PR in High Definition

JANUARY 17, 2017

Facebook Live has been brilliant for communicating with audiences globally, but recently people have been using Facebook Live as audio only, whilst having a still image to accompany their broadcast. The post PR tool of the month: Facebook Live Audio saves the radio star appeared first on Firefly Communications.

Radio 48

Radio Facebook Tools Social Media 48

Critical Mention

MAY 7, 2020

Many people across the globe have tuned in to TV channels, radio stations, social media platforms and the web for news and updates on the state of the world during this pandemic. COVID-19 has altered the way we all communicate with one another for the time being. . Priscilla is the marketing coordinator for Critical Mention.

Media 113

Media Radio Television Sports 113

Critical Mention

DECEMBER 10, 2021

Critical Mention users can now track audience and publicity values for their radio mentions. Plus, users have the ability to create reports with radio metrics and create audience and publicity alerts. Over 300 TV and radio channels have been added throughout the year. Senior Marketing Manager, Critical Mention.

Radio 116

Radio Instagram Analytics Mobile 116

Critical Mention

NOVEMBER 7, 2019

Englander Knabe & Allen (EKA) is a strategic communications firm in Southern California that specializes in assisting organizations with reputation issues, media strategy and implementation. “Reputation management and crisis communications is something our firm is continually engaged in. Who is EKA? ” Until next time!

Communications 81

Communications Crisis Communications Media Crisis 81

Critical Mention

NOVEMBER 17, 2021

In addition to podcast monitoring, the Critical Mention Earned Media Suite also includes TV, radio, social media and online news monitoring, as well as a Media Contact Database. . With this agreement, Critical Mention is now the only all-in-one earned media platform with Podchaser’s dataset and a podcast capture network built internally.

Analytics 126

Analytics Radio Television Measurement 126

Critical Mention

FEBRUARY 4, 2020

There are lots of useful public relations and communication news sources one can benefit from across the internet. From tweets to blogs, many PR organizations publish great PR content. Utilize their News section to get your latest PR and communications insight. BIGfish Communications. Share Tweet Share. Weber Shandwick.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

Remote PR Jobs

SEPTEMBER 25, 2023

The Talking Points Podcast Created by Arik Hanson , a solo marketing and communications consultant, and Kevin Hunt, leader of corporate communications content at General Mills, The Talking Points Podcast is a one-stop shop for relevant news and advice regarding public relations, corporate communications, social media and marketing.

Pitching 100

Pitching Interviews Trends Journalism 100

Critical Mention

DECEMBER 6, 2019

This year has brought a great number of exciting communication strategies, while others have become less popular. Create Quality Social Media Content. One of the few constants in marketing and communication strategies that’ll definitely carry on into 2020 is media monitoring for earned media coverage. Share Tweet Share.

Strategy 83

Strategy Communications Marketing Social Media 83

Burrelles Fresh Ideas

MARCH 5, 2024

A 2023 Edelman study found that the responsibilities of corporate communications teams are increasing in less traditional areas like digital and social media (72%), monitoring, measurement & analytics (68%), social listening (67%), and audience insights (31%). And it’s not just public relations.

Media 98

Media Nonprofit Pitching Analytics 98

Critical Mention

OCTOBER 29, 2019

Professionals in this field should make it a priority to hone important skills and capitalize on establishing their brand with the best communication strategies. PR pros can deliver exceptional multimedia experiences by spreading their brand’s updates and releases across TV, radio, social media and online publications. Until next time!

Radio 92

Radio Television Social Media Sports 92

MaccaPR

MARCH 18, 2015

Remember when public relations required you to persuade gatekeepers – news editors, TV and radio producers and reporters – to carry your company or client''s content to their audiences? Brian Enderlein , Digital Media, Interactive Marketing & Analytics, 3M. But, definitions vary by marketer. It''s been done for years.

Content Marketing 48

Content Marketing Financial Marketing Analytics 48

Critical Mention

NOVEMBER 22, 2019

Radio hosts positively talk about your organization on air. Monitor your radio coverage and share your positive mentions with your audience. . The need for real-time coverage and alerts is at an all time high because communication can move so quickly throughout the internet, on social media or on 24/7/365 broadcast channels.

