wiredPRworks

FEBRUARY 11, 2019

Here’s a program I’m presenting on February 25 at Keys to Digital Marketing Success Workshop in Lisle. About Barbara Rozgonyi, Creative Visionary. Founded in 1990, CoryWest Media is a creative innovation consultancy that works with its clients to attract attention, build brands, and captivate communities in 4D.

Small Business 66

Small Business Nonprofit Storytelling Marketing 66

Konnect Agency

APRIL 24, 2024

Whether you’re organizing a product launch, corporate gathering, or influencer soirée, the key to hosting a memorable event lies in meticulous planning and attention to detail. Final Thoughts Mastering event planning requires a combination of strategic thinking, attention to detail, and creativity.

Product Launch 52

Product Launch Transportation Measurement Examples 52

PR 20/20

MAY 8, 2019

Today, we’re introducing three new services— Automated Press Releases , Automated Performance Reports and Piloting AI ™ Workshops —but, first, the backstory. Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. Are you ready?

Agency 84

Agency Enterprise Technology Analytics 84

Stern + Associates

APRIL 13, 2023

Sustainability as a Fulcrum for Corporate Innovation Driving innovation for organic growth is always challenging for companies, says Harvard Professor Rebecca Henderson, author of the Financial Times Best Business Book of the Year, “ Reimagining Capitalism in a World On Fire ” (2020).

Policies 96

Policies Energy Government Crisis 96

Cision

DECEMBER 15, 2015

Your client may be extremely knowledgeable in holistic health, corporate training or eco-friendly design, but if they aren’t known for it, then it’s not doing all it can to drive their business or grow their audience. Images: Andrés Nieto Porras , Andrew_Writer ( Creative Commons ). Increase Visibility.

Leadership 120

Leadership Training LinkedIn Resources 120

Solo PR Pro

NOVEMBER 17, 2015

It can be highly effective to find new and creative ways for cultivating relationships – particularly over the long-term – with the key decision-makers in our target markets. train the trainer material that equips PR directors in higher education to train their faculties and deans) into these events as a live workshop.

Creativity 40

Creativity Public Affairs Policies Survey 40

Konnect Agency

SEPTEMBER 13, 2019

When one thinks of improvisation, funny quips and groan-inducing one-liners seem a far cry from the day-to-day duties of life in corporate America, or in my case food and beverage PR. So why then are we seeing companies adopt improvisation workshops and training into their employee growth programs?

Examples 75

Examples Training Agency Employee 75

Mark My Words

SEPTEMBER 29, 2017

As the corporate comms world well knows any re-brand will fail if it is in slogan. But they could be the champion of the young entrepreneur, of the disruptive creative, of the metro liberal at ease with the transformation of battered workshops into cereal cafes and VR studios. It has to be meaningful.

Brand 60

Brand Branding Conference Energy 60

wiredPRworks

FEBRUARY 12, 2018

About the presenter: Barbara Rozgonyi , Creative Visionary. Gift: "Success Secrets of the Online Marketing Superstars" PR Chapter written by Barbara Rozgonyi and published by Entrepreneur Press. Edgy, grounded and prophetic, Barbara Rozgonyi is on a mission to motivate people and companies to spread real PR [personality + reputation] news.

Case Study 40

Case Study Conference Reputation Small Business 40

Stephen Waddington

MAY 16, 2019

A blog about careers as told by eight marketing and PR practitioners in a workshop at Newcastle University. That passion drives bravery and pays off in bold creative ideas that make a difference. She urged encouraged students to hone skills in creativity, storytelling and pitching.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Waxing UnLyrical

DECEMBER 1, 2014

Speaking of planning, I’m teaching a full day workshop for PRSA in NYC on Friday. Here’s a great post from Kellye Crane on 23 creative holiday gift ideas for clients. And do your colleagues a favor by passing this post on to them… now there’s a creative gift idea! Then go fill out that calendar.

Resources 69

Resources Nonprofit Measurement Creativity 69

Solo PR Pro

DECEMBER 22, 2020

When you attend PR conferences, you get access to workshops, talks and panels led by industry professionals, plus the chance to network and brainstorm with PR professionals just like you. She’s not wrong: During the conference, you get to attend more than 100 sessions, workshops and industry forums led by leading brand marketers and experts.

Conference 58

Conference Content Marketing Community Education 58

Waxing UnLyrical

SEPTEMBER 21, 2015

I’m excited – this is my first time keynoting at #PRAXIS2015 , as well as teaching multiple workshops around India and the UK. ON BOARD – How To Use Board Games to Build Corporate Skills. ” I cover the most frequently asked questions in my social PR strategy workshops in this WUL goodie. ” 3.

