Communications Conversations

OCTOBER 15, 2019

Media is outnumbered: PR Pros now outnumber journalists by a factor of 6 to 1. What’s more, employment prospects for PRs will expand even more to 282,600 by 2026 (up 9 percent from 2016) according to projections from the Labor Department. PR pros say so themselves! This just in: media relations is getting tougher.

Media Relations 100

Media Relations Pitching Media Report 100

Sword and the Script

FEBRUARY 12, 2019

Writers that report success with blogging share the following characteristics: They are more likely to write longer or more in-depth content; They tend to spend six or more hours writing a post; They are 2.5 It’s important for readers to keep in mind my world view is heavily filtered from the perspective of B2B marketing and PR.

Blogging 106

Blogging Survey B2B Analysis 106

Buzzstream

OCTOBER 21, 2021

When I got promoted to SEO account manager at my previous digital marketing agency, besides all the excitement, I knew it would be a new challenge to create strategies involving Digital PR, Content, Design and other teams on top of my usual SEO work. I was also aware that my success in the new role would depend even more on my colleagues.

Software 151

Software How To SEO System 151

Norton's Notes

OCTOBER 17, 2014

If you read my blog regularly you will know that I do like to share any blogger lists we have created in my PR Agency Prohibition , because they do take time to create, and I believe it helps other to save time to find the best writers. He focuses on good beer and where to find it, something very close to my heart.

Blogging 77

Blogging YouTube Writing Fashion 77

Sword and the Script

JULY 2, 2019

At the beginning of every new month, I take a look back and the news and notes stemming from the software developers that make tools for PR pros. I call it the PR technology summary ( PR tech sum ) and here’s what I found over the last 30 days. Here we go…. 1) Business Wire partners with investor relations tech company Q4.

Trends 60

Trends Media Report Technology 60

Sword and the Script

FEBRUARY 14, 2017

Businesses that engage corporate blogging with professionalism and process can boost visibility, grow a community, and ultimately, have a meaningful influence on sales. For example, I once worked for a company that found visitors that engaged the blog were 50% more likely to make a purchase. Directional Indications of Success.

B2B 67

B2B Measurement Blogging Community 67

PR 20/20

SEPTEMBER 19, 2017

In fact, PR 20/20 became HubSpot’s first agency partner back in 2007 —a decision that continues to fuel and inspire our business. From initial prospecting to closing the deal, you can use the stack to design and serve the full customer experience. We’ve always believed in HubSpot’s potential to disrupt an industry.

Marketing 40

Marketing Tools Data Report 40

Waxing UnLyrical

AUGUST 6, 2014

Pay attention to things like feelings of “I can’t deal with this anymore,” and recognize that however much you’re doing at that point in time is probably the upper level of your comfort zone. In closing, a tip of the hat to Professor Bob Hill Anderson, who took the time to show a budding lay about how to truly enjoy life…and Kahlil Gibran!).

Nonprofit 85

Nonprofit Banking Writing Government 85

Stuart Bruce

FEBRUARY 19, 2015

Since columnist Peter Oborne sensationally resigned from The Telegraph with a devastating public critique of what he believed to be its declining ethical and editorial standards I’ve read very little about the role and implications for PR, corporate communications and business. Others question if it should be called a profession at all.

Ethics 60

Ethics Journalism Banking Media 60

Norton's Notes

MAY 13, 2015

His business focuses on delivering results through an integrated mix of digital and traditional PR and marketing channels – so very much like myself and my agency Prohibition. Arik is an award-winning communicator and has nearly 20 years experience in marketing, communications and PR. pm: Work on a blog post for tomorrow.

Interviews 28

Interviews SEO Blogging Writing 28

PR Conversations

JULY 24, 2014

A hybrid model of communication and new field of PR practice related to the global art market. A hybrid model of communication and new field of PR practice related to the global art market. By Jiamin Ren. Ma Weidu, a major collector who picked up some pieces in exchange for cigarettes after the Cultural Revolution devalued art.

