PR for Anyone

OCTOBER 14, 2021

Why not take the media you receive – an article, blog, or radio or television interview, and send that to a prospective client or customer. Tell them you thought they might be interested in the topic and that you were interviewed on the subject. The system works! Another thing to consider is that media begets media.

Tools 130

Tools How To Publicity Interviews 130

ImPRessions - Crenshaw Communications

AUGUST 2, 2017

Here are the top 10 tech blogs you need to read to prepare for promoting clients across a range of industries, including IoT, ad-tech, tech products and services and wearable technology. Our tech team recommends this list of blogs for the best information on relevant news, competitive moves, trends, and data insights. Crunchbase.

Blogging 136

Blogging B2B Technology Pitching 136

The Proactive Report

OCTOBER 30, 2023

For example, if you are the CRM software space, is your brand mentioned in articles about new CRM features or comparisons of CRM systems? What are people saying about your brand when discussing CRM systems on social media? Audience Analysis Knowing as much as you can about your audience has always been the key to success.

Trends 182

Trends Marketing Wikipedia Reddit 182

PR for Anyone

AUGUST 4, 2022

Our Pitch Club Cafe client Gene just sent us an email and after pitching a television station using our system heard back right away and said “it’s the first time anyone from a news station has responded to a pitch.” ” We LOVE to get these and we get them quite frequently because the system works.

Publicity 130

Publicity YouTube Advertising Advertising 130

PRSay

FEBRUARY 8, 2021

What is preventing us from looking for and pitching media on these stories year-round? To address that this pitching strategy may lack significance or longevity outside of that cultural observance link, we should be looking for and pitching media on other aspects of these stories. Photo credit: rSnapshotPhotos ].

Media 157

Media Policies System Pitching 157

Sword and the Script

JUNE 13, 2023

When you pitch a story, you need to be credible too. Make it clear who or what you are pitching. Draw a correlation between your pitch and their prior coverage. If they ask for an interview, make it easy for them to arrange a time. Takeaway: If you want to see a good example of data in PR, take a look at Kastle Systems.

Journalism 130

Journalism Media Relations Report Media 130

PR for Anyone

NOVEMBER 4, 2021

Sometimes the best way to really get how a system works is to see it in action. On both my website/blog I have a listing of success stories and also at the YouTube Channel and look for the success stories playlist. Read through these to get inspired on what you can pitch the media, today! In fact, the pitch was “Yes!

Examples 130

Examples Pitching YouTube Video 130

PR for Anyone

AUGUST 18, 2022

Here’s a short video I did on how to position yourself as the expert: There are a lot more videos on my YouTube channel HERE or read the posts on my blog HERE You’ll see how easy it is to land in the media IF you follow a process that I have already created for you. The system works! We give them their ideal interview.

Media 130

Media Nonprofit Pitching Television 130

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”.

Interviews 101

Interviews Publicity Technology Social Media 101

PR for Anyone

SEPTEMBER 30, 2022

I was watching Good Morning America last week and saw a story that just resonated with everything I share and write about related to newsjacking and “celebrity sells” when pitching the media. Remember to think about what medium you are pitching. That helps when you pitch too, to show them the visuals. newsjacking).

Pitching 130

Pitching Television Trends YouTube 130

Cision

FEBRUARY 22, 2017

You’ve submitted your pitch, completed an interview with the reporter, and they’ve just sent you a link to the completed story. Pro tip: If your placement is on a blog, you can kindly ask the writer to include a link back to your website or landing page of choice. Include it on your website or blog.

How To 245

How To Media Report Interviews 245

PR in High Definition

APRIL 30, 2024

They were playing in the fifth and lowest tier of the English football league system at the time, having suffered decades of neglect and decline. On the pitch then, there is no denying their success. It contained interviews with everyday people across the town telling their own stories and where their connection to the team fit in.

Storytelling 62

Storytelling Sports Travel Pitching 62

PR for Anyone

SEPTEMBER 8, 2022

There are a lot more videos on my YouTube channel HERE or read the posts on my blog HERE You’ll see how easy it is to land in the media IF you follow a process that I have already created for you. The system works! you’ve almost been vetted by the media already, and then they will use you again for a future interview.