Radio 104

Radio Media Newspapers Sports 104

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. Gigantic multi-national and trans-national corporations have no respect for borders or governments.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Sword and the Script

JUNE 18, 2019

For example, the 2019 JOTW Communications Survey posed this question to 223 PR and communications pros…and we received a wide variety of answers from respondents. When communications is too tied to marketing, it is more difficult to keep a pulse on the broader business,” wrote Tammy L. click image for higher resolution).

Employee 150

Employee Print Writing Survey 150

Critical Mention

DECEMBER 20, 2019

Earned media has an impact on audiences because it is content about your brand that comes neutral sources, often from people who have had direct experiences with your organization. Lay the foundation for communication and mention opportunities by producing the right content that will make others want to interact with your brand.

How To 103

How To Brand Branding Media 103

Critical Mention

JULY 16, 2019

At the same time, while communications, PR and marketing professionals are generally thrilled to create brand awareness without spending budget dollars, earned media can also be difficult to measure. If your brand is going to track mentions, it is important to have a media intelligence and monitoring tool that doesn’t miss hits.

Media 76

Media Advertising Advertising Measurement 76

Critical Mention

NOVEMBER 18, 2019

The great advantage of having access to real-time media monitoring is that you can get notified of your specific mentions seconds after they appear on tv, radio, online news sites and social media channels. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources?

Viral 70

Viral Radio Media Sports 70

Critical Mention

SEPTEMBER 24, 2019

Plus, many of today’s email marketing companies provide services that will allow you to track customer actions and identify what email content stands out to clients. Overall, having a successful email campaign provides additional exposure to your site, its product and its content. Produce Content Marketing.

Marketing 85

Marketing Engineering Content Marketing Case Study 85

Critical Mention

SEPTEMBER 24, 2020

Tracking earned media is essential for PR pros, communications experts and marketers because it can help them to amplify brand awareness and build strategies for the future. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? SCHEDULE A DEMO.

Examples 130

Examples Transportation Media Tourism 130

Critical Mention

MAY 21, 2020

Instead of being able to talk to other fans at bars, tailgates or games, more fans will shift to social media to communicate with fans, teams and brands. Fans Will Engage in Virtual Communication with Each Other. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources?

Sports 111

Sports Social Media Media Groups 111

Critical Mention

JULY 2, 2020

Though public relations and marketing have many differences, they both are heavily reliant on expressing effective brand communication. By combining public relations and marketing, businesses get the most value out of their communication and media efforts. Priscilla is the marketing coordinator for Critical Mention.

Marketing 89

Marketing eBook Pitching Radio 89

Critical Mention

NOVEMBER 5, 2019

Once you get into the rhythm of communicating with your audience, they’ll start to grasp your brand’s voice. Therefore, a good way to get started is by addressing frequently asked questions in your social media marketing practices. Social media communication shows other clients that your organization cares about its customers.

Social Media 105

Social Media Media Customer Service Radio 105

Critical Mention

SEPTEMBER 19, 2019

The easy-to-share reports allow up to share real time progress on client campaigns and even link directly to broadcast and radio coverage. This is also vital in moments of crisis communications, in the unfortunate circumstance where a writer speaks negatively about your client. Until next time! Critical Mention. SCHEDULE A DEMO.

Agency 79

Agency Marketing Media SEO 79

Sword and the Script

DECEMBER 11, 2018

This year, more than 20 professionals – real people that do real marketing and PR work every day – responded and with high-quality ideas that I found to be invigorating and thought-provoking. 5) Alignment of marketing and customer success. 5) Alignment of marketing and customer success. “A 4) New emphasis on trust.

Social Media 96

Social Media Marketing Media Creativity 96

The Resolution Blog

OCTOBER 7, 2015

But if you were going to get word out about a “new XXX which could revolutionise…” it was papers, TV and radio, every time. The big opportunity for the PR industry though is content marketing, an increasingly key element of SEO. Incidentally, for journalists, content marketing is, in many respects, the new PR.