Marketing 87

Marketing Communications Video Reputation 87

ZudePR

MARCH 22, 2018

5 Life and Work Sometimes Get in the Way #6 A Stem Forms #7 The Research Phase #8 Attending Writing School #9 Final Preparations #10 What First-Drafting a Book in 46 Days Looks Like #11 Tips on First-Drafting a Book by a First-Time (Self-Publishing) Author Next Steps Conclusion Codicil. #5 This blog post showed me another way.

Writing 83

Writing Google Blogging Exercises 83

ZudePR

JULY 20, 2016

One of them was me, Zude PR. I don’t know what the figure is for Glasgow PR firms, but I imagine it’s similar. Here are 28 top observations from MY first 28 months as a solo digital PR pro (just in case you ever need them ). Grab Your 28 Top Tips in this Must-Have FREE Tipsheet. Greater Glasgow has a population of 1.2M.

Digital PR 60

Digital PR SEO Small Business Blogging 60

Waxing UnLyrical

OCTOBER 14, 2010

STEP, TIP] {to, that will, on} [TASK, GOAL] In other words, articles such as 20 Tips on How to Gain Traffic on TheWWWObserver or 101 Steps to Becoming a Better Blogger on Lifehack. In contrast, Shonali includes tips, but also explains why they are important – she leads. Image: BES Photos via Flickr, CC 2.0

Blogging 71

Blogging Twitter Creativity Facebook 71

ZudePR

NOVEMBER 21, 2019

Zude PR owner Sawyer, 47, who lives near Clarkston on Glasgow’s south side, published RESET in August 2018 after 10 months working on it full-time. Zude PR owner Sawyer, 47, who lives near Clarkston on Glasgow’s south side, published RESET in August 2018 after 10 months working on it full-time. But this time it was about me.

Financial 25

Financial Retail Blogging Writing 25

Sword and the Script

NOVEMBER 14, 2023

Marketing has to go through those stakeholders to get a conversation with customers – but those stakeholders are disincentivized to oblige – because they want to save those chips to help them close a deal and earn a commission. This is a shift from “creating enough content” which has reigned as the top challenge for “many years.”

Content Marketing 183

Content Marketing B2B Marketing How To 183

ZudePR

NOVEMBER 12, 2019

Because although most people might issue a press release, pay for numerous Facebook ads, and launch on day one, I’m doing it 80 days after publication via a humble blog post. Apologies to all my PR brethren, this is not a classic strategy.). So, it’s been two and two-thirds-of a-month since I published my audiobook.

Financial 14

Financial Digital PR Blogging Facebook 14

Bad Pitch Blog

JUNE 19, 2006

It''s raising $35 million to help East Africa deal with a drought-inflicted crisis. Greene answered a few questions from the Bad Pitch Blog about the project BPB: How did you decide your online targets? Working closely with bloggers and webmasters, we engaged with these online communities.

Media Relations 40

Media Relations Social Media Media Case Study 40

PR Fuel

MARCH 17, 2020

You may have heard experienced business owners talking about the power of PR to bring a business into the light of consumers’ attention. We’re going to look at how PR is a strong strategy for promoting your business and how it can work with other strategies to help you grow. What Does PR Stand For?

Publicity 70

Publicity Small Business Advertising Advertising 70

PR 20/20

MARCH 15, 2021

Below, we highlight the top tips for setting up your HubSpot portal for long-term success. When was the last time you tried something new? A new dish at your favorite restaurant. A new show in your Netflix queue. A new instructor for your daily Peloton ride. For many of us, the answer is likely “it’s been a while.” At the top of the list?

How To 97

How To Knowledge Base Survey Technology 97

Solo PR Pro

SEPTEMBER 17, 2019

The fall season, for many solo PR Pros feels like running a marathon at a sprint pace. Conferences, surveys, forecasts, trend reports, budgeting, launches, and clients squeezing every drop of PR goodness you have to offer before the year closes can be exhausting. But don't despair, you can make it, with a few simple steps.