Media 130

Media YouTube Video Interviews 130

Rock the Status Quo

AUGUST 15, 2014

Navigating the healthcare system across years of misdiagnosis, trying medications that didn’t work, finding new doctors who had a clue. It’s one thing to newsjack a story by pitching media when you have a relevant client that can enhance the news. To have their own post go viral, even land new business.

Pitching 272

Pitching Viral Interviews Education 272

ImPRessions - Crenshaw Communications

MAY 18, 2017

Improved Media Relations Means Better Pitches. But it pays to take the time to dig deeply into a reporter’s beat before sending a pitch they may find meaningless. This is best accomplished by reading what they write – not just posted pieces, but their social feeds and personal blog as well. It starts with research.

Media 212

Media Pitching Report Interviews 212

Deirdre Breakenridge

NOVEMBER 9, 2018

A Guest Post by Jessica McClanahan, Graduate Student, American University, PR Expanded Blog Contest Winner. Whether it’s a podcast, presentation, press conference, event, radio or television interview; vocal abilities matter in PR – though not many of us were born with a sonorous NPR-ready sound.

Engineering 383

Engineering System Hotels Television 383

PR for Anyone

OCTOBER 13, 2022

Go to the YouTube channel HERE or read the posts on my blog HERE to see how easy it is to land in the media IF you follow a process that I have already created for you. The system works! ready to speak from your power in your interview. PR FOR ANYONE. Anyone can get publicity! It really is PR for ANYONE.

YouTube 130

YouTube Video Industry How To 130

5W PR

DECEMBER 24, 2020

With the rapid growth of the internet and internet marketing systems, digital PR experts can reap many more benefits via a broad range of marketing channels. Top among these channels are webinars, highly engaging social media, and well-publicized interviews on online publications. So how will Digital PR help your brand in 2021?

Digital PR 88

Digital PR Brand Branding Engineering 88

Sword and the Script

JANUARY 31, 2023

Truescope acquires Universal Information Systems Truescope is acquiring Universal Information Services (UIS). Universal Information Systems pitches itself as a “concierge service” for all things media monitoring. There are several that pitch generative AI to marketers for creating blog posts. The company raised $6.2

Software 78

Software Case Study Technology Tools 78

Flack's Revenge

DECEMBER 14, 2016

After checking out the links, I was still unsure, so I sent her and a few other contacts the following details: Starting from a 6 month PR plan that sets goals and deliverables that might include numbers for: Interviews in various categories, like by media type. Coverage in various categories (type of media or blog, quality of placement).

Measurement 120

Measurement Exercises Interviews Tools 120

Contently - Strategy

JANUARY 26, 2023

Any organization can deliver thought leadership content if it has a system for generating ideas and a process for turning them into engaging assets. An article discussing FedEx’s plans to work towards a more sustainable future , for example, speaks to the investor audience on an owned blog. Those ideas can really move the needle.

Leadership 145

Leadership Content Marketing Healthcare Google 145

Bianchi Biz Blog

FEBRUARY 22, 2021

Trends in advanced safety systems and more efficient equipment technology. For the interview, I would typically meet the distributor early in the morning and ride along on the truck for an entire day as s/he made customer stops. What advice do you have for PR people that want to pitch you? Or, riding my bike.

Groups 55

Groups Meeting Transportation Media 55

PR for Anyone

JUNE 30, 2022

The system works! PR FOR ANYONE. Anyone can get publicity! It really is PR for ANYONE. Together with my clients, we have over 1 billion views and over $100 million in sales. It’s time for you to start implementing. If you want to chat about your PR and visibility, click on the box below or use this link >> Let’s Chat.

Crisis 130

Crisis YouTube Video Industry 130

Shift Communications

DECEMBER 15, 2016

So when a colleague and I pitched a local McDonald’s news story, little did we know what was to come. Business Insider , Brandt Ranj (UVM: 36,612,814): I highly recommend this security system that’s perfect for bigger homes. “I Travel Channel’s blog Roam , Felicia Feaster: Travel Gift Guide . “I Taylor Smith, Account Manager.

Print 60

Print Media Travel Wireless 60

Journalistics

JUNE 18, 2012

There has to be a better way, and I think that way is a news blog. What would happen if you stopped writing press releases and instead started a blog dedicated to your company news? If you build an audience around your news blog, you create an earned media channel for instantly sharing your news with the most interested audiences.

