Presspage

JUNE 23, 2021

We work in an amazing field, but there are some tough challenges that communications departments face regularly. Internal communication flows It’s important to set up transparent information flows between team members. There are multiple rounds of approval, seniority levels, channels, and procedures.

Communications 210

Communications Measurement Tools Enterprise 210

Shift Communications

JULY 26, 2022

By Amanda Munroe, SVP, Technology Practice. In our Workplace Tech and Services practice at SHIFT, we’ve worked with clients on building up narratives around the resulting labor shortage and what it means to the American worker, workplace technology adoption and the future of work.

Brand 78

Brand Branding SEO Employee 78

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Once upon a time, many moons ago, I worked at a large PR agency as part of the consumer technology team. PR agency life can be gratifying and exciting, just as it can be fast-paced and stress-inducing. Although some agencies now have multi-disciplinary teams for increased collaboration and cohesiveness in PR plans and campaigns.

Agency 88

Agency Energy Crisis Management Industry 88

Stephen Waddington

SEPTEMBER 29, 2021

It’s an overview of industry issues as discussed by my community of practice. I started an online community of practice at the outset of the pandemic. Managing relationships with media is only one area of practice. Practice includes research, planning, content, and measurement, in addition to media channels.

Industry 153

Industry Publicity Agency Community 153

Shift Communications

FEBRUARY 26, 2020

We work with healthcare clients in every one of our brands, providing a wide range of services, including insights, strategic planning, public relations, medical communications, clinical trial services, creative, branding and market access,” said Ralph Sutton, International Managing Partner, AVENIR GLOBAL. About AVENIR GLOBAL.

Healthcare 128

Healthcare Public Affairs Creativity Agency 128

Sword and the Script

JUNE 6, 2023

Summary of PR tech news from the last 30 days: PRophet offers a white-label option for PR agencies; Meltwater joins the generative AI race; mentions and new PR statistics Despite reports everyone in PR is using generative AI – it’s simply not true. And now onward with this month’s PR tech sum 1.

Survey 144

Survey Software B2B Pitching 144

Solo PR Pro

APRIL 5, 2022

Just because you’re a solo PR pro doesn’t mean you’re in this alone. In this monthly series, we ask five Solo PR Pro members to share their best tips, tricks and resources for managing their solo business. 5 solo PR pros share how to break into a different sector of business. Read on for their helpful tips.

How To 104

How To Fashion Banking Industry 104

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. Finally, the header image was created using DALLE-2.

Interviews 98

Interviews Publicity Technology Social Media 98

Sword and the Script

DECEMBER 20, 2022

Marketing and PR predictions aren’t merely forecasts, but often a reflection of our aspirations and perhaps advice – mistakes we’ve made we’d like to help others avoid. “Be There are so many thoughtful contributions – from people working on both the in-house and agency sides. Jason Brown , Founder/Principal, PublicCity PR.

Marketing 187

Marketing Content Marketing Data Social Media 187

Ethical Voices

JULY 25, 2022

. Joining me on this week’s episode is Filomena Fanelli , CEO of Impact PR & Communications. Someone who was very intuitive told me I really ought to consider a career in PR and did I know what that was? ” And they proceeded to tell me about the skills that one needs to be in PR. Ethics and predatory lending.

Ethics 81

Ethics Training Real Estate Agency 81

Wadds Inc.

JANUARY 16, 2023

and a wide ranging conversation about public relations practice. He has a professional perspective of public relations practice and firmly believes in the value of public relations and practitioners as a force for good. That’s why we must continually work our resilient muscles. A comment by Marc C.

Meeting 98

Meeting Ethics Storytelling Publicity 98

Cision

NOVEMBER 30, 2017

When you invite internal and external subject matter experts to contribute to your content marketing program, it’s important to have guidelines for them to follow. Contributors can use the guide to navigate to their ultimate destination — successful publication on your blog, earned media coverage and online visibility.

How To 177

How To Guidelines Content Marketing Video 177

Prohibition

APRIL 13, 2023

So why let all that hard work go to waste? Use Video Content in Podcasts Podcasts are an increasingly popular method for brands to showcase their client portfolio and deliver deeper layers of insight about their industry via spoken word. Video content is visual and auditory, while blog posts are primarily text-based.

