Ishmael's Corner

DECEMBER 14, 2015

The Art Of Storytelling In Business Communications And Public Relations. The post Journalists Offer Constructive POVs on The PR Pitch appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Techniques For Effective Business Communications. Instead, the media has a.more.

Construction 60

Construction Pitching Storytelling Communications 60

ImPRessions - Crenshaw Communications

JULY 18, 2018

The practice of public relations is seen as a creative one, but it often depends on meticulous preparation. The PR briefing book is no exception; it’s a simple tool, yet a critical asset for a brand spokesperson to prepare for media interviews. See last week’s post for a deeper dive into PR facilitation of media interviews.

Interviews 136

Interviews Construction Report Journalism 136

ImPRessions - Crenshaw Communications

JULY 11, 2018

Seeing a client’s interview in a key publication is still a quintessential public relations win, so PR pros spend a lot of time perfecting media pitching. But once we get a “yes” to a pitch or interview request, it’s no time to sit back and relax. Join the interview. Nail it down, fast.

Report 136

Report Interviews Pitching Construction 136

PRSay

MARCH 7, 2024

For example, Barbie’s initial interviews with Margot Robbie, Ryan Gosling and Greta Gerwig revealed little about what the movie was about while galvanizing its intergenerational audience. Highlights for future campaign ideation include: Tech publications covered strategic partnerships with Roku and Google and the brand’s data strategies.

Film 118

Film Marketing Sports Hotels 118

ImPRessions - Crenshaw Communications

MAY 29, 2018

To the client, bad news or constructive criticism may feel uncomfortable, but an open channel of communications is key to a fruitful client-agency partnership. Remember, public perception is driven by visual branding, marketing, and public relations (among other functions), and inconsistencies will harm or fragment that perception over time.

Apparel 160

Apparel Construction Agency Interviews 160

ImPRessions - Crenshaw Communications

JANUARY 16, 2018

An anonymous quote tells us, “A mistake should be your teacher, not your attacker,” and those in public relations would be wise to remember it when something goes awry. Lack of preparation for a media interview. What if the spokesperson or expert still refuses, and an unsatisfactory interview results?

Skype 170

Skype Interviews Crisis Communications Crisis 170

MaccaPR

DECEMBER 10, 2014

If the world of SEO, inbound marketing, optimized content and landing pages thrills you as a marketer, then the following interview with Clint Danks is going to be your cup of Lipton. Red Wing Shoes’ target audiences include big construction companies that need to follow OSHA safety standards. Interviews Inbound Marketing SEO'

SEO 98

SEO Interviews Blogging Engineering 98

Cision

JUNE 9, 2016

Now as the owner of Media Maven , a full-service public relations firm, I’m getting asked that question even more. . Making something newsworthy means having a “real person” to interview. DIY project, construction). As a former TV reporter and anchor, one of the most common questions I get asked is, “How do I get on TV?”

Pitching 120

Pitching How To Brand Branding 120

ImPRessions - Crenshaw Communications

MAY 4, 2017

Timely, authoritative and well-written bylined articles – contributed pieces for business and trade publications – can elevate a B2B public relations effort exponentially, if executed correctly. Harder than you think, if you want editors to consider your content for publication. Write for the audience.

B2B 136

B2B Guidelines Writing Pitching 136

5W PR

AUGUST 19, 2019

In the world of public relations, digital PR refers to the online marketing strategy utilized by businesses to increase their online presence and boost their brand. Information is constructed into conversations, and companies are able to speak directly to their target audience 24 hours a day, 7 days a week. Digital vs. Traditional.

Digital PR 76

Digital PR Print Construction Television 76

PR for Anyone

OCTOBER 18, 2023

The Power of Next Joanne Lipman’s impressive background as the editor-in-chief of major publications as well as her extensive experience in journalism set the stage for an enlightening exploration of the power of reinvention. She’s also an on-air CNBC contributor and Yale University journalism lecturer.

Journalism 130

Journalism Enterprise Construction Technology 130

Waxing UnLyrical

SEPTEMBER 12, 2012

Then, in my early teens, I constructed a battery-powered transistor radio. These incidents were probably nascent signs of my yet-unrecognized passion for public relations… a raging curiosity to ask “why?” For public relations professionals, curious wave-making can lead to wonderful benefits for clients or employers. Be curious.

