PRSay

SEPTEMBER 11, 2023

In her role as director of innovation and CEO communications at Microsoft, Bonnie McCracken has a pivotal role in shaping the narrative for groundbreaking research and cutting-edge technologies, particularly with the company’s investments in AI. What are a few of the more positive aspects of AI for communicators to know?

Enterprise 184

Enterprise Tools Technology Privacy 184

Landis PR

APRIL 29, 2024

According to the people of Finland, communications is the world’s most powerful tool for change. The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology. For the original blog, please visit here.

Radio 64

Radio Pinterest Television Government 64

Wadds Inc.

OCTOBER 9, 2022

The effects of the COVID-19 pandemic, war in Ukraine, rising energy prices, climate crisis, an overheated talent market, and cost of living crisis are just some of the big issues facing business. The situation has been exacerbated by a change of political leadership and monarchy, global trade wars, and an impending recession.

Creativity 118

Creativity Agency Enterprise Crisis 118

ImPRessions - Crenshaw Communications

JANUARY 6, 2020

Here are the top trends — based on client conversations, journalist insight and industry expertise — that’ll give teams the edge, along with a warning for cybersec communicators. Today, every company is a technology company. The last thing we need is a credibility crisis in cybesec communications.

Trends 156

Trends Healthcare Government Leadership 156

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Once upon a time, many moons ago, I worked at a large PR agency as part of the consumer technology team. I didn’t get into the public relations and communications industry through a traditional career route. During the summer, I had the opportunity to work as a public relations intern in the clean energy space.

Agency 89

Agency Energy Crisis Management Industry 89

Bianchi Biz Blog

OCTOBER 14, 2021

related to Environment / Energy. related to Community. 1% related to Leadership / Governance. related to Environment / Energy. related to Community. 1% related to Leadership / Governance. While not covering these seven key topics: 60% did not cover Community. Here’s the category breakdown.

Report 78

Report Automotive Government Energy 78

PRSay

OCTOBER 22, 2019

Shaw, corporate vice president of communications at Microsoft, during the lunchtime keynote session Monday at the 2019 PRSA International Conference in San Diego. More than ever, companies will look to the communications function to help them thrive in this disinformation age,” he said. How do we want to be defined as a profession? “We

Conference 113

Conference Communications Storytelling Social Media 113

ImPRessions - Crenshaw Communications

JANUARY 6, 2020

Here are the top trends — based on client conversations, journalist insight and industry expertise — that’ll give teams the edge, along with a warning for cybersec communicators. Today, every company is a technology company. The last thing we need is a credibility crisis in cybesec communications.

Trends 156

Trends Healthcare Government Leadership 156

NewsWhip

FEBRUARY 1, 2024

35 ) Per the research, a significant number of people around the world are wary of innovations, with the chart below showing the acceptance levels of four technological breakthroughs — green energy, AI, gene-based medicine, and GMO foods. (Source: Trust Barometer, p.35 Source: Edelman Trust Barometer, p.14

Government 88

Government Survey Technology Ethics 88

ImPRessions - Crenshaw Communications

OCTOBER 8, 2020

In an industry as crowded as cybersecurity, we are often competing against hundreds, if not thousands, of other brands and executives for thought leadership space. These sectors may range from education, government and energy to financial services, healthcare and insurance.

Enterprise 261

Enterprise Privacy Government Software 261

Barokas

FEBRUARY 4, 2019

We have roots in two of the country’s hottest technology hubs, surrounded by mountain ranges and outdoor paradise. We give back to our communities with passion and energy. He started his career in communications for CART/Indy Car racing, tapping into his life-long love of the racetrack to build his PR chops.

Leadership 114

Leadership Energy Agency Local 114

Stern + Associates

SEPTEMBER 22, 2022

His evidence-based exercises and vivid stories illustrate essential confidence-boosting strategies and principles that sharpen focus, increase energy and altogether bring a sense of purpose to work. Striking a Balance Between Independence and Loyalty. Questions Are the Answer: How to Look Inward for an Outward Purpose.

Employee 62

Employee Leadership Exercises Mobile 62

Solo PR Pro

DECEMBER 20, 2022

Kathy Casciani, Azul Communications. Not so much heed — it’s too late for that — but rather, deal with the implications of achieving last year’s goal as reported here, which was to focus my time and energy on serving primarily a select few long-term clients. Marcia Gomez, Blank Canvas Communications. 1 business goal for 2023.

