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Modern SEO Cheat Sheet for PR Pros [Infographic]

Solo PR Pro

This infographic provides a handy cheat sheet for modern SEO: One important note: the eighth item in the list above, use of the rel:authorship tag, is outdated as of August of 2014. Free ebook: “Get It in Writing!”. Google has retired authorship , in a move that was unexpected. Share your tips and experiences in the comments!

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29 Ways to Stay Creative [Infographic]

Solo PR Pro

Fortunately, I found many of the ideas in the following infographic, produced by the no longer active Creattica, fun and motivating: “Read a page of the dictionary” is my favorite (am I the only one who used to do this as a kid??). Free ebook: “Get It in Writing!”. Founder of Solo PR PRO & #solopr chat. Kellye Crane.

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FEEL First Student Contest Winners to Be Named in January 2022

Deirdre Breakenridge

In the fall semester 2021, I had the honor and pleasure of meeting Professor Jason Mollica’s Strategic Communications class at American University. The goals for the students were to learn about the FEEL model and take the online test to discover their levels of FEEL in their communications and interactions.

eBook 339
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5 Ways Associations Can Save Time on Marketing and Sales Efforts

PR 20/20

With endless sources of noise coming from your competitors, social media, the news, and more, your association's communications need to be laser-focused. In fact, 25 percent of associations say that creating targeted communication has boosted member engagement. Ensure this asset includes a CTA to download the full ebook.

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Corporate Reputation: PROVE IT With Stats, Not Adjectives

Reputation Us

Methods include blog posts, whitepapers, product reviews, ebooks and articles to images and infographics, videos and audio. But content also includes your press releases, corporate communications and annual report. Building communication credibility is one essential component of being considered a “trusted relationship.”

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8 Great Linked Tactics for Communicators

PRSay

Bonnie Harris is delivering her luncheon keynote , “Behavior Is the New Black: Why Communicators Are Dumping Demographics in Favor of Influencing Audience Behavior” on Tuesday, May 24. Consciously creating strong, linked tactics can infuse any communications campaign with some IMC flavor. Register by April 22 and save $100. .

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The Battle for Trust: 18 Comms, PR and B2B Marketing Stats Summarizing 2022

Sword and the Script

Communicators found their influence grew with executives, even as the functions they performed evolved in 2022; PR and marketing alike battled to win trust amid clutter, noise and skepticism. Communications Influence with the C-Suite Grew. Read more: Communications Influence with C-Suite Grows [Gartner Survey]. 34% said ebooks.

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