Cision

JANUARY 18, 2018

But we went one step further: Nick Bell, our VP of Marketing Communications, wrote a companion piece and linked to the Forrester article. Infographics, reports and research are ideal because they provide real value to anyone writing content on the subject you’re an expert in. We want to establish our expertise in those fields.

Strategy 276

Strategy How To Media Infographics 276

Cision

APRIL 12, 2016

This is where communication comes handy. In general, communication teams collaborate with influencers, including journalists and bloggers, who can increase the value of their content by amplifying reach. How does communication help build an organic audience? Infographics work great for blogs, Facebook and Pinterest. .

Infographics 120

Infographics eBook Content Marketing Video 120

Sword and the Script

JULY 19, 2022

34% said ebooks. Some 70% reported video has a greater impact “over other content formats such as infographics, e-books and white papers” in raising awareness of a business problem. 97% of respondents said video content and communication were useful after making a purchase. B2B sales deals require more interactions than ever.

B2B 90

B2B Report Survey Marketing 90

Contently - Strategy

NOVEMBER 8, 2023

Infographics: Infographics distill complex information into visually engaging snapshots, enhancing user understanding. Guides and eBooks: These long-form, comprehensive resources offer an opportunity to showcase expertise, provide in-depth insights, and generate leads. Elevate your content strategy with our curated insights.

B2C 52

B2C Case Study B2B Content Marketing 52

5W PR

NOVEMBER 19, 2021

Corporate blogs and social media mediums are where PR messages can be communicated rapidly, tactically, and effectively. White papers, webinars, infographics, and case studies are also widely used. Research the most-discussed subjects and frequently asked questions involved in your brand niche. Write content in response.

Content Marketing 148

Content Marketing Marketing Measurement Data 148

Presspage

MARCH 5, 2020

At its very core, brand newsrooms are a communications channel where organizations can talk to a wide variety of stakeholders, from journalists and editors to investors, regulators, and even candidates considering joining the organization. Download our free ebook on the role of SEO in PR. In short, it’s a mess.

Brand 88

Brand Branding SEO How To 88

Melissa Agnes

MARCH 19, 2015

Recommended read: Your Guide for Data Breach Crisis Communication. I recently wrote a thorough guide to get you started on developing a data breach crisis communication plan. Check out our infographic to find out what to do to protect your mobile device … and your identity!” This can be a powerful strategy.

Crisis 157

Crisis Data Strategy Banking 157

Presspage

AUGUST 15, 2017

As of 2017, Youtube, Instagram Video, and Snapchat are some of the most innovative online tools that brands are employing to communicate their message, especially to younger audiences. These tools not only allow us to better communicate our audience, but also better understand them. Download our latest eBook!

Technology 115

Technology Big Data Video Data 115

ISEBOX

JANUARY 6, 2016

A communications content calendar is the road map you use to ensure the right balance of frequency and consistency with your content posts. Why does every marketing, PR and communications pro need one? Content Types: These are the post formats you’ll be using, such as blogs, press releases, whitepapers and ebooks, etc.

eBook 70

eBook Case Study Product Launch Content Marketing 70

PR 20/20

AUGUST 9, 2016

And your project management system has been stacked with all the standard elements of a successful content marketing campaign, such as: An eBook: All of the brilliant (and statistically valid) research and insights you’ve gathered have been neatly packaged into a downloadable eBook. Community relations. Crisis communications.

Content Marketing 40

Content Marketing eBook Publicity Marketing 40

Beyond PR

JANUARY 3, 2017

Your blog, social media, ebooks, reports, infographics…these are all opportunities to flex your storytelling skills. Susan Payton is the president of Egg Marketing & Communications, a marketing firm specializing in content writing and social media management. And people love a good story. Images: Pixabay 1.

Company 72

Company Storytelling Small Business eBook 72

Beyond PR

DECEMBER 19, 2016

as an offer, use this month to brainstorm the kinds of content — like an ebook, whitepaper, special report or discount — that people will gladly trade their email to get. You never know which notes you take from the event can become blog posts, videos, infographics or ebooks. If you’ve currently got nothing more than “sign up!”

Content Marketing 40

Content Marketing Marketing eBook Small Business 40

Public Relations Sydney

NOVEMBER 30, 2014

Individuals are exposed to thousands of stories daily and visual communication can help to ensure your message is received. For businesses, communicating with audience s can be made easier with the addition of images. Using images in your communications presents a considerable opportunity to engage further with your audience.

Banking 85

Banking How To eBook Infographics 85

Beyond PR

JANUARY 23, 2018

But we went one step further: Nick Bell, our VP of Marketing Communications, wrote a companion piece and linked to the Forrester article. Infographics, reports and research are ideal because they provide real value to anyone writing content on the subject you’re an expert in. We want to establish our expertise in those fields.

