Waxing UnLyrical

MAY 24, 2018

The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. Solis says that 550,000 LinkedIn members describe themselves as storytellers. Are you one of them? I still have my notes.).

Creativity 96

Creativity Storytelling LinkedIn System 96

Solo PR Pro

APRIL 23, 2019

For these organizations, seeking strategic alliances serves their goal of making their communities better places to live and work. While that’s lovely and altruistic, it’s also good for business because they know that their needs – access to a robust workforce and customer base – are best served in a thriving community.

Community 45

Community Publicity Construction Television 45

Cision

APRIL 22, 2015

We received tons of great info on content creation , storytelling and writing, so below we highlighted some of the best takeaways: 1. Writing is appetite. Anyone can write, but in order to be great at content, and have your content produce results, you have to make it a habit. In the present, it’s the era of on-demand.

Media 120

Media Storytelling Content Marketing Journalism 120

Ethical Voices

JUNE 12, 2023

If you remember in 2017 when the Muslim ban was first announced, people flocked in droves to airports, to support the community, to provide legal support. The community also didn’t always know what was strategically sound or how to get media attention. They’re presenting almost a binary solution set.

Ethics 69

Ethics Storytelling Communications Training 69

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

It covers everything from productivity and presentation tips to super practical nuts and bolts advice on email and correspondence. Better Writing Blogs. Authentic Storytelling Project. The Muse addresses all aspects of work and career life. Not strictly PR, but that’s one of the reasons we like it. Smart Blogger.

Blogging 170

Blogging Writing Creativity Storytelling 170

PR 20/20

JULY 11, 2019

At the heart of what we do, all marketers are storytellers. They gather invaluable behavioral insights by using the data they gather from their community of users as they interact with the extensive world of Netflix content. What : Writing formulaic content is a mundane pain. How do they do it?

Storytelling 63

Storytelling B2B Content Marketing Data 63

Business Wire

JUNE 28, 2017

Utilize the latest storytelling tools, such as interactive photos and videos. 4/ Think like a journalist - Present your message in a journalistic format. 5/ Think social media - Write pertinent and quality content; it will drive sharing and engagement. 3/ Be creative - Innovate when preparing your news release.

Mobile 152

Mobile SEO Web Training 152

wiredPRworks

MAY 23, 2022

Before I looked at the other entries, I decided to write up a Top 10 Ways to Quickly Become a LinkedIn Expert entry that won second place, and became a popular post on Wired PR Works. Present your profile to match the audience you want to target with benefits or accomplishments that highlight your expertise to draw them in.

LinkedIn 52

LinkedIn How To B2B Social Media 52

Sword and the Script

DECEMBER 26, 2023

Second, there is no order of merit to the presentation of these predictions. Tactically, we feel data storytelling is going to be a key pillar in 2024 – so now is a good time to build the infrastructure to be able to pull that data, analyze and present it on a regular and timely basis.” There are some caveats to note.

Writing 194

Writing Communications Marketing B2B 194

Karen Freberg

SEPTEMBER 17, 2017

Well, I was able to participate in a few different events related to several brands and teams I admire and respect, but I also was able to help create content to share with the #SMSports community. Adidas is one of my favorite brands not only for their shoes, but the people they have as part of their community. Erik Mendoza – U.S.

Creativity 40

Creativity Storytelling Sports Social Media 40

Solo PR Pro

AUGUST 9, 2022

Through Above Promotions, Ebony is able to combine her interests and has one key goal in mind: to be a leader in the market for implementing science and technology into storytelling and customer experiences. Ebony realized people could use some assistance in how to present themselves well and put together dynamic press kits.

Meeting 52

Meeting Real Estate Wireless Crisis Communications 52

Cision

APRIL 28, 2016

In this interview, Ray discusses what makes good storytelling, why audiences are ignoring brand content and how to provide authenticity in your communication with your audience. Rather, you should be building a community around those themes with which they identify. It’s no secret digital has changed the way we communicate.

Content Marketing 120

Content Marketing Community Mobile Storytelling 120

The Hoffman Agency

MARCH 18, 2022

I am captivated by storytelling’s power to elevate the everyday and make academia accessible. When people ask why I study public relations, nutrition and nursing, I tell the story of an oncological researcher; I would write to him and explain that he is my life muse, but he may not like the reason.

