Presspage

JANUARY 30, 2024

The ease of access and digestibility of multimedia content, including videos, infographics, and interactive visualizations, correlates with higher investor satisfaction and confidence in the information being conveyed. Take, for instance, a company using an infographic to break down its financial performance over the past fiscal year.

Infographics 78

Infographics Financial Video Leadership 78

Presspage

JANUARY 23, 2024

Compelling Narrative A clear and compelling company story is a foundation for effective communication. Storytelling is a powerful tool that can establish an emotional connection between a company and its investors. Storytelling helps to differentiate the company from the competition in a crowded market.

Communications 78

Communications Infographics Financial Storytelling 78

Sword and the Script

AUGUST 9, 2014

A few years back I was fortunate to have been with a First Sergeant, the senior enlisted advisor for a company grade commander, who was king of the follow up. A few weeks back, I was reminded of this when I read an infographic titled The Data Behind What Makes an Effective Sales Process. 65% of companies don’t nurture leads.

Infographics 116

Infographics Marketing Content Marketing B2B 116

Landis PR

DECEMBER 11, 2023

A well-orchestrated communications strategy is pivotal for fostering company growth in today’s competitive business landscape. Utilize a mix of content types, such as blog posts, videos, and infographics, to keep the audience interested and to cater to different preferences. For the original blog, please visit here.

Strategy 59

Strategy Company Communications Construction 59

Cision

JUNE 13, 2017

The relationship between companies and their customers has undergone a tremendous shift toward the personal. Social media has enabled this change by facilitating immediate, two-way conversations between companies and customers. But without a distribution channel, your company blog is like a car without an engine.

Blogging 215

Blogging Company Engineering Airlines 215

Inbound PR

JULY 3, 2018

The purpose of this post is to help companies that want to understand how to get started with inbound marketing and those that want to sense check if they are implementing it correctly. How to Get Started with Inbound Marketing [Infographic]. I've seen this first-hand during my consulting days.

Infographics 48

Infographics How To Marketing Company 48

Cision

APRIL 28, 2017

Question #1: Historically, this question always receives a wide variety of comments: Communication with the investment community is an essential component of a well-managed public company. Companies have to have an investor relations section on the company website to consider investment.

Infographics 174

Infographics Comparison Construction Study 174

5W PR

MARCH 27, 2024

There are many good reasons why companies should consider weaving public relations in marketing tactics. Before any company can take the leap into content creation, it’s important to grasp the target audience. Once this information is collected, companies are able to tailor their content to be pertinent and captivating.

Publicity 78

Publicity Strategy How To Marketing 78

Marketwired

DECEMBER 10, 2015

If you’re curious about content marketing, a quick Google search will serve up no shortage of information on trends, best practices, benefits for B2B and B2C companies and what it all means as 2016 approaches. Check out the survey highlights in our original infographic and read more in our news release. [By Lisa Davis].

Infographics 100

Infographics Survey Content Marketing Marketing 100

Inbound PR

SEPTEMBER 16, 2020

When you are building a Customer Success practise at your company, there are quite a few things to consider. In fact, only 30% of CS professionals think that their company has provided them with enough resources to do their jobs properly. The most requested resources are better tools at 39% and more training at 31%.

Infographics 71

Infographics Training Resources Tools 71

Shift Communications

JANUARY 4, 2016

Trend #1: Interactive Infographics. We marketers and communicators have killed the infographic. Can the news media absorb the volume of infographics we churn out? Above, we scanned the news to see how many times the word “infographic” was mentioned, then scanned Twitter for the same. In a word, no.

Data-Driven PR 60

Data-Driven PR Infographics Data Trends 60

Sword and the Script

MAY 19, 2015

The Social Times recently published an infographic by a UK-based software company called SDL. The complete infographic follows below: If you enjoyed this post, you might also like: Ultimate Marketing Secret: Happy Customers Bring Friends . Voice of Customer.

Infographics 60

Infographics Customer Service Exercises Software 60

Cision

MAY 12, 2017

If I am looking for some extra info and feel of the company. 95% is the affirmation we need to understand that a company MUST have an IR website. This is sales & marketing to fuel their due diligence research that you are a real company with a professional presentation like our clients [link] and [link] proudly offer.

