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The two brands leading the way with brand journalism during COVID might surprise you

Communications Conversations

The term “brand journalism” is a bit of a lightning rod term in the social media marketing business. ” And, over the years, there have certainly been a fair share of corporate failures when it comes to brand journalism. But, for the most part, brand journalism wins have been tough to come by. Like DAILY.

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How PR Can Solve Its Diversity Problem

ImPRessions - Crenshaw Communications

Its success hinges on a genuine understanding of diverse communities and cultures. People of color are particularly underrepresented in leadership positions, but diversity is lacking at nearly every level. As I proceeded in the interview process, I noticed more people in the company like me. The problem is simple.

Employee 156
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Are Influencers More Credible Than the Mainstream Media?

PRSay

This helps a community understand what issues need further exposure and what issues to prioritize so that the government can enact and enforce policies leading to a more advanced civilization. These are citizens with massive social media followings who are not in the journalism industry but reporting to the public on current events.

Ethics 176
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S&T Live Recap: JCPenney’s Michelle Sing on Leadership and Finding Your Wings

PRSay

“Connecting metrics from communications back to business performance continues to be tough, but we’re making progress,” thanks to the tools and technology now available, said Michelle Sing, head of communications and philanthropy for JCPenney, during the Nov. 14 episode of S&T Live. In my mind, the two are integrated,” she said.

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PR Advantages of Pitching Trade Press

ImPRessions - Crenshaw Communications

Those hours, of course, include studying trade journals, reviews, and analyst reports. A B2B with a new VR (virtual reality) tool for real estate sales should never neglect specialty outlets VR Journal or AR/VR Magazine – as well as real estate trade journals like Realtor Magazine. Trade pubs are a community network.

Pitching 168
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An Interview with Richard Bistrong, CEO, Front-Line Anti-Bribery LLC

Critical Mention

And then, starting around 2015, compliance leaders that were at those compliance and anti-bribery forums started asking me to share my story with their compliance, commercial and leadership in-house teams, so I started going to corporations to present. And my passport, along with other civil rights (voting, jury duty, etc.) SCHEDULE A DEMO.

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How PR Pros Can Build Epic Personal Branding For Corporate Leadership

Rock the Status Quo

Their content marketing and brand journalism has not yet evolved to a place where they are comfortable letting employees take the spotlight, allowing independent voices to ring out with options, truth and expertise. Three Essential Ways to Help Corporate Leadership Build a Personal Brand Online 1. So what’s a PR pro to do?

Corporate 100