Resources 77

Resources Energy Small Business Corporate 77

Wadds Inc.

NOVEMBER 17, 2022

If I had to describe Richard in two words, I’d choose insight and energy. I’ve been able to observe that some things have never changed in Richard, namely his infectious enthusiasm, passion for the PR measurement industry and boundless energy. I’ve had the great pleasure of knowing Richard for more than two decades.

Measurement 98

Measurement Energy Conference Industry 98

Cision

JUNE 22, 2017

MCS has been a driving force in healthcare communications over the past 30+ years, so I’m most excited for the opportunity to build on that legacy by steering us in the direction of success for the next 30 years. I believe our future success will be accomplished by expanding our capabilities through investment in people and technologies.

Healthcare 266

Healthcare Analytics Agency Trends 266

ImPRessions - Crenshaw Communications

FEBRUARY 4, 2016

Whether you’re seeking a firm that excels in B2B technology PR, or an agency with international capabilities for consumer brands, consider these tips to help find the right agency for your needs. The post 6 Tips For Picking The Right PR Firm For You appeared first on Crenshaw Communications. Look for relevant experience.

Energy 136

Energy Agency B2B Leadership 136

Stephen Waddington

DECEMBER 17, 2018

Don’t over complicate it, save your energy for clients. Community – the era of command and control is over, especially in networked agencies. Energy – agencies should be high energy environments. Eliminate bureaucracy and communicate openly, transparency, and quickly. This A to Z has been inspired by his wisdom.

Agency 114

Agency Marketing Energy Financial 114

ImPRessions - Crenshaw Communications

FEBRUARY 27, 2019

We work with many technology startups whose business seems dry and narrow on the outside, but when you scratch the surface and work to identify and shape the narrative, a truly compelling story emerges. The post Eight Best PR Practices For Startups appeared first on Crenshaw Communications. What persistent problem does it solve?

B2B 232

B2B Agency Energy Media Relations 232

PR in High Definition

NOVEMBER 30, 2023

It could be a new piece of technology that we’ve read about in the news, a new way of working that we’ve learnt from a podcast or a new way of thinking we’ve learnt from our friends. Psychology professor, Albert Mehbrain, says that there are three basic elements in face-to-face communications: words, the tone of voice and body language.

Exercises 71

Exercises Employee Energy Communications 71

Cision

DECEMBER 16, 2016

Taking advantage of opportunities, honing your skills, and following the needs of customers to craft your strategy are just a few of the vital ways to make your way in the communications field. How did you get your start in communications? . My first role in communications was serving as press secretary for U.S.

Policies 120

Policies Ethics Journalism Leadership 120

Stern + Associates

AUGUST 3, 2022

Together, we share resources and office space, and have become a unique firm for thought leadership services. In a world changing at lightning speed, our organization remains forward thinking, embracing new technologies and approaches to get our clients’ messages heard by the audiences that matter most to them.

Groups 104

Groups Employee Strategy Ethics 104

PRSay

MAY 17, 2019

“Technology alone does not solve problems,” said Jerry Hultin , chairman of the Global Futures Group and the founder of Smart Cities New York. “If local businesses are plugged into new technologies, it can help them grow,” he said. “You need people engaged to make the solutions.”

Small Business 109

Small Business Retail Transportation Technology 109

PR 20/20

NOVEMBER 30, 2022

So, how can teams pinpoint what went wrong and redirect marketing energy? Modern marketing is constantly shifting, and the folks that are part of your marketing team need to be masters in all things technology, best practices, and trends. Technology. What are the core components of our existing marketing technology stack?

Marketing 52

Marketing Technology Internal International 52

ImPRessions - Crenshaw Communications

FEBRUARY 9, 2017

Even if your disruptive new SaaS platform is the coolest technology to hit the industry, don’t just focus on features and benefits, and don’t get lost in jargon or technical terms. Most startups are pressed for resources, so it makes sense to prioritize by communicating your top goals and messages at the outset. Prioritize.

Trade Shows 120

Trade Shows Agency Media Relations Interviews 120

PR 20/20

JUNE 25, 2019

Technology and data have supercharged consumer expectations for a personalized, connected experience. But technology isn’t the whole story. Values-based messaging (32%) was more effective than product-focused communications (26%) in driving advocacy. Communicate your purpose to build trust and loyalty. Take a stand.