Infographics 149

Infographics Comparison Retail Study 149

ImPRessions - Crenshaw Communications

NOVEMBER 9, 2021

Case studies are a great customer reference and sales tool for any growing company. By packaging it into creative infographics, PR teams can gain additional legs for data that would otherwise go unused or underleveraged. They may find their way into the occasional short blog post for the company site. Case studies.

Content Marketing 309

Content Marketing Case Study Marketing Data 309

Buzzstream

FEBRUARY 9, 2024

Depending on how you visualize your data studies and survey results, you may choose to use an infographic, which is the next tactic on this list.) Name], [Title] at [Company], [short bio to validate their expertise on the subject]. Journalists rarely share infographics, so this is more of a blogger outreach tactic.)

Google 71

Google Infographics Pitching Resources 71

PR 20/20

OCTOBER 5, 2016

He has consulted with Fortune 500 companies, influencers with digital products, and a number of A-List celebrities. If you’re looking for ways to overcome the challenges, check out the influencer marketing infographic below. You can connect with Shane ( @Shane_Barker ) on Twitter. Image courtesy: Shane Barker Influencer Marketing.

Infographics 84

Infographics Marketing Study Product Launch 84

Axia PR

AUGUST 23, 2017

We’ve put together a handy infographic for you to print out and keep at your desk that offers five easy tools to use to find great content topics. At first, the topic ideas will be plentiful since there are obvious subjects and issues to address. As you dive deeper, however, topics will be harder to find.

Infographics 48

Infographics How To Print Content Marketing 48

Flack's Revenge

APRIL 16, 2020

If ever there ever was a company in the right place at the right time, it is Zoom. When asked to create an infographic, e.g., we often call in a partner with this skillset. Visme makes it easy to design infographics, and other visuals that combine data and charts. He leads 36 IT consultants; their company has a team of 350.

Infographics 315

Infographics Enterprise Pitching Meeting 315

Axia PR

JANUARY 7, 2024

Companies might focus entirely on crafting the perfect headline and copy to earn media coverage from a news release. However, the power of compelling images, videos, infographics, and other visual assets is just as important for catching a journalist's attention and getting your story covered.

Infographics 62

Infographics Video Company Media 62

5W PR

APRIL 18, 2024

As the buyer’s journey shifts, so must the company’s approach – taking on a content-centric strategy that builds trust and showcases expertise. Boasting a user base of over a billion people, it offers a distinct platform where B2B tech companies can directly connect with decision-makers and influencers in the industry.

B2B 78

B2B Media LinkedIn Infographics 78

Cision

FEBRUARY 8, 2016

This year, companies spent $167,000 per second on commercials during the big game, but how much reaction did that cash generate on social media? As the biggest single-evening TV event in the United States , the Super Bowl is an enormous opportunity for businesses.

Infographics 120

Infographics Brand Branding Sports 120

Solo PR Pro

DECEMBER 1, 2015

Video company Wyzowl produced this infographic to illustrate the point, including some helpful tips: According to some sources, human attention spans are shrinking at a rapid rate and topics actually hold our attention for less time than our fishy friends.

Infographics 40

Infographics Video Company Publicity 40

ImPRessions - Crenshaw Communications

FEBRUARY 28, 2023

However, there can be long-term ramifications for tech companies and even risk to brand reputation if PR budgets are slashed reactively. Once it’s well executed, a successful PR strategy can drive immense value for companies, even during a recession. Many tech companies have announced staff reductions, for example.

Strategy 193

Strategy Reputation Banking Infographics 193

Sword and the Script

OCTOBER 21, 2014

Infographic: Millennials and Social Commerce. Three Takeaways from a Big Company Study. Remember – this data is from the Fortune 500 – or the very largest of companies and is not representative of all companies. Big companies do the Twitter; dabble with the rest. For example: 13 Statistics from an Inc.

Social Media 117

Social Media Study Blogging Company 117

PRSay

JUNE 28, 2023

and clearly articulates the who, what and why Includes compelling, high-quality visuals: photos, videos, infographics or data visualizations Features content that adds credibility and validation: unique data or research, testimonials or quotes from experts or executives Is formatted strategically (e.g. reveals,” “shows,” “announces,” etc.)