Travel 40

Travel Content Marketing Corporate Writing 40

PR 20/20

JUNE 25, 2019

With intelligent resources focused on operations and a personalized customer journey and operations, brands will be able to dedicate greater resources to creativity, listening, relationship building, culture, and community. Services are custom based on each organization’s needs, but may include: Onsite workshops and consulting.

Marketing 52

Marketing Storytelling Technology Community 52

Ishmael's Corner

MAY 5, 2015

We’ve been able to walk the talk, building out a storytelling methodology that serves as the foundation for how we develop content in client campaigns, our storytelling workshops and internal training. Every PR company with a pulse touts storytelling expertise, but it tends to be a squishy concept. as well as a distinctive point of view.

Storytelling 60

Storytelling SEO Agency Leadership 60

Cision

JANUARY 6, 2017

Adrienne Weiss Corporation, or AWC, is a branding think tank that has been building successful brands since 1986. AW : When I stand outside a Build-A-Bear Workshop, holding a Baskin Robbins ice cream cone watching a Corner Bakery truck drive by, I feel that we have been part of creating our American culture.

Retail 225

Retail Consumer Brand Branding 225

Waxing UnLyrical

JUNE 28, 2018

When people in my workshops start sharing their stories, the room comes alive as listeners express some version of “I know what you mean” or “I’ve been there.” A Look at Compelling Corporate Stories. Image: rawpixel via Unsplash, Creative Commons CC0. Stories connect. Suddenly it’s no longer a monologue, it’s a dialogue.

Storytelling 74

Storytelling Chemicals Nonprofit Agency 74

MaccaPR

OCTOBER 28, 2014

While on the road in Boston for his Mastermind series, his workshop for business leaders to take their companies to the next level, the MaccaPR blog had a chance to pick his brain on the topics of PR stunts, evolving media relations, NFL crisis communications and social media communities. A speed round of PR creativity!

Interviews 54

Interviews Financial Social Media Crisis 54

Waxing UnLyrical

OCTOBER 14, 2010

Steve Crescenzo observes this problem in corporate communications. Corporations constantly churn out copy for communication channels and PR campaigns. Instead, Steve encourages people to be creative and to inject personality into their communications. Creativity, for them, is an afterthought.

Blogging 71

Blogging Twitter Creativity Facebook 71

Waxing UnLyrical

NOVEMBER 19, 2010

Image: twchoi11 via Flickr , Creative Commons Though I wouldn’t consider myself as devoted as some fan clubs. Image: Gitgat via Flickr , Creative Commons Instead, speak up and join the conversation. If you choose to stay quiet, it may create an opportunity for the rumors to gain even more traction. These fine folk did: Jan.

Publicity 77

Publicity Reputation Crisis Communications Film 77

ImPRessions - Crenshaw Communications

SEPTEMBER 27, 2018

Still, companies are dragging their feet in this aspect of corporate communications. One of the reasons for the corporate reticence may be the overabundance of tech comms tool choices. Offsite charity projects, company-wide summits, employee socials, and training workshops foster a sense of camaraderie that is key to engagement.

Internal 147

Internal International Employee Mobile 147

Waxing UnLyrical

SEPTEMBER 28, 2010

Image: Geoff LMV via Flickr , Creative Commons These included sentences like On what Pepco’s crisis communication plan is: “Pepco takes its responsibility to keep customers informed seriously. Since Debbi was on a bit of a time crunch, one of her team members responded to my questions via email. These fine folk did: Jan.

Social Media 61

Social Media Media Crisis Energy 61

Shift Communications

NOVEMBER 12, 2018

I recently had the opportunity to attend The Jack Jackson Art of Writing Workshop presented by Ken O’Quinn, a former Associated Press writer and corporate writing coach. Be creative and visual. One of the most valuable things I learned during the seminar was how to write a pitch that gets attention. Be clear and precise.

Pitching 89

Pitching Comparison Writing Radio 89

Marketwired

FEBRUARY 16, 2016

#CreativePR, the hashtag, caught our attention at last year’s PRSA conference when Deirdre Breakenridge, Jason Sprenger and Heather Whaling teamed up for their presentation, “Creative PR: Delivering Your Story From Narrative and Design to Measurement.” But, it’s not creative for the sake of creativity. She holds a B.A.

