Deirdre Breakenridge

APRIL 23, 2019

I took notes as I read the book and made a list of the advice for working with reporters. Whether it is a newspaper, magazine, television channel, online publication, etc., I proceeded by looking over the list, combining points that related to one another, and deciding which held the most weight.

Infographics 299

Infographics Journalism Television Education 299

Bianchi Biz Blog

MARCH 7, 2022

As managing editor of Heavy Duty Trucking magazine and TruckingInfo.com, she writes trucking news and features, manages e-newsletters and social media, coordinates magazine production, and helps to develop content for events and multimedia projects. Once I graduated, I had to make the choice: newspapers or trade pubs.

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Meeting Automotive Media Transportation 82

Bianchi Biz Blog

OCTOBER 9, 2023

I’m Seth Clevenger, managing editor for features at Transport Topics , a weekly newspaper and multimedia outlet dedicated to covering trucking and the freight transportation industry. Later that year I moved to Smyrna, Delaware, for my first full-time journalism job at a local newspaper that was part of a small family-owned chain at the time.

Transportation 99

Transportation Meeting Newspapers Media 99

PRSay

AUGUST 6, 2019

In interviewing Gen Zers, ages 13-22, nationwide for my book, “Decoding Gen Z: 101 Lessons Generation Z Will Teach Corporate America, Marketers & Media,” I detail six degrees of Gen Z which reinforce the comment of the MTV chief marketer. They do not read newspapers and magazines or watch traditional television.

Television 158

Television Instagram Consumer Newspapers 158

MaccaPR

FEBRUARY 2, 2017

Has digital media – from Huffington Post , Google News and BuzzFeed to Kindle e-books, Twitter and (God help us) more than 8 million blogs – finally vanquished Print? Recent headlines provide brutal evidence: Condé Nast announced last December it was shutting down the print version of Self magazine to go online-only. Long Live Print”!

Print 48

Print Newspapers Interviews Journalism 48

PR Insiders

APRIL 13, 2021

I shared some practical tips for doing just that in my book, Gaining the Publicity Edge: An Entrepreneur’s Guide to Growing Your Brand Through National Media Coverage. If you’re also an author, find a firm that works as well with book reviewers and book bloggers. Hire a firm that specializes in the right media for you.

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Radio How To Public Affairs Print 78

ImPRessions - Crenshaw Communications

SEPTEMBER 23, 2016

Writing for public relations differs from other types like newspaper, magazine, essay or novel writing: The main purpose is to gain positive exposure, or get a message across to the public. And no matter how well you write, there’s always room for improvement. Eliminate passive voice.

Writing 120

Writing Publicity Newspapers Sports 120

Sword and the Script

DECEMBER 29, 2020

The first two places journalists go to find news is online newspapers and magazines (60%) and Twitter (22%); 85% of journalists say Twitter is the most valuable social network. A carefully curated list of public relations resources like newsletters, blogs, podcasts, trades and books for staying up to speed in communications and PR.

SEO 102

SEO Software Resources Newspapers 102

PRSay

APRIL 19, 2023

He has published several books, including 2017’s “ Obama: An Intimate Portrait ,” which debuted at No. But I remember cutting pictures from the newspaper and Scotch-taping them to my closet door. I did this assignment recently for Howard University, for their alum magazine, on their outgoing president.

Travel 66

Travel Tourism Storytelling Newspapers 66

Bianchi Biz Blog

OCTOBER 18, 2021

I’ve been a participant or contributor to various pieces of buff-book hijinks over the years, like the first Battle of the Beaters, which became a sort of series for Car and Driver. Directly after that, with a stint at Automobile Magazine, led by David E. The photo and my notes led to the cover story for that issue of Autocar.

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Meeting Report Automotive Media 75

PRSay

JULY 31, 2019

Woodward, who is an associate editor at The Washington Post , a Pulitzer Prize-winning journalist and the best-selling author of 19 books, will deliver the opening keynote address at PRSA’s 2019 International Conference in San Diego on Oct. It’s thinking about it and trying to put events in full context — and that all takes time.”.

Journalism 120

Journalism Conference Internal International 120

Cision

MARCH 22, 2016

I wanted to be a writer from an early age and after I completed a National Council for the Training of Journalists (NCTJ) course when I was 18, I started working for my local newspaper in Cheshire, England, where I lived. If I was stuck on a desert island, I’d…have to have a computer to record my experiences to do an article or write a book.