Brand 145

Brand Branding Infographics How To 145

Cision

SEPTEMBER 7, 2017

But there are lots of reasons your company wants to get its story out. Your company is excited about its new product, research paper, promotion, etc., The next time you’re looking to tell your company’s unique story, but have press release writers’ block, take some inspiration from the following examples of amazing press releases.

Infographics 283

Infographics Consumer Video Examples 283

Buzzstream

MAY 25, 2021

So whilst thinking about what formats can work best, try to avoid saying “I want to create an infographic” or “I want to create a video”. This is often easier than updating a more complex execution such as an interactive infographic because it is usually a case of updating copy and visuals with new ones. Static infographic.

Infographics 160

Infographics Data Blogging Mobile 160

Cision

MAY 5, 2017

They will not take a position without a company having one. Depends on company some have a great deal of activity, e.g. Apple. Randomly, during reporting time, when I hear news about the company, if I am considering adding or deleting from my position. When I am research specific company activities of importance.

Infographics 120

Infographics Comparison Financial Study 120

Solo PR Pro

MAY 31, 2016

For communications pros, LinkedIn can be a great channel to connect with company decision makers, colleagues and journalists. This infographic from Mike Dane, PR Manager of TruConversion provides 18 tips to help you perfect your LinkedIn profile.

Infographics 40

Infographics LinkedIn How To Viral 40

Presspage

FEBRUARY 26, 2024

By weaving your company's strategy into a compelling narrative, you can forge a stronger connection with investors, ensuring your vision is relatable and memorable. This two-way communication is vital for addressing concerns promptly and publicly, further establishing your company's dedication to clarity and transparency.

Corporate 78

Corporate Strategy Communications Storytelling 78

ImPRessions - Crenshaw Communications

JUNE 21, 2018

The data is often derived inexpensively from behavior surveys or flash polls, or it may already exist within the company’s own research unit. Journalists look for pitches that are backed up by data in the form of charts, graphs, tables, or interactive infographics. Infographic from a 2017 article in MarTech Advisor.

Storytelling 189

Storytelling Data Data-Driven PR Infographics 189

Beyond PR

JULY 17, 2017

First, we commissioned some research to look into Cision’s heritage and quickly realized that no one company has been around for 150 years. Rather, our history is like a family tree that came together over time via multiple companies, mergers and partnerships. In March, we combined with Capitol Acquisition Corp.

Infographics 64

Infographics Software Agency Company 64

5W PR

JANUARY 4, 2023

There are many different ways that companies can improve their social media marketing efforts to reach a wider audience and engage their consumers. That means the company has to figure out what’s going to be irresistible for the target audience so that a lot of people are going to be willing to participate in the contest.

Pinterest 88

Pinterest Infographics Social Media Instagram 88

ISEBOX

JANUARY 12, 2017

The results revealed how the top 20 companies are creating outstanding content and boosting engagement with their communities – representing a huge departure from the super-cautious, risk-sensitive approach to social media in the past.

Social Media 70

Social Media Pharmaceuticals Company Media 70

5W PR

FEBRUARY 5, 2024

Ultimately, the best approach will depend on the specific goals and target audience of the company. This strategy helps companies build brand awareness , nurture leads, and showcase their expertise through blog posts, case studies, and infographics. Understanding parents Parents have a lot on their plate.

Marketing 78

Marketing Case Study Infographics Survey 78

Cision

AUGUST 14, 2017

But a press release can do so much more than simply tell someone about your company. The purpose of your press release is to remind the media, your clients, and other businesses why your company is relevant. What has your company achieved recently? What event, milestone, or company change is occurring? High-quality links.

Writing 310

Writing How To Infographics Pinterest 310

Inbound PR

JANUARY 15, 2019

No wonder then that one-third of companies are planning to increase their innovation-related investments by more than 50% as worldwide spending on technology and services to enable digital transformation (DX) is going to reach nearly $2 trillion by 2022.

Infographics 55

Infographics Print Technology Company 55