Skype 45

Skype How To Conference Survey 45

Sword and the Script

JANUARY 15, 2019

Recently, however, the column took aim at public relations agencies — Confessions of a PR person. It’s a good way to confuse both those trying to diligently procure PR services and those aspiring to provide them. I grew up in a PR agency and have worked for firms small, medium and large.

Agency 78

Agency Leadership Corporate Training 78

ZudePR

JUNE 6, 2016

Links out to the 10 best blog posts I've read (on getting stuff done) during five months of exhaustive research. If you'd rather download a pdf of this 9,000-word post to read later, and want some bonus content (my top 51 deep work productivity tips) click this link. GET THE PDF + BONUS 51 DEEP WORK PRODUCTIVITY TIPS.

Writing 114

Writing Social Media SEO Blogging 114

Sword and the Script

OCTOBER 29, 2016

The buyer’s journey is a trendy topic in marketing circles and for good reason. Buyers today hop from channel to channel , and it’s never been harder for organizations to map out what that journey looks like. This is especially true for B2B organizations, with complex products and prolonged sales cycles. You can always add depth and detail later.

B2B 60

B2B Marketing Analysis Content Marketing 60

Beyond PR

SEPTEMBER 27, 2016

On the other hand, Facebook and LinkedIn are suited for big announcements, event summaries, blogs, and links to longer-form content in general. On the other hand, Facebook and LinkedIn are suited for big announcements, event summaries, blogs, and links to longer-form content in general. Choose your content wisely.

Social Media 40

Social Media Trade Shows How To Media 40

Waxing UnLyrical

MAY 31, 2018

There are legal rules marketers and PR professionals aren’t always aware of, and there can be serious legal consequences if these rules are violated. For example, copywriters at Webcopyplus posted a beach photo they found on Google on a client’s blog. One picture used to accompany one blog post cost them $4,000.

Creativity 71

Creativity Video Interviews Blogging 71

PR Fuel

DECEMBER 11, 2018

These are the guys and girls who will be dealing with your customers on a daily basis…the ones who will be making first impressions that can win or lose new customers…the ones who will be responsible for talking an angry customer down and saving them from leaving. Hiring the Right Customer Service Agents to Represent Your Brand.

Training 40

Training Employee Customer Service Crisis 40

Sword and the Script

DECEMBER 13, 2016

Yet if marketing gets the content and PR functions involved, these groups can help drive far better results – before, during and after – a webinar. Simply roundup a handful of the best news articles and blog posts from other credible sources – that are relevant to your community – and weave a promotion for your webinar into the content.

B2B 60

B2B Infographics Interviews eBook 60

MaccaPR

MAY 24, 2017

Below are tips from Star Tribune columnist John Rash, the Padilla agency’s senior director Tracy Carlson, and i.e. network founder and former KARE-TV anchor Rick Kupchella. Read on for tips to prepare your PR and marketing campaigns for the new reality of fake news. What Is Fake News?

Marketing 63

Marketing Social Media Report Employee 63

MaccaPR

AUGUST 8, 2018

Media agency Initiative, advertising agency Fallon, creative agency Laundry Service and PR firm Olson Engage all resigned Papa John’s, an extraordinary situation in our marketing world. The fallout when Schnatter’s off – the – rails racial rant leaked out on July 11 was rapid and relentless. Schnatter resigned as Chairman on July 11.

Crisis 63

Crisis Marketing Training Employee 63

Remote PR Jobs

SEPTEMBER 25, 2023

Our PR firm just doesn’t ‘get’ our message.” “We That’s largely because both people who work in the media and the PR industry as a whole sort of like to keep it that way, in spite of the fact that they also like to complain about how no one else gets it. Here’s a peek behind the curtain. Journalists are biased.” “Our And that’s it.

Print 100

Print Media Pitching Writing 100