Publicity 83

Publicity Radio Nonprofit System 83

ImPRessions - Crenshaw Communications

MAY 10, 2016

In public relations , as with with so many practices, having good data is important. A good survey should be constructed around a key theme anyway, with some sense of the outcome already in mind from the outset. Surveys are effective for generating such data. Be transparent. Other points should back up, or relate to the lead message.

Survey 120

Survey Data Nonprofit Construction 120

Deirdre Breakenridge

NOVEMBER 23, 2016

Make them a part of your blog posts, FB Live video streaming, podcasting interviews, and the many different ways that you tell a story today. You can also carve out time to interview for industry research studies, participating in informal one-on-one interviews with peers, or you can even volunteer your time on research committees.

Skype 150

Skype Industry Storytelling Interviews 150

Cision

APRIL 26, 2016

In this interview, Ashley discusses how to best leverage data and analytics, establish specific objectives for your communication strategy and be creative and take risks with your public relations efforts. What drew you to the field of public relations and communication? The tools and technology will come after.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

ImPRessions - Crenshaw Communications

MARCH 17, 2017

Public relations is a $13 billion industry employing 100,000 people in the US. But a career in public relations isn’t for the faint of heart. From the minute you polish your resume, through the interview process and on to the front lines of account work, PR is a business that demands accountability. Be scrupulous.

Training 159

Training Pitching Writing Video 159

ImPRessions - Crenshaw Communications

JANUARY 9, 2018

As companies make public relations decisions for the year, considering what to look for in a PR agency partner is a key commitment. There are important traits that clients can only suss out if they conduct interviews or seek capabilities presentations as they create a short list of likely contenders.

Agency 224

Agency Creativity Resources Measurement 224

ImPRessions - Crenshaw Communications

OCTOBER 27, 2017

Whether you’re working in public relations or another service business today, things can occasionally get.well, scary. The candidate has all the right stuff, aces the interview and comes in with great intentions. The ones below apply mainly to us in the PR trade, but as readers may see, some could apply to anyone.

Agency 136

Agency Pitching Construction Print 136

Cision

SEPTEMBER 8, 2016

In this interview, Alan discusses the critical steps for successful crisis communications, what it means for your brand to be human and how to improve communication through research. My goal is to expand the marketing of Cerrell’s respected reputation, publicize the good work of the firm and strengthen our public relations capabilities.

Crisis Communications 120

Crisis Communications Crisis Reputation Social Media 120

OnePitch

NOVEMBER 17, 2022

On this month’s profile, we are talking with Cassie Lawrence , Senior Director of Public Relations at JSA+Partners. Read below for the entire interview with Cassie: . Tell us a bit about your day-to-day and what it’s like being the Senior Director of Public Relations at JSA+Partners.

Strategy 52

Strategy Real Estate Media Pitching 52

Waxing UnLyrical

DECEMBER 14, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Become A Public Relations Star December 14th, 2010 Tweet Guest post by Mike Doman I recently had the pleasure of sitting on the admissions panel for a PR course. Show your USP.

Publicity 90

Publicity How To Course Facebook 90

Cision

DECEMBER 15, 2016

Steve Cox, Vice President of Public Relations at Sodexo joined us recently for a stellar webinar on how to utilize earned media to enhance marketing and communications programs and drive organizational growth. Q: Is quantity of hits/views more important to either of you than quality of hits/views (full articles, interviews, etc.)?

Measurement 120

Measurement B2C Construction Analysis 120

Cision

OCTOBER 13, 2016

In this interview, Travis shares the essential elements of a successful communication strategy, the biggest mistakes communicators make and why understanding your target audience is so important for creating effective communication. There really is no such thing as a “general public.” How did you handle it?

Crisis 120

Crisis Corporate Construction Communications 120

Cision

AUGUST 4, 2016

In this interview, Chris discusses why building a relationship with journalists is so important, how social media plays into media relations and what you can do to mix up your strategy and avoiding falling into a rut. As public relations professionals, we need to focus on the greater good. Our communication tools have changed.