Storytelling 36

Storytelling Creativity Study Internal 36

wiredPRworks

APRIL 20, 2022

Thanks to David for writing the book, including me in the first one – such an honor!, Storytelling success stories. You will learn the latest approaches for highly effective public relations, marketing, and customer communications—all at a fraction of the cost of traditional advertising! Future trends in marketing and PR.

Marketing 118

Marketing Social Media Trends Instagram 118

Sword and the Script

SEPTEMBER 8, 2020

Some of the studies are surveys I’ve helped field, like the annual JOTW survey , however, most are by contributors or organizations from around the community. Recently I went back through all the write-ups I’ve published on surveys and boiled the results down to these ten. These lay out a pretty good picture of the PR landscape.

Survey 96

Survey Industry Leadership Study 96

Waxing UnLyrical

JUNE 9, 2017

” … but then you were presented with Amarillo instead. I started writing autoresponders like this several years ago, and they’ve done so much more than just let people know where I am/what I’m doing. Do I always write a Jessica Rabbit of an AR? Flip it on its head. Of course not.

How To 95

How To Banking Energy Writing 95

Karen Freberg

NOVEMBER 30, 2018

It was a vibrant community of rising thought leaders coming together to brainstorm ideas, perspectives, and take initiative in a once-in-a-lifetime experience. Our last class featured two presentations from the class about what they found during their semester long project in creating a strategic PR plan. Can’t thank you enough!

Groups 66

Groups Tools Video Storytelling 66

Presspage

MARCH 13, 2018

“Great content is still just as important as it was before, but good storytelling is paramount,” Friedman says. PR pros can also incorporate popular subjects or trending hashtags into their writing and conversations for added relevance. Brand advocacy is one of the best methods of social media marketing.

Facebook 113

Facebook Social Media Analytics Blogging 113

Karen Freberg

JANUARY 14, 2021

However, universities are realizing the industry – those in the community where the university is located and beyond – need professionals with these skills – and are looking for new talent to recruit and hire. You also have to be someone who has strong relationships with the platforms and present at industry events.

Social Media 88

Social Media Media Resources Creativity 88

Karen Freberg

MARCH 31, 2022

Yes, I am going to write about “that class” about that “super iconic and special GOAT guest speaker.” ” The class that spread virally across social media – reaching all aspects of industries, classrooms, and communities. Don’t worry, I am going to tell you! This is what happened here.

Social Media 85

Social Media Industry Film Viral 85

Communications Conversations

OCTOBER 13, 2015

Instead of posting photos and stories like we see above, community relations folks should be asking themselves one simple question: What do I want from our social media activity? I’m pasting in the full presentation I gave below. More volunteers? Employee engagement? Enhanced brand reputation? More likes, comments and shares.

Corporate 60

Corporate Creativity Employee Instagram 60

PRSay

MARCH 13, 2024

The revision focuses on what the grants will do for communities: Did you know that trees reduce floods? Even cut the number of crimes in your community? Soon Georgia communities will have one million more trees, thanks to … Write about people, not about things. Write about the impact, not the event.

Energy 170

Energy Community Writing Training 170

ReimaginePR

MAY 30, 2015

Sharing the work of real people who have created or accomplished something using your product is also an amazing opportunity to do some community building. Boy, I could write a book on what makes a great media release (now THERE’S an idea) but for now, here are a few things to keep in mind: 1. It should tell a story.

Media 120

Media Television Video Print 120

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. Strengthening community-building and connections.

Marketing 190

Marketing Content Marketing Data Social Media 190

Communications Conversations

MAY 3, 2016

She’s a Clark Honors College student and is writing her senior thesis on the lack of women in sports information director roles in the NCAA. She hopes to combine her experience in human resources and her passion for public relations into a career in internal communications. She’s a bright student and a strong leader among her peers.

Sports 0

Sports Leadership Internal International 0

Sword and the Script

MARCH 22, 2016

While there is some billable hour data in the survey (see the link to the presentation in Ms. But age too is affected by automation threatening to replace some jobs, the way a bot writes news reports for the likes of the AP. The advertising pitch today has transition to a talk about storytelling.

