PRSay

NOVEMBER 12, 2019

Intrado Digital Media was a proud sponsor of the PRSA 2019 International Conference in San Diego on Oct. Without changing how we write, publish or use press releases, expecting ever-increasing returns borders on insanity. You can always consider things like a blog post, social post, or an email blast.

Writing 98

Writing How To Print Corporate 98

Landis PR

APRIL 29, 2024

In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology.

Radio 64

Radio Pinterest Television Government 64

Buzzstream

NOVEMBER 10, 2020

There is no excuse for getting a journalist’s name wrong and taking a few extra minutes to double-check it, against their email address, author bio, LinkedIn or Twitter profile, is essential. . So when writing your pitches, avoid including too much fluff or making them dig for the main story. Keep an eye out for breaking stories.

Pitching 164

Pitching Writing Digital PR How To 164

Remote PR Jobs

JANUARY 31, 2022

They know a simple mention or a quote from a popular blog or publication can help companies get a lot of attention from customers and other media. That’s why they’re discerning about what types of articles they write and the sources they choose. Write them down. Reporters and editors aren’t fools. Be prepared.

Insurance 130

Insurance Insurance Pitching LinkedIn 130

Waxing UnLyrical

FEBRUARY 6, 2013

Yesterday Mark Schaefer published a terrific post on how to pluck up the courage to blog with confidence. and then some, before I got my started on my blogging journey. And I also recalled how I might never have actually started that journey had it not been for Kami Huyse asking me to guest blog for her back in 2008.

Writing 108

Writing Blogging Conference Creativity 108

Communications Conversations

FEBRUARY 22, 2017

I spend a lot of time in LinkedIn these days. A lot of it is for research reasons–for this blog, for my Talking Points e-newsletter, for clients, and for the Talking Points Podcast. Helping manage corporate LinkedIn pages. So, I consider myself somewhat of a LinkedIn “power user.” Because, guess what?

LinkedIn 60

LinkedIn Web Analytics Employee 60

Remote PR Jobs

SEPTEMBER 25, 2023

An “exclusive” implies that they will write a more thoughtful and comprehensive article in exchange for being the only reporter provided with information and access. Pro-Tip: Lead Time Regardless of which strategy you choose, the most successful funding PR efforts have one thing in common: They give reporters ample time to write the story.

How To 100

How To Report Pitching LinkedIn 100

Cision

OCTOBER 31, 2016

LinkedIn sometimes feels like the forgotten social network. are active each month ( LinkedIn has 467 million members, 106 monthly active as of October 2016 ). What most people discern from this is that LinkedIn is a great platform for job seekers, and perhaps doesn’t have a lot of utility for other purposes. Mobile (Everything).

LinkedIn 60

LinkedIn How To Mobile Course 60

Communications Conversations

MARCH 9, 2015

The other day, I was browsing through LinkedIn (something I do at least once a day, for various reasons). Person starts publishing on LinkedIn out of curiousity. Until, they are basically blogging on LinkedIn, as I like to call it. After all, that’s what blogs are for, right? It’s a familiar story.

LinkedIn 60

LinkedIn Company Employee Corporate 60

ImPRessions - Crenshaw Communications

JUNE 11, 2020

Journalists are finding less value in press releases with only 3% saying they heavily rely on the document for their writing. Quality writing rises to the top. It opens doors for new forms of content to cover the same subject — like blog posts, white papers, webinars, and social media posts. Here’s why.

SEO 221

SEO Data B2B Writing 221

PRSay

MARCH 29, 2023

Artificial intelligence chatbots such as ChatGPT, which can write texts and summarize documents, stand to improve — rather than replace — the work of communicators, said Aaron Kwittken. But even when using ChatGPT to write pitches, press releases or guest columns for executives, “you always need humans to bring it to be final,” he said.

Pitching 92

Pitching LinkedIn Technology Engineering 92

Sword and the Script

JUNE 6, 2023

The survey found: 57% are crafting pitches; 48% are writing copy for social media; 48% are writing press releases; 44% are using it for research; and 25% say they are using it for strategy and planning. Internal comms. Layoffs at internal comms platform. How does PR’s use of gAI compare to marketing?