SEO 120

SEO Engineering Content Marketing Agency 120

Critical Mention

DECEMBER 13, 2019

Many communications strategies can lead to business success. Online news tracking is a strategic tool that can help you uncover your coverage and subsequently develop your business communication strategies by taking feedback and turning those mentions into opportunities. Priscilla is the marketing coordinator for Critical Mention.

Analysis 105

Analysis Comparison Reputation Radio 105

Critical Mention

DECEMBER 3, 2019

Paying multiple paywall subscriptions can be tedious in the sense that users have to log into each individual one when searching for specific content. But until recently PR and communications professionals had no choice but to periodically log into each account and do their own or risk missing important mentions. Until next time!

How To 90

How To Journalism Radio Newspapers 90

Sword and the Script

DECEMBER 8, 2015

This daily show sums up the business news of the day and has broadcast for many years over the radio airwaves. The show covers PR specifically , from a business communications perspective, quite often. The show is produced by the American Public Media (APM), and like many public radio shows, I find the coverage tends to lean left.

Radio 60

Radio Content Marketing Marketing Education 60

Critical Mention

SEPTEMBER 27, 2019

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Priscilla is the marketing coordinator for Critical Mention. Early on in her career, she developed a passion for marketing, writing and anything within the communication field. Until next time!

Brand 100

Brand Branding Advertising Advertising 100

Critical Mention

NOVEMBER 13, 2019

Considering those annual changes, it’s important to prepare for the PR and communication changes that come with the holiday season. Much of today’s communication happens on social media. Therefore, you should rely on a social tracking tool that offers real-time global access to premium social media content and sentiment analysis.

Publicity 74

Publicity Employee Analysis Radio 74

Critical Mention

OCTOBER 9, 2019

Note that different social media sites have distinct audiences: Facebook - a social network where a broad range of people, businesses and group communicate . Instagram - visually centered social media content that should capture people’s attention very quickly. Priscilla is the marketing coordinator for Critical Mention.

Social Media 75

Social Media Marketing Media Instagram 75

Critical Mention

MARCH 16, 2020

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Priscilla is the marketing coordinator for Critical Mention. Early on in her career, she developed a passion for marketing, writing and anything within the communication field. SCHEDULE A DEMO.

Brand 87

Brand Branding Instagram YouTube 87

Critical Mention

OCTOBER 11, 2019

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Priscilla is the marketing coordinator for Critical Mention. Early on in her career, she developed a passion for marketing, writing and anything within the communication field. Until next time!

Brand 81

Brand Branding Media Case Study 81

Critical Mention

OCTOBER 24, 2019

While we certainly encourage PR and communications pros to follow our insightful Critical Mention blog , we also want to share a few of our other favorite PR blogs. PR Daily is a news site that delivers news, advice, and opinions on the public relations, marketing, social media, and media worlds. Share Tweet Share. Until next time!

Blogging 68

Blogging Education Resources Creativity 68

Critical Mention

OCTOBER 18, 2019

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Priscilla is the marketing coordinator for Critical Mention. Early on in her career, she developed a passion for marketing, writing and anything within the communication field. Until next time!

SEO 80

SEO Social Media Strategy Media 80

Communications Conversations

AUGUST 31, 2018

My wife is in PR and communications. Using my storytelling skills that I’ve built up over my 18 year career in radio & TV but in a new way. ” I’ve been surprised by how similar content marketing is to journalism. I think my background as a journalist plays well in corporate communications/PR.

Media 112

Media Journalism Report Video 112

Communications Conversations

OCTOBER 18, 2016

Anna Lovely, senior communications director, Cargill. What I love about Susan isn’t how smart she is when it comes to navigating the world of corporate communications within a large org the size of Andersen (because she’s great at that). Melanie Boulay Becker, owner, Boulay Becker Communications.

Agency 60

Agency Groups Public Affairs B2B 60