Creativity 100

Creativity Pitching Writing Conference 100

Maxim Behar

OCTOBER 15, 2023

It was workshops or participation in PR forums. However, I still like to see them in the office and spend time together with them, so that we can work as a team, especially in our field which is focused on creativity. They don't have the corporate culture that we have to create for them. In terms of creativity, it is not.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Cision

JUNE 1, 2017

This can be found from the smallest agencies to the largest corporations. Getting others excited about moving forward to reach executive level positions in any industry motivates and inspires me to stay creative and open to what’s to come. Good competition helps keep you flexible, nimble and creative.

Sports 245

Sports Agency Industry Creativity 245

Waxing UnLyrical

NOVEMBER 23, 2010

Image: jbcurio via Flickr , Creative Commons For the few who don’t know or recall, an “ advertorial is an advertisement written in the form of an objective article, and presented in a printed publication – usually designed to look like a legitimate and independent news story,” according to Wikipedia. Remember the advertorial ?

Blogging 73

Blogging Twitter Facebook Measurement 73

Critical Mention

OCTOBER 24, 2019

The PRNEWS Group focuses on honing and growing PR and marketing professionals’ skills in social media, crisis management, digital PR, measurement, employee relations, media training, CSR and writing through its flagship newsletter, webinars, conferences, awards programs, workshops and guidebooks. Until next time! Critical Mention.

Blogging 68

Blogging Education Resources Creativity 68

NewsWhip

MAY 12, 2021

Every successful creative campaign is powered by insight. Lauren Powell, Analytics & Social Listening Lead with PepsiCo’s Creators League Studio, joins NewsWhip CEO Paul Quigley for a discussion on using content analytics and social listening to support the creative process. How the in-house creative team collaborates | 5:04-5:26.

Trends 78

Trends Brand Branding Reddit 78

Waxing UnLyrical

OCTOBER 28, 2015

They humanize giant corporations and make brands relatable to customers. But while stories can work magic for corporate communicators, writing a good story isn’t easy. McKee is a creative writing instructor who leads screenwriting workshops for some of the best writers in Hollywood, including Peter Jackson and the writers at Pixar.

Storytelling 40

Storytelling Resources Writing Corporate 40

Beyond PR

JUNE 1, 2017

This can be found from the smallest agencies to the largest corporations. Getting others excited about moving forward to reach executive level positions in any industry motivates and inspires me to stay creative and open to what’s to come. Good competition helps keep you flexible, nimble and creative.

Sports 81

Sports Agency Industry Creativity 81

PR Conversations

JUNE 3, 2016

I’m not into the details – I love the big idea, the creative problem solving and the community engagement but when it comes to implementing the nuts and bolts of a campaign, I just want someone else to sort it out. Give me the opportunity to set objectives and steer the creative and I’m in my element. Why do you work in PR?

Government 40

Government Social Media Local Corporate 40

Waxing UnLyrical

NOVEMBER 18, 2010

Image: Tinkerbots via Flickr , Creative Commons Tools are beginning to do a solid job with the most mind-numbing parts of research (i.e., collecting media coverage, putting it into a database, matching the articles and posts up with other metrics, etc.). These fine folk did: Jan. 24 : Whats Next DC , Washington, DC Feb.

Measurement 80

Measurement Publicity Analysis Tools 80

ZudePR

MAY 31, 2015

My lightbulb went off when I saw the more I gave freely the more creative I became and yes, the more money I make in the present and long run. Displaced Yank Doug is co-founder and creative director of Velocity Partners. He runs personal PR and creative campaign specialist agency Rich Leigh & Company. And Lagavulin.

Communications 81

Communications How To Blogging Content Marketing 81

Waxing UnLyrical

DECEMBER 20, 2018

And whether you’re agency, consultant, soloist, corporate, non-profit or higher education, you’re laying out your 2019 marketing-communications plan. Many organizations are filled with solid, creative, strategic communications practitioners and some are lucky enough to have great managers. And that’s wise.

Leadership 85

Leadership Training Agency Groups 85

PR Conversations

FEBRUARY 5, 2015

Whether it is a field of scientific endeavour, a corporate communications challenge or an attempt to communicate the position of a government or government department, a diverse talent pool will eventually do a better job than a single demographic.

Communications 40

Communications Conference Government Policies 40

PR Conversations

FEBRUARY 5, 2015

Whether it is a field of scientific endeavour, a corporate communications challenge or an attempt to communicate the position of a government or government department, a diverse talent pool will eventually do a better job than a single demographic.

Communications 40

Communications Conference Government Policies 40