Pitching 0

Pitching Energy Media Relations Social Media 0

Bianchi Biz Blog

APRIL 17, 2023

We report on key engineering topics impacting medium- and heavy-duty trucks and buses, as well as the construction, agricultural, mining and other off-highway mobility sectors. Familiarize yourself with our publication and the types of stories we cover. What advice do you have for PR people that want to pitch you?

Engineering 77

Engineering Automotive Agriculture Media 77

Maxim Behar

JULY 10, 2023

Construction permits for its construction are for a temporary project-an inspection of the Agriculture Ministry shows that after yesterday work began on erecting the 111-metre pylon on which to fly the Bulgarian flag. You can watch the whole interview here. Because that is a problem as well?

Energy 52

Energy Communications Construction Agriculture 52

Prohibition

JANUARY 24, 2022

As a public relations agency specialising in crisis communication, Prohibition PR provides clients with custom-made strategies and tactics to get their organisations out of hairy situations. When a problem becomes public, it can quickly deteriorate, especially in today’s online age. Prohibition PR will provide management advice.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Stephen Waddington

APRIL 29, 2020

Building trust and confidence A post-pandemic first job for public relations must be to help turn the confidence curve. AC role of public relations Our job? About Catherine Arrow Catherine is a Founding Chartered Public Relations practitioner, a CIPR and PRINZ Fellow and lives in New Zealand. Communicate.

Leadership 96

Leadership Construction Resources Community 96

Prohibition

JULY 3, 2018

But worry not, there is always something that can be done, after all, nobody is born with experience in public relations! Demonstrating your understanding of these platforms to get genuine website traffic to your personal blog is one of the things that interests PR interviewers the most. Content Creation.

Case Study 54

Case Study Interviews Study Social Media 54

Cision

MAY 4, 2016

Rich Oppel, senior advisor for media strategy and management at Crosswind Media & Public Relations, says brands will successfully land media coverage when they can combine their needs with the needs of journalists and their readers. Then you can construct a strong narrative to place between the reporter and the client.

Newspapers 120

Newspapers Journalism Pitching Report 120

ImPRessions - Crenshaw Communications

MARCH 7, 2017

Contemporary public relations has appropriated the classic cultural art form of rich storytelling, because no one can resist a good story. A good place to start is American Public Media’s “The Moth” – true stories told live. Why do we click on a catchy headline or keep reading past the lead sentences?

Storytelling 149

Storytelling Data Insurance Insurance 149

Prohibition

JULY 3, 2018

But worry not, there is always something that can be done, after all, nobody is born with experience in public relations! Demonstrating your understanding of these platforms to get genuine website traffic to your personal blog is one of the things that interests PR interviewers the most. Content Creation.

Case Study 48

Case Study Interviews Study Social Media 48

Prohibition

JANUARY 30, 2019

After all, as Michael Rosen, PR and communications director for FTI Consulting, puts it, PR is all about “telling stories” – telling your client’s story and managing their reputation with the public through media outlets. However, this is not limited to just press releases.

Pitching 54

Pitching Media Film Enterprise 54

Maxim Behar

JULY 10, 2023

Construction permits for its construction are for a temporary project-an inspection of the Agriculture Ministry shows that after yesterday work began on erecting the 111-metre pylon on which to fly the Bulgarian flag. You can watch the whole interview here. Because that is a problem as well?

Energy 40

Energy Communications Construction Agriculture 40

Prohibition

JULY 9, 2018

As you’ve probably figured out, we’re no relics when it comes to clever public relations. We are looking for an experienced public relations manager to work in a growing fun team of 12 in Leeds that has been winning awards for the last five years. Arrange for interviews or public speaking events and construct press releases.

Creativity 48

Creativity Construction Crisis Management Social Media 48

Ethical Voices

OCTOBER 30, 2023

He’s a public affairs specialist at the US Department of the Treasury and a docent at the National Museum of the US Air Force. I’m one of those folks that you would never have imagined if you saw me growing up, ever being in public relations. Joining me on this week’s episode is Dave Honchul, APR Fellow, PRSA.

Public Affairs 82

Public Affairs Ethics Social Media Government 82

Prohibition

JANUARY 30, 2019

After all, as Michael Rosen, PR and communications director for FTI Consulting, puts it, PR is all about “telling stories” – telling your client’s story and managing their reputation with the public through media outlets. However, this is not limited to just press releases.

Pitching 48

Pitching Media Film Enterprise 48