Marketing 52

Marketing Storytelling Technology Community 52

Cision

JUNE 1, 2016

In this interview, Susannah discusses the importance of listening carefully to those around you, why you can’t rely on guesswork when developing a communication strategy and how learning about your audience will improve your communication. Listening carefully takes energy, but it pays off in spades. What else is involved?

Public Affairs 120

Public Affairs Community Strategy Energy 120

PRSay

APRIL 25, 2018

Going forward, the ability to “sign up with Facebook” every time I downloaded a new app or digital service meant more than saving time and energy. They write, “Millennials have never really known a world without technology and data, and they might see data breaches and misuse as unfortunate, but normal.”

Facebook 135

Facebook Privacy Data Survey 135

PR 20/20

SEPTEMBER 17, 2019

The only conference where marketers, sales and leadership teams get aligned on digital and ignite true business transformation.”. You’ll leave with best practices and relevant case studies from real-world marketers thriving at the intersection of marketing, technology, and management.”. Digital Sales & Marketing World.

Conference 97

Conference Marketing Case Study Content Marketing 97

Barokas

DECEMBER 20, 2017

Meena Dayak, vice president of integrated media and communications for the American Public Power Association: Our content comes from different sources. There are developments relating to energy in all branches of federal government that we need to report on. Those are key to leadership success. Read, read, read.

Construction 68

Construction Healthcare Leadership Local 68

Sword and the Script

MAY 1, 2018

There are nearly 7,000 martech vendors across 48 categories in the 2018 Marketing Technology Landscape which means 1,500 have been added since last year. B2B Customers Want Thought Leadership. Some 1,400 startups in fintech have raised $19 billion in venture funding in the last three years; and.

B2B 62

B2B Marketing Survey Study 62

Shift Communications

MARCH 3, 2016

While these certainly are the building blocks for an event centered on thought leadership and innovation, SHIFT wanted to get inside the mind that started it all. I think it is the connection to the digital creative community that keeps our creative process fresh. Meet Hugh Forrest, Founding Director of SXSW Interactive. Julie Frey.

Interviews 60

Interviews Conference Creativity Community 60

Sword and the Script

MARCH 19, 2019

She got her start as an entry-level marketing associate for SBC Communications, which is now AT&T. It has gotten easier due to the proliferation of marketing technology and the availability of data. The marketing department is typically one with good, high energy, so it’s important to have the right culture fit as well.

Marketing 70

Marketing Measurement Analysis Data 70

PRSay

JANUARY 11, 2021

Throughout her accomplished career, Linda Thomas Brooks has worked at the intersection of technology, consumer behavior, data analysis and the media, a combination of experience that led to her new role as CEO of PRSA. I’ve worked at agencies, in technology, in broader communication strategy and a more-narrow media focus.

Energy 180

Energy Journalism Leadership Meeting 180

PR 20/20

MAY 12, 2016

As CMOs navigate the marketing talent gap , they are increasingly seeking performance-driven agency partners that are immersed in marketing technology and staffed with digital-savvy professionals. Communicate project statuses, campaign successes and setbacks, shifts in priorities, real-time opportunities, and more.

Agency 40

Agency Marketing Financial System 40

Solo PR Pro

JANUARY 12, 2016

As president of Solo PR Pro, Karen will bring new energy and fresh, exciting ideas to the organization, while continuing its mission as the premier resource designed specifically for independent communications consultants. What change can Solo PR PRO Premium members and our wider community expect to see as a result of this transition?

Resources 40

Resources Community Enterprise Banking 40

Maxim Behar

MAY 31, 2021

I take pride in welcoming Mr. Maxim Behar, CEO and Chairman of the Board of the M3 Communications Group to the show. I spent many years in the Top Management of ICCO, which is the International Communications Consultancy Organization, and this is an Australian PR organization. This is the largest PR community in the world.

Newspapers 52

Newspapers Social Media Ethics Travel 52

Presspage

AUGUST 12, 2022

Whereas those yet to reach enterprise size may be first-name terms with every customer … yet have trouble finding the technologies and practices that’ll get them to the next level. It’s purpose-built for the enterprise communications function, integrating the diverse needs of multinationals and the collaboration needs of large teams.

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78