Blogging 52

Blogging Writing Engineering Video 52

PR for Anyone

MARCH 30, 2022

Additionally, you will get the SEO that comes with an online article and that is incredibly valuable in terms of links back to your site and the authority that it builds for your website or blog. The system works! Watch the video to learn more and/or read the full transcript below. PR FOR ANYONE. Anyone can get publicity!

Advertising 130

Advertising Advertising Publicity YouTube 130

Mora Communications

MAY 15, 2017

Speak Your Business™, Ann’s signature system, uses neuromarketing and other tools to show business owners how to transform their messages into client magnets that increase revenues, win the pitch, and boost the bottom line. Ann’s system focuses on targeting the Lizard Brain, the part of the brain that makes decisions.

How To 56

How To System B2C Training 56

PR for Anyone

JULY 14, 2022

Now is the best time to pitch the media, especially television. Pitches are much lower this time of year so it’s a great opportunity for you to start pitching. Your pitch is much more likely to be seen easily. If you’ve been following me, you know how to write a good pitch that is more likely to get the YES.

Pitching 130

Pitching Television Media YouTube 130

PR for Anyone

JULY 21, 2022

Watch this week’s PR Tip here: Today I am challenging you to start pitching the media regularly. Think about what you can pitch the media for the rest of the year. Now, follow the Get PR Famous™ formula and pitch away! The system works! And that’s what we call evergreen pitches. Create Great Hooks.

Pitching 130

Pitching Media YouTube Video 130

Deirdre Breakenridge

DECEMBER 11, 2015

After, interviewing about 50 women, I’m well on my way. If you’re not 100% well, you are cannot be a good support system. Over the years, I’ve become “the media” with my blog and now my podcast. I’m working with many PR professionals and agencies that pitch their clients as guests on my blog or on my podcast show.

Creativity 150

Creativity Trends Agency Technology 150

Bad Pitch Blog

NOVEMBER 29, 2009

Did you send the same pitch to everyone? Did you tell your clients not to be prepared for interviews? How: You wrote up an agenda for clients to know what to expect in a media interview; do the same to prepare for a job interview. Look at your agenda for the interview. You''re forgetting the basics. Here is how….

Interviews 43

Interviews Crisis Management Facebook Media Training 43

Sword and the Script

SEPTEMBER 18, 2018

It’s a complicated system, but I would say anyone struggling with this needs to show value by presenting articles and opportunities and then showcasing this success to your executives on a weekly or monthly basis. See these related interviews: PR Prepared Her for a Role as a Martech CMO; Off Script No. 31: Nicole Wojno of UserIQ.

Media Relations 69

Media Relations Media Insurance Insurance 69

Presspage

SEPTEMBER 5, 2017

Can you tell us a little about your old system of doing things before you built the OhioHealth newsroom? Our team was doing all the traditional things that media teams do – pitching stories and writing news releases. So we started talking about developing our own content and videos while still pitching our stories.

Healthcare 137

Healthcare Journalism Local System 137

Sword and the Script

OCTOBER 24, 2017

A PPC campaign might get you an email address but it takes a whole bunch of touches in between – blogs, emails, webinars, white papers, PR, sales calls – to close the deal. How to Generate Media Referenceable B2B Customers with a Blog. Blog about it. Use a link as validation in future PR pitches. 40% say live events.

B2B 64

B2B Report Marketing Survey 64

Sword and the Script

OCTOBER 17, 2017

Her interview here is nothing short of exceptional. If you are a lawyer, I’d bet you lunch your marketing team will read this interview and nod their heads in agreement. See these related interviews: Legal Marketing and Snake Oil; Off Script #21: Larry Bodine. That’s why I encourage all lawyers to set up their own systems.

Marketing 69

Marketing Ethics Interviews Meeting 69

Bad Pitch Blog

MAY 9, 2006

A DC-based communications blog received the latest bad pitch. We’re calling it the Spectre of Doom pitch. Sutherland''s character shut down power to the HVAC system before the deadly gas killed thousands of shoppers. Would you like to interview a homeland security expert about vulnerabilities in US malls?

Pitching 40

Pitching Chemicals System Video 40

Bad Pitch Blog

FEBRUARY 28, 2006

Bad pitches are like snowflakes. And our next pitch is in the danger zone as it represents the second time this person has pitched Canuckflack. As a result, he/she might also become the second person outed on the Bad Pitch blog. We usually fillet consumer pitches here. No two suck alike.

Pitching 40

Pitching Automotive Engineering System 40