advertising 60

Critical Mention

JANUARY 22, 2019

In this interview, she shares her insights into how marketing has changed over time, the most valuable social media channel for marketers and how to make more of an impact as a marketing professional in your community. I went into Marketing by way of writing. But I thought writing a diary was boring. Ann: Oh boy. Full report.

Interviews 60

Interviews Content Marketing Writing Journalism 60

Bianchi Biz Blog

NOVEMBER 20, 2023

I also write for other publications and business clients as time allows. An important distinction is that these articles are presented from the perspective of a car enthusiast who understands the importance of environmental sustainability, rather than from the perspective of an environmentalist writing about cars. There’s a difference.

Journalism 114

Journalism Automotive Interviews Writing 114

Buzzstream

NOVEMBER 10, 2020

Get weekly exclusives (find a celebrity, conduct the interview etc.). So when writing your pitches, avoid including too much fluff or making them dig for the main story. “The Of course, sometimes there will be further follow-ups from the journalist for raw data or tailored quotes. looks in her BrightonSEO 2020 talk, below, too.

Pitching 164

Pitching Writing Digital PR How To 164

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. The answers are starting to feel repetitive and formulaic.

Interviews 99

Interviews Publicity Technology Social Media 99

The Proactive Report

OCTOBER 30, 2023

The trick to getting good content from an AI service is to learn how to write excellent prompts. Give it an identity to write from, a tone of voice to use, and enough context about the topic so that you get a great response back. Course-correct if you are not making headway and reaching your milestones.

Trends 182

Trends Marketing Wikipedia Reddit 182

PRSay

NOVEMBER 12, 2020

Journalists want to do a great job and they want to write great stories. The pandemic has] been all-consuming, particularly for me as someone who focuses on writing about consumer health,” he said. “I And of course, stay flexible. “I I think we’re much more open to (remote interviews) nowadays, of course,” O’Connor said.

Journalism 211

Journalism Report Interviews Meeting 211

ImPRessions - Crenshaw Communications

JANUARY 3, 2023

Whether you’re writing a byline or preparing for a gig, it’s important to understand your audience. Sometimes, I find myself on the spot, when a client needs real-time advice, a course-correction during an interview, or a solution to strategy problem. Here’s what I’ve learned as a musician and PR professional.

Pitching 193

Pitching B2B Examples Interviews 193

ImPRessions - Crenshaw Communications

SEPTEMBER 15, 2022

Because trade and business media typically cover the conferences and trade shows in their categories, a speaking slot can drive exposure to media and thus, interviews and features. Additionally, the PR team can write a news release about the speech or post it on the company site to garner clicks and exposure. .

Leadership 170

Leadership Industry Conference Trade Shows 170

Shift Communications

SEPTEMBER 23, 2016

I was responsible for any and all reporting, keeping a close eye on the news, writing speaking and award submissions, and running social accounts for my clients. I’d say the biggest piece of advice I could offer for people starting out in PR is to perfect your writing skills and become a resourceful person. Emily Mong.

Interviews 60

Interviews Resources Writing Course 60

Remote PR Jobs

SEPTEMBER 25, 2023

As a journalist who writes about pretty much everything for pretty much everyone (most recently The Wall Street Journal, Fast Company, and Smithsonian Magazine), all of the above are things I hear on a pretty regular basis. Here’s another thing: Sometimes when I meet with a company about what they’re doing, I don’t write a story right away.

Print 100

Print Media Pitching Writing 100

Sword and the Script

JANUARY 2, 2024

That’s of course what I did. An “Interview” with ChatGPT: What is Public Relations? If you enjoyed this post, you might also like: Will humans have to re-write AI’s draft of history? In 2016, I decided to hang out a shingle and start my own business. How has PR Changed? Here are some useful links: about | services.

Blogging 114

Blogging Software B2B Survey 114

Critical Mention

AUGUST 26, 2018

Anthony: In my 35 years of being in this profession, I’ve learned this: writing is job number one. You need to be a professional writer and write for your audience for an intended effect. The post Interview with PRSA’s National Chairman, Anthony W. Today’s employers of my students constantly reinforce this priority.

Interviews 79

Interviews Ethics Conference Leadership 79

PR Fuel

FEBRUARY 25, 2022

Writing a great press release can be complicated though, and most media professionals start out by using press release samples. Keep reading to learn more about how to write a good press release and how much it can do for your company! Give Reporters A Chance To Interview Leaders. The Advantages of Going on Camera.

Product Launch 105

Product Launch Travel Interviews Writing 105

Bianchi Biz Blog

MAY 2, 2022

I am the senior editor at Charged – I write daily blog posts, as well as articles for the print magazines, and do copy editing. I’m also a contributing writer for EVannex – I write a weekly blog post. I do a lot of interviews with pros in the EV industry. Offer us an interview with someone with technical expertise.

