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How To Set Expectations In Public Relations

ImPRessions - Crenshaw Communications

Public relations is known for being versatile, occasionally glamorous, and, yes, stressful. No one wants to be negative, but a viewpoint grounded in experience and phrased constructively can go a long way in heading off trouble later. Yet the CMO is disappointed because the interview didn’t immediately produce new business leads.

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What Your PR Agency Won’t Tell You (But Maybe Should)

ImPRessions - Crenshaw Communications

And we’ll always spare clients the back-and-forth when negotiating for an interview or story. The limits of PR’s influence While PR agency teams work to help shape and manage a client’s reputation, they’re not always open about the limits of our work. We can influence, not control. It’s not sexy.

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The Unwritten Rules Of Technology Public Relations: A Beginner’s Guide?

Remote PR Jobs

The whole industry is based on trust -- brands trust consumer electronics agencies with their reputation, and journalists put their faith in PR professionals to provide them with relevant content. If you’ve arranged an interview or provided a sample, it’s OK to offer your help, but asking for coverage could backfire.

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5 PR Mistakes And What To Learn From Them

ImPRessions - Crenshaw Communications

An anonymous quote tells us, “A mistake should be your teacher, not your attacker,” and those in public relations would be wise to remember it when something goes awry. Lack of preparation for a media interview. What if the spokesperson or expert still refuses, and an unsatisfactory interview results?

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Things Your PR Firm Should Tell You (That You May Not Want To Hear)

ImPRessions - Crenshaw Communications

To the client, bad news or constructive criticism may feel uncomfortable, but an open channel of communications is key to a fruitful client-agency partnership. Remember, public perception is driven by visual branding, marketing, and public relations (among other functions), and inconsistencies will harm or fragment that perception over time.

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Why You Should Hire a Crisis Communications Agency?

Prohibition

Prohibition PR is a full-service agency specialising in crisis communication, reputation management , and strategic messaging. As a public relations agency specialising in crisis communication, Prohibition PR provides clients with custom-made strategies and tactics to get their organisations out of hairy situations.

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A Dummies Guide to Digital PR

5W PR

In the world of public relations, digital PR refers to the online marketing strategy utilized by businesses to increase their online presence and boost their brand. Information is constructed into conversations, and companies are able to speak directly to their target audience 24 hours a day, 7 days a week. Digital vs. Traditional.