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What is Technology PR?

5W PR

Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public.

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Cannes Lions 2023: AdTech Dominates At The World’s Biggest Creative Meet

ImPRessions - Crenshaw Communications

As summer blooms along the French Riviera, the world’s leading creative talents are gathering once again for the Cannes Lions International Festival of Creativity. They might be limiting the glitz for customer events, but their presence reaffirms the prominence of technology brands in today’s advertising landscape.

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Transforming Internal Communications: From Hurdles to High Performance

Burrelles Fresh Ideas

In the dynamic landscape of modern workplaces, effective internal communication is paramount. It serves as the lifeblood that fuels organizational synergy, promotes transparency, and provides a sense of community among employees. Inadequate technology can impede internal comms through several avenues.

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Six PR Facts Every Vehicle Technology Supplier Should Know About CES 2024

Bianchi Biz Blog

Typically, there are a few major pre-packaged media events that can draw solid media attendance in a meet-and-greet format, such as: CES Unveiled; Pepcom Digital Experience; and Show Stoppers. international. CES is arguably one of the most competitive tech events in the world for journalists and exhibitors alike. domestic and 35.5%

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CES 2023: PR Facts That Every Vehicle Technology & Mobility Supplier Should Know

Bianchi Biz Blog

As such, it’s important for exhibitors – especially the vehicle technology providers and automotive mobility suppliers we serve – to fully understand the media landscape of this massive event to ensure success, set realistic targets and appropriately manage executive expectations about media attention you may or may not garner at the show.

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3 Ways to Expand Your Reach Within the Hispanic Community

Cision

In addition to this, the term “Hispanic” incorporates a very large group of people with varying cultures and lifestyles, and it’s important to understand the individual, unique subgroups within the community as a whole. For instance, big cities tend to have larger Hispanic communities, which affects the volume and type of media consumption.

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International Perspectives From PRSA’s Global Affairs Committee

PRSay

Quentin Langley, chair of PRSA’s Global Affairs Committee, teaches PR, marketing and journalism at the Fashion Institute of Technology and at Fordham University, both in New York City. PepsiCo CEO Ramon Laguarta committed $400 million over five years to “to lift up Black communities and increase Black representation at PepsiCo.”.

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