Meeting 81

Meeting Media Travel Interviews 81

Contently - Strategy

NOVEMBER 3, 2021

I also ensure I’m citing studies accurately and attributing quotes from interviews to the right people. Fact-checking becomes even more important when you’re writing about sensitive topics. Make sure you record the interview (let the source know you’re doing this first). But after that, it gets more nuanced.

Content Marketing 120

Content Marketing Marketing Viral Study 120

PRSay

OCTOBER 25, 2023

Norris talked with PRSA’s editorial team about the elements of an engaging story, the art of interviewing and the future of podcasting. If I’m interviewing someone and there’s something they mention just in passing, you realize, “Wait a minute — can we go back to that thing you said about your son who’s living in the basement?”

Interviews 137

Interviews Video Storytelling Measurement 137

Cision

JANUARY 17, 2018

Part of making that product, of course, comes not only through brainstorming in editorial meetings but working constructively with PR professionals who bring them interesting story ideas with their audiences in mind. Would you like to write about how blockchain is changing the jewelry business? Please write about them?’

Pitching 215

Pitching Journalism Construction Writing 215

Maxim Behar

FEBRUARY 1, 2024

From that point of view, we decided with Kristina to write a book. And of course, Mary Beth also is participating in the book. You can see the entire interview here. You can watch the full interview on youtube.com. I mean, Ukraine, Russia and all those events happening in the world, we cannot be completely out of that.

Ethics 59

Ethics How To Course Interviews 59

Sword and the Script

MARCH 26, 2024

The 2024 version is out so I spent some time perusing the report to write about it here. Any marketer who’s had a request for a 20-minute phone interview with an internal subject matter expert that goes unanswered knows exactly what this finding is saying. So, marketing winds up writing content without talking to a customer !

Leadership 129

Leadership B2B Study Survey 129

ReimaginePR

APRIL 10, 2020

The very most useful part about writing an insightful article might be the wide array of subjects you are able to pick from. There are several unique topics that you can utilize in writing procedure documents. A significant level to bear in mind when writing a critical article is the reality the artist must be provided relevance.

Writing 120

Writing Newspapers Resources Interviews 120

PRSay

MARCH 30, 2022

Chaloner and PRSA have teamed up to write a series of articles on how candidates and clients can best navigate the recruiting process. Even though reference checking typically comes in the final stage of an interview process, it is a crucial and significant step requiring considerable thought for candidates and hiring managers.

Interviews 139

Interviews Ethics Meeting Course 139

ImPRessions - Crenshaw Communications

JUNE 13, 2017

Of course, employee turnover can happen at any company, but when it happens on the agency side, it should be a blip, not a breakdown. The best rule, of course, is to slightly underpromise and overdeliver — in writing. But by the next meeting, the cast of characters has changed without notice. The unprepared spokesperson.

Media Training 249

Media Training Policies Agency Interviews 249

Solo PR Pro

AUGUST 2, 2022

“In addition, instructors who can teach specialty courses are in high demand. Courses may be as broad as Principles of PR or PR Campaigns, or as focused as Working with Influencers, Crisis Communications or Nonprofit PR.” My first adjunct position was at Texas Christian University, teaching PR Writing.

Education 107

Education Course Nonprofit Resources 107

ImPRessions - Crenshaw Communications

APRIL 3, 2018

The iconic publication sends a 15 year-old reporter to travel with the band on tour in order to write an in-depth piece. Of course, the band wants the article to portray them as musical geniuses – great PR! Of course, the band wants the article to portray them as musical geniuses – great PR!

Tools 170

Tools Government Crisis Public Affairs 170

Cision

APRIL 18, 2017

If not, complete the following exercise: Write down all of the questions you are asked in new business—aka sales—meetings. Write down all of the questions your customer service department is asked. Write down what your domain authority is, which is listed in the left-hand side of the box, right underneath your website’s URL.

Exercises 198

Exercises Google Writing Blogging 198

Deirdre Breakenridge

JULY 9, 2018

These tips will also help you stand out in interview and applications. Check out these five things you can do to make your courses more life-like: Pick a client. If you have to write a research report, how could that research help your client’s business? Envision all your work supporting that client.

Social Media 150

Social Media Media Case Study Analytics 150

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. The key, of course, is for senior managers to model ethical behavior, and to cultivate an environment of full transparency. It’s a red flag.

Corporate 272

Corporate Reputation Policies Employee 272

Norton's Notes

MARCH 21, 2017

This is an interview I did with the guys at Vuelio for their Blogger Spotlight section after I was kindly listed in their top ten PR bloggers for the third year running. Can you tell us a little bit about yourself and what made you start writing your blog? How do you measure the success of your blog?

Interviews 35

Interviews Writing Blogging Social Media 35

Victorious PR

FEBRUARY 22, 2023

Fortunately for companies facing this very question, there is a new PR course rolling out its welcome mat that was designed specifically to help busy CEOs master public relations and maximize their brand’s potential. Our Authority Creator program is unlike any other course on the market. Gain the trust of your target audience.

Real Estate 52

Real Estate Course Pitching Education 52