Survey 60

Survey System Trends Small Business 60

Beyond PR

SEPTEMBER 8, 2016

When our Senior Vice President of Marketing Ken Wincko led a presentation on earned media, he was asked about content cadence: “Should a company send out press releases for every client win because their competitor does?”. Write about the thing, not the keyword string. Your content creation process should be a trio, not a solo act.

Content Marketing 40

Content Marketing Marketing Customer Service Airlines 40

Waxing UnLyrical

DECEMBER 24, 2010

Jesus as the ultimate storyteller Regardless of the accuracy of the story of Jesus (when exactly he was born, who the Magi were, etc.) Just imagine how many people were telling these stories, for them to have survived, in some shape or form, to the point where they were recorded in writing. Here are three. Wanna Subscribe?

Publicity 86

Publicity Creativity Measurement Twitter 86

NewsWhip

JUNE 10, 2021

Chris Rivera: Well, Ben, the unfortunate part is when I went to college, I studied technical writing. By the way, for anyone that doesn’t know what technical writing is, don’t worry. Is it isolated in one community or one space or one network? 18: The future of storytelling in healthcare communications.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

Solo PR Pro

OCTOBER 18, 2022

Here's how the Public Relations Society of America defines public relations : “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”. I’ve been successful in my business so far (going on four years) because I provide the writing in addition to the PR.

Media Relations 97

Media Relations Media Social Media Internal 97

Marketwired

FEBRUARY 16, 2016

CreativePR, the hashtag, caught our attention at last year’s PRSA conference when Deirdre Breakenridge, Jason Sprenger and Heather Whaling teamed up for their presentation, “Creative PR: Delivering Your Story From Narrative and Design to Measurement.” Rethink writing: Michelle Messenger Garrett. She holds a B.A. She holds a B.A.

Creativity 100

Creativity Pitching Writing Conference 100

Cision

JUNE 1, 2017

and Krysten Copeland , founder and chief strategy officer of KC& Co Communications. To stay focused, I break down yearly and quarterly goals into bite-sized, weekly to-do’s and write them down at the beginning of each week. being called sweetie, or honey during client presentations).

Sports 245

Sports Agency Industry Creativity 245

Sword and the Script

DECEMBER 10, 2019

It’s important to point out, while I did try to group some predictions centered on common topics, there’s no order of merit to the presentation. Galant is the CEO of Muck Rack, which is also one of the companies I track for my writings on PR technology. 16) Social media fragments into niche communities.

Marketing 101

Marketing Content Marketing Advertising Advertising 101

Waxing UnLyrical

NOVEMBER 2, 2015

Why: “Amongst all the content that brands, publishers and consumers create, only the most authoritative sources are able to capture consumers’ attention,” writes Lee Odden as he demonstrates how you can use “SlideShare as a content marketing secret weapon for building authority, trust and reach where it matters most.”

Storytelling 40

Storytelling Instagram Creativity Content Marketing 40

Mark My Words

MAY 3, 2022

Such issues have never seen the platform face as much controversy than at present. I wouldn’t be writing any Netflix obituaries anytime soon.”. The streaming giant has also found itself at the forefront of culture wars in the wake of criticism towards jokes made in recent Dave Chappelle and Jimmy Carr comedy specials.

Film 60

Film Advertising Advertising Consumer 60

NewsWhip

MAY 12, 2021

So, most of the brands we work with regularly, we’re in charge of their organic social strategy, so trying to figure out what to post on all of the social channels that you have to be present on these days, and creating the content and the strategy for that. And one of the sub-trends is online communities. Lauren: Drivers, yeah.

Trends 78

Trends Brand Branding Reddit 78

PR 20/20

SEPTEMBER 11, 2018

This year’s event offered a wide variety of topics organized into tracks like content strategy , search and data , process and workflow , demand generation , visual storytelling , content distribution , teams and culture , and much (much!) Reach out to your community before a post is published to offer feedback or pre-promote.

Content Marketing 76

Content Marketing Marketing Writing Consumer 76