Survey 149

Survey Software B2B Pitching 149

wiredPRworks

MARCH 10, 2022

Beth is also a daily practice junkie who takes on insane creative challenges, like writing a poem or drawing a picture every day for a year. Beth Nyland on LinkedIn. Barbara stepped in for Beth as an internal communications consultant at Sears to manage projects for 300,000 associates and the executive team. How did they meet?

Creativity 98

Creativity Communications Instagram Interviews 98

Waxing UnLyrical

AUGUST 9, 2018

Today, organizations are looking to use Structured Content for their ebooks, case studies, research reports and blogs. A piece of “intelligent” content can be created once and served up in many places automatically e.g., blog article served up on an Apple Watch or Google Home. The post Are You Writing Intelligent Content?

Writing 72

Writing eBook Case Study System 72

5W PR

MAY 31, 2023

That includes strong communication, writing, and interpersonal skills. They can also start attending events and reaching out to other PR professionals on LinkedIn. The portfolio should showcase writing samples, social media campaigns, media pitches, and other relevant PR work.

Publicity 88

Publicity How To Social Media Trends 88

Sword and the Script

OCTOBER 25, 2022

considering international relations, have caused Communications professionals to be evermore careful with comms content. More internal comms. Being asked to do more internal communications and business communications usually left to other departments like HR, finance.”. More internal comms. political, socio-economic, etc.)

Communications 124

Communications Crisis Internal International 124

ImPRessions - Crenshaw Communications

APRIL 2, 2019

Bylines and blogs. Once an exec has established a cadence for generating proactive opinion pieces, they can be leveraged for internal blog content, made actionable through a growing Medium page and posted to LinkedIn to encourage dialogue among other professionals and showcase expertise. Become a constant at conferences.

Conference 160

Conference Leadership LinkedIn Social Media 160

Cision

APRIL 18, 2017

Owned media is content you create on a platform you own, such as your company’s website or blog. If not, complete the following exercise: Write down all of the questions you are asked in new business—aka sales—meetings. Write down all of the questions your customer service department is asked. Get people to share blog posts.

Exercises 198

Exercises Google Writing Blogging 198

Critical Mention

JANUARY 3, 2019

My goal was to simply share my story and experience on-line through a blog, and to then re-share on social media. While I started engaging on social media channels, I realized that blogging and writing about my experiences would be central to sharing my story. Most of this happened in the U.S. If so, how?

Interviews 105

Interviews Ethics Government Internal 105

wiredPRworks

JUNE 8, 2016

I'm excited to present LinkedIn social selling marketing strategies for financial services and insurance pros at MDRT's annual conference in Vancouver!! Barbara Rozgonyi to Present LinkedIn Marketing Strategies for Insurance Pros at MDRT Conference. It's almost here! Here's my press release. On Wednesday June 15 from 11:30 a.m.-12:30

Insurance 40

Insurance Insurance Financial LinkedIn 40

Rock the Status Quo

FEBRUARY 9, 2015

Perhaps they don’t have an internal brand ambassador program of any kind ( a what? ), and they are terrified at the very THOUGHT of giving employees online freedom and autonomy. Take advantage of the LinkedIn blogging platform – called long-form posts. ” “We don’t know how to manage or monitor it!”

Corporate 100

Corporate Leadership Brand Branding 100

The Hoffman Agency

NOVEMBER 28, 2022

By Mariah Botkin, Intern. It started like this: I was scrolling through LinkedIn after midnight. Normally, I don’t dare entertain the self-comparison LinkedIn invites this late at night, but I’m in London, so it’s around 8 a.m. The post Flying into PR appeared first on "What's HAppening" Blog. in the U.S.,

Storytelling 36

Storytelling LinkedIn Comparison Internal 36

Waxing UnLyrical

JULY 30, 2015

The July edition of #measurePR focused on an area most PR pros don’t often think about: internal communications. Here’s some of what we talked about: On best practices for internal communications and the measurement thereof: A2 Measure the right things, not just the easy-to-measure ones. ’ #internalcomms #measurepr.

Internal 40

Internal International Communications Measurement 40

Critical Mention

APRIL 17, 2019

Social media monitoring tools can assist with these issues by detecting a crisis with up-to-the-minute alerts to help companies find solutions to communicate with their internal and external stakeholders at a moment’s notice. LinkedIn images. LinkedIn has always been recognized as a place of