Video 62

Video Infographics Social Media Instagram 62

The Hoffman Agency

SEPTEMBER 3, 2020

By Samantha Spitz, Intern. The best part about this internship is that I’ve been able to be a part of multiple projects interacting with different Hoffman team members and clients. The most memorable part was presenting a PR proposal to a potential new client with the team. A glimpse at my work-from-home setup.

Storytelling 69

Storytelling Internal International Instagram 69

ImPRessions - Crenshaw Communications

FEBRUARY 27, 2019

Since before Mark Cuban famously warned tech startups against bringing on a PR agency , there’s been an ongoing debate about public relations for early-stage businesses, and lots of advice for how to build the kind of earned media visibility that rivals well known brands like Uber or Casper. The answer is no. Focus on relationships.

B2B 232

B2B Agency Energy Media Relations 232

The Hoffman Agency

SEPTEMBER 21, 2022

By Jayla Curtis, Intern. My journey as a Hoffman intern was just the right mix of challenge, fun and growth. I’ll admit I was nervous to start my career in PR in an industry as complex as tech, but the kindness and support of my team members at Hoffman made my transition smooth. I know I was!

Internal 36

Internal International Social Media Education 36

The Hoffman Agency

AUGUST 19, 2022

By Mythily Nair, Intern. As my time at Hoffman draws to a close, I’ve learned that PR is not what I thought it was. Working in an agency is a crash course in time management, deadline management, client communications and internal communications with my manager, team leads, senior leadership and more.

Internal 36

Internal International Pitching Storytelling 36

PR Conversations

OCTOBER 27, 2023

Toni Muzi Falconi writes: Regular readers of this blog are aware of my long-term, personal relationship with the Grunigs, yet I confess surprise when I read Jim Grunig’s first comment on this earlier blog post. Fourteen questions posed to James Grunig from PR Conversations contributors Questions from Judy Gombita (Canada) Q1.

Reputation 52

Reputation Social Media Internal International 52

The Hoffman Agency

JANUARY 26, 2021

By Josh Madrid, Intern. Everyone around me took the time to thoughtfully share information about what worked for them or showed me a new way of seeing something. I learned the PR industry waits for no one, and it requires adaptability. The best advice I’ve received during my internship was during the workshop with Lou.

Exercises 69

Exercises Pitching Storytelling Internal 69

PRSay

SEPTEMBER 14, 2017

Please join the discussion through blog posts, webinars and Twitter Chats (#PREthics) scheduled throughout the month of September and consider the content a catalyst for integrating ethics and ethical practice into your daily communication activities. We are hired to represent the interests of our clients, companies and organizations.

Ethics 92

Ethics Nonprofit Exercises Radio 92

OnePitch

JUNE 16, 2022

She’s worked in public relations for 10 years, specializing in the home & design, lifestyle, and luxury sectors. She began her career in the editorial department at InStyle magazine, before transitioning into the world of corporate communications at a leading talent agency, and eventually, consumer PR.

Pitching 64

Pitching Consumer How To Meeting 64

The Hoffman Agency

AUGUST 5, 2022

By Shipra Shukla, Intern. I wrestled tough days to give my best shots as a news presenter: “Breaking News” LIVE for 10 years was such a thrill! I wrestled tough days to give my best shots as a news presenter: “Breaking News” LIVE for 10 years was such a thrill! Journalism to PR — not so obvious! That’s how I pivoted!

Internal 36

Internal International SEO Storytelling 36

Sword and the Script

FEBRUARY 2, 2021

This was true of every industry, except PR technology. While every other vertical market was, perhaps, overpromising what their AI whizbang could deliver, the traditional PR software vendors were largely silent. I think it suggests a general lack of R&D among the traditional technology providers in PR. Propel has raised $1.2

Software 120

Software Technology Advertising Advertising 120

ImPRessions - Crenshaw Communications

MAY 3, 2017

The timing also provides a good opportunity to review the kinds of traits that create award-winning PR teams. Cultivating Habits of Highly Successful PR People. The following illustrate some habits to help any PR team excel at their jobs. Best of all, have someone else critique your work. Stay educated.

Writing 149

Writing Education Pinterest Creativity 149

Presspage

JUNE 23, 2021

We work in an amazing field, but there are some tough challenges that communications departments face regularly. Internal communication flows It’s important to set up transparent information flows between team members. If they are disconnected, this affects the way teams work – and their output, too.