Strategy 75

Strategy Media How To Infographics 75

Cision

AUGUST 26, 2015

Author of “Facebook Marketing for Dummies” Why Instagram is a Ripe Opportunity for Brands (Infographic) [link]. — ? VP Marketing Technology at SHIFT Communications, Marketing Over Coffee co-host. One of the most powerful forms of influence is effective communication. John Haydon – @johnhaydon.

Social Media 120

Social Media Twitter Media Nonprofit 120

Solo PR Pro

JANUARY 5, 2016

Many independent PR and communications professionals have set new business resolutions with plans to take their practice to new levels. How much are other freelance communications consultants charging? 10 Basic Rules for Successful Infographics. 10 Basic Rules for Successful Infographics. Happy 2016!

Infographics 40

Infographics eBook Survey Resources 40

Shift Communications

APRIL 2, 2015

Creating content – whether it’s a white paper, an Infographic or original research – can help make news for us. Well, for one, I’ll point you to an eBook our VP of Marketing Tech, Chris Penn, did. There are certain cases where our clients simply don’t have any active, exciting news to share. It means it’s time to get creative.

Marketing 60

Marketing Data-Driven PR Analytics Training 60

Waxing UnLyrical

APRIL 18, 2016

Influencer Engagement: 15 Ways to Fail & 25 Ways to WIN [eBook]. User-Generated Content Landmines to Watch Out For (Infographic). Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. ” 3.

Infographics 40

Infographics Analytics eBook Banking 40

Shift Communications

JULY 20, 2015

My hands touch all sorts of projects ranging from the development of infographics, web banners and print collateral to social content and animated Powerpoint presentations. The post Agency Life 101: Jenny Lafortune, Art Director appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin.

Agency 60

Agency Creativity Infographics eBook 60

Waxing UnLyrical

AUGUST 12, 2015

The community was scanning, spending less than a minute on a post. Then we started to mix up the editorial formula, 500+ words, infographics, video and presentations. So, when the horrific Sandy Hook shooting occurred in December of 2014, we asked crisis communications expert Gerard Braud to host a free teleseminar.

Radio 40

Radio Mobile Media Sports 40

Doctor Spin

JANUARY 5, 2024

In PR, it makes more sense to group personas based on pre-existing communication behaviours—related to specific issues. Learn more: How To Use Personas in PR Subscribe and get a free ebook on how to get better PR ideas. Learn more: How To Use Personas in PR Subscribe and get a free ebook on how to get better PR ideas.

How To 52

How To eBook Corporate Groups 52

Beyond PR

MARCH 23, 2016

Words convey: Whether it’s an article covering new product features, an ebook about your industry’s latest trends, or a cute cat video, the first requirement of a great content experience is providing quality information that delivers on your headline’s promise.

Video 40

Video eBook Viral Infographics 40

Waxing UnLyrical

JANUARY 16, 2015

Always remember, execs want business metrics that show how communication affects the bottom line. We launched our very first ebook in January. Marketwired released a fun infographic on the 2015 PR Wish List. Some highlights: When you #measurepr , clients get pumped and send you these #truestory pic.twitter.com/yDpf8bjAXU.

Web 40

Web Leadership eBook Infographics 40

PR 20/20

MAY 23, 2017

Sign up for free ebooks, webinars and other resources (i.e. As Kristen Tomins ( @KristenMTomins ) puts it, “You can actually find some cool infographics or pictures that lead to relevant articles, or you can just click through cool DIY projects, recipes, etc. GrowthHackers ( @GrowthHackers ): A community forum for marketers to engage.

Resources 53

Resources Marketing SEO Engineering 53

Contently - Strategy

DECEMBER 29, 2022

That doesn’t mean you should blow up every internal communications channel with every single content asset you create. Execute a larger internal communications plan. If your company uses an intranet for communication, posting an update there is also an option. Launch your promotion and distribution plans.

eBook 145

eBook Product Launch Software Internal 145

5W PR

FEBRUARY 22, 2024

Digital media has become an integral part of people’s lives, shaping how they’re able to communicate, entertain themselves, consumer information, and more. Understanding the digital world From blog posts and ebooks to social media and online news, the written word reigns supreme in conveying information and sparking conversations.

Media 78

Media YouTube Transportation eBook 78

ISEBOX

MARCH 3, 2016

The theory goes that cornerstones are your foundational content pieces – a multimedia press release, whitepaper, ebook and the like. These pieces would be the multimedia components of your press release, such as short videos, images and infographics – and the accompanying text. But they weren’t done there.

eBook 70

eBook Viral Conference Content Marketing 70

Solo PR Pro

OCTOBER 4, 2016

Today’s communication professional must be able to tell captivating client stories in words and images. This robust image creation tool allows you to create everything from social media posts to infographics and ebook covers. Below are 10 tools to help you create images and videos. There is a free and premium version.

Video 71

Video Tools Trade Shows eBook 71