Newspapers 120

Newspapers Pitching Interviews Writing 120

Cision

JANUARY 22, 2016

There is no other newspaper like The New York Times. It’s The Newspaper of Record, The Grey Lady, and a journalism institution. Become familiar with the myriad sections, supplement magazines, and the beats of editors and reporters. Know the paper.

Pitching 120

Pitching Newspapers How To Knowledge Base 120

Beyond PR

MARCH 22, 2018

Back in the old days of PR (screen fades to grainy black and white…), comms teams had to suffer through the tedious process of flipping through stacks of newspapers and magazines, searching for any mention of their brand. to demonstrate the “results” of a PR campaign. Online – websites, blogs, online media sites.

Media 75

Media Radio Newspapers Print 75

Maxim Behar

JULY 25, 2023

Dimitar Marinov is also part of the “Green Book” team. Host: And speaking of the price of art and how much work goes into a book, Mr. Behar, you have a success story as well. The World PR Revolution" - your book is in the top 20, number two in this ranking of PR books. That is wonderful.

Government 52

Government Education Transportation Internal 52

Public Relations Sydney

JULY 20, 2014

She used this System to grow her own personal brand from a relative unknown to an industry expert, speaking all over the globe, being featured in hundreds of magazines, newspapers and even TV and attracting big name clients, all within just two years. This book is full of protein, not just fluff!’. The post BRAND NEW BOOK!

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Social Media Brand Branding How To 53

Shift Communications

JUNE 15, 2018

But that was not the norm until late 30s when book publishers commissioned Bernays to boost sales. Instead of marketing books directly to the public, Bernays took a detour and turned to home and garden magazines, asking the editors to feature bookshelves at home in their publications.

Fashion 74

Fashion Newspapers Print B2B 74

Cision

FEBRUARY 25, 2016

I also loved freestyle BMX riding, so some friends and I published a BMX magazine which eventually expanded to include advertising, events, merchandise and even a correspondent and circulation in Europe. Read the newspaper – the whole newspaper. The thing that gets me up in the morning is…coffee and the newspaper.

Newspapers 120

Newspapers Financial Crisis System 120

Maxim Behar

MAY 18, 2023

In 1994, he decided to bring his journalistic career to a close, although he was the Managing Editor of one of the first private daily newspapers in Bulgaria. Published in The Ciotimes magazine Stepping into the new role was an extension of his journalistic career. literally from scratch. Not managers, but leaders!

Ethics 52

Ethics Internal International Groups 52

Cision

SEPTEMBER 11, 2017

Baruch Lev, a pre-eminent IR scholar at New York University, writes in his book, Winning Investors Over , “Investors have limited attention, so content that gets good earned media will attract more investor attention.” So what do journalists have to do with that? A lot, actually. That’s right.

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Banking Newspapers Study Company 192

Critical Mention

JANUARY 22, 2019

I worked at newspapers, magazines, and became the world’s first Chief Content Officer at one company (ClickZ) and now hold the title at another ( MarketingProfs ). Q: Between writing two books, speaking at conferences and managing MarketingProfs, you’ve really made your mark over the years. What inspired you to write the book?

Interviews 104

Interviews Content Marketing Writing Journalism 104

Deirdre Breakenridge

FEBRUARY 5, 2015

He’s written two bestselling books, Six Pixels of Separation and Ctrl Alt Delete. And Mitch blogs seven days a week, podcasts weekly, and writes for a number of newspapers and magazines. Six Pixels of Separation Content Platform: The blog, podcast, speaking, books, Facebook page, and all the other content touchpoints.

Engineering 150

Engineering Writing Corporate Brand 150

PRSay

JUNE 18, 2019

How do you decide on updates to the book, and how frequently do you amend the online version? Since AP style’s roots are in guiding AP journalists, our rules are written with the idea of helping explain ideas to the kind of broad audience that might read a daily newspaper or online news site. A native of Greenville, S.C.,

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Guidelines Writing Social Media Newspapers 153

Maxim Behar

OCTOBER 15, 2023

Host: You wrote the book "The World PR Revolution" and it became an absolute bestseller. It was also ranked at the top of the charts by an independent organization that evaluates the popularity of these types of books. And that's why I decided to write this book because I saw these huge changes happening in our business.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Ishmael's Corner

SEPTEMBER 28, 2014

That’s why I was intrigued when I heard that Muck Rack (in cooperation MDC Partners) surveyed a cross section of journalists — newspapers, magazines, trade publications, etc. — Kudos to Muck Rack for asking the questions (and no, Dr. Reuben didn’t write a book on the topic). to learn how they like to be pitched. is beyond me.