Communications 78

Communications Measurement Tools Enterprise 78

Buzzstream

FEBRUARY 3, 2021

I was clueless about the world of Digital PR and what it entailed – until I landed in the industry myself. Unlike its traditional PR counterpart, Digital PR is also conducted with SEO in mind and one of the key aims of outreach is to gain linked coverage on online news publications. What is the purpose of Digital PR?

Digital PR 170

Digital PR Industry Strategy Film 170

OnePitch

MAY 12, 2022

After earning a computer science degree at MIT, he worked as a hedge fund trader for several years. Within this interview, we break down how to optimize your entire broadcast strategy, what works, and his tips for being a valuable source/spokesperson. Tell us a bit about your role at Bospar and who your clients are.

Strategy 52

Strategy Interviews Pitching Energy 52

The Hoffman Agency

JANUARY 26, 2022

Starting as a full-time intern with Hoffman is like eating Pad Thai at a spice level four. Needless to say, I changed my major to PR less than a month later. Thus, I had sub-zero idea what a full-time PR internship would look like, let alone the day-to-day asks of the industry. By Hannah Harding, Account Coordinator .

Internal 36

Internal International Chemicals Fashion 36

Sword and the Script

JANUARY 15, 2019

Recently, however, the column took aim at public relations agencies — Confessions of a PR person. It’s a good way to confuse both those trying to diligently procure PR services and those aspiring to provide them. I grew up in a PR agency and have worked for firms small, medium and large. This is called leverage.

Agency 77

Agency Leadership Corporate Training 77

5W PR

NOVEMBER 5, 2018

Improving brand awareness and profitability boils down to integrating PR, marketing and other sales strategies to optimize a brand’s overall message. This is both important for consumer engagement as well as client relations. PR professionals are adept in creating a variety of content suitable for a wide range of audiences.

Marketing 68

Marketing Analysis Content Marketing Social Media 68

Stephen Waddington

OCTOBER 4, 2020

He’s a moderniser with fresh thinking on governance and member engagement, and critical areas of practice including internal communications and ESG. That’s not good practice. Internal communication and employee engagement have emerged as critical functions in the past six months.

Meeting 78

Meeting Government Energy Employee 78

Communications Conversations

OCTOBER 24, 2019

Today, I celebrate 10 years as a solo social media and PR consultant. Because I’m about to fill up an entire blog post–and then some–talking about just that! Because of this job, I’ve had the opportunity to work with the biggest Fortune 500-level brands in the Twin Cities. It really doesn’t matter.

Social Media 79

Social Media Media Groups Blogging 79

Stephen Waddington

NOVEMBER 26, 2018

The core purpose is to showcase best practice and the talent in public relations today.” I wanted to celebrate some key players within our industry and have a bit of fun,” said Sarah Hall. “It It was a very easy list to come up with. Everyone had to have some differentiating factor and something to teach others.

Publicity 76

Publicity SEO Education Community 76

The Stalwart Blog

JANUARY 28, 2016

I thought it would be a good time to check in on our former interns and find out where they are now. Melina Destein , Stalwart summer 2012 intern. I am currently working on the retail marketing team at Google, working on partner relations with our key retailers. Brianna Bruinsma , Stalwart summer 2013 intern.

Internal 60

Internal International Retail Ethics 60

Doctor Spin

MAY 21, 2023

Collaborating with a great PR agency could be your secret weapon. Having worked at (and with!) many different types of PR agencies, let me give you the basic rundown on how to get it right. How To Work With PR Agencies II. Why a PR Agency is Your Secret Weapon IV. Key Services Provided by PR Agencies V.

Agency 52

Agency Publicity Public Affairs Crisis Communications 52

PR 20/20

JUNE 26, 2018

At PR 20/20, we work with clients across industries—from manufacturing and distribution, to healthcare, insurance, finance, real estate, technology and more. For agencies—you see trends that will have an impact across industries, and can put these on outside trends into context for clients. Welcome to agency life.

Industry 58

Industry Insurance Insurance Resources 58

Stephen Waddington

MARCH 15, 2021

Four inspiring speakers led conversations on race, talent, PR dashboards and the dark side of social media. Each of the speakers has kindly responded to the questions that we didn’t cover in the blog post below. And to address broader diversity - you should have a psychologically safe culture and working environment.

Google 119

Google Data Government Social Media 119