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Pitching Survey Storytelling Newspapers 146

PRSay

JUNE 6, 2017

Here, the TV personality — known for his “In the Papers” feature humorously summarizing the New York daily newspapers — talks about engaging an audience, storytelling, the newsgathering process and work-life balance. In addition to delivering the news each day, you also recently wrote a children’s book, “Good Morning, City.”

Wireless 102

Wireless Storytelling Radio Analysis 102

The Resolution Blog

DECEMBER 20, 2015

Even if you don’t watch TV, you couldn’t have missed it, it’s everywhere; every newspaper and magazine seems to have written about the advert. Internally we have been discussing the STEPPS model recently (a model taken fromJonah Berger’s book, Contagious, which looks at why things go viral).

Retail 120

Retail Viral Newspapers YouTube 120

Cision

DECEMBER 4, 2015

At my first agency job in New York, I worked alongside a media relations specialist who wanted each of his annual coverage reports to be as thick as a phone book. National magazine cover story. Every December, he would drop the three-ring binder on his desk with a resounding thud. Now that’s a coverage report,” he would say.

Print 120

Print Interviews Pitching Conference 120

Maxim Behar

FEBRUARY 2, 2022

He shares the secrets of his success and the creative tools he uses along the way in an interview - part of the project of the Daily Newspaper 24 Chasa and TREND Magazine called "Men who set the TREND". This year another book of mine came out, The Morning After, in which I share my concept of a modern and totally horizontal management.

Newspapers 52

Newspapers Trends Ethics Journalism 52

Stephen Waddington

DECEMBER 5, 2018

If you read an article about an individual or organisation in your favourite magazine or newspaper you’re likely to view it far more favourably than if you heard the information direct. The Daily Telegraph was the first UK national newspaper to go online in November the same year.

Media Relations 115

Media Relations Media Print Newspapers 115

Cision

JUNE 14, 2016

Newspapers and Their Derivatives. I read The New York Times on Kindle which has hundreds of newspapers , magazines and blogs that you can subscribe to and consume on your Kindle. ” On a scale of one to five, I give the book a two and Reese Witherspoon’s performance a six.

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Google Newspapers Trends Print 120

Stephen Waddington

NOVEMBER 26, 2017

Interviews, tips, events, book reviews, and generally anything that I have in mind and feel like sharing. I read newspapers, magazines, blogs, listen to podcasts. I was granted access to a couple of early versions of books, too. The name of this series makes me cringe a little to this day. I called it #6ofMarcel.

Publicity 105

Publicity Media Writing Blogging 105

Critical Mention

JANUARY 22, 2019

I worked at newspapers, magazines, and became the world’s first Chief Content Officer at one company (ClickZ) and now hold the title at another ( MarketingProfs ). Q: Between writing two books, speaking at conferences and managing MarketingProfs, you’ve really made your mark over the years. What inspired you to write the book?

Interviews 60

Interviews Content Marketing Writing Journalism 60

wiredPRworks

FEBRUARY 12, 2018

Here’s a brief clip from author Tom Wheeler’s site about his book, Mr. Lincoln's T-Mails: How Abraham Lincoln Used the Telegraph to Win the Civil War. After reading about Wheeler’s take on Lincoln’s telegrams, I’m anxious to page through my 118 year old book as a reference for expedient email communication.

Technology 51

Technology Newspapers Corporate Course 51

Sword and the Script

SEPTEMBER 29, 2015

John Deere, for example, started its long running brand magazine — an early and unlikely example of content marketing — called The Furrow in the 1800s. Also see: Book Review: 7 Takeaways from Jay Baer’s YOUtility. So usually that was traditional publishing, so perhaps a newspaper or a magazine.

Content Marketing 60

Content Marketing Marketing Agriculture Newspapers 60

Maxim Behar

MAY 31, 2021

When I was a teenager, something like 13-14 years old, I was publishing a neighborhood newspaper on a typewriting machine. They gave me a big book about advertising and public relations and said there was no other public relations company in my country, so I shall do my best to learn the business. So, what made you write this book?

Newspapers 52

Newspapers Social Media Ethics Travel 52

PR Conversations

JULY 5, 2016

Whatever your take on the history of PR, it’s inspiring to be there in the museum, handling Bernays’ books and getting up close to that part of our disciplinary history that still gets significant attention. more than 600 significant books (many first editions and signed). dozens of physical artefacts. correspondence.

Publicity 53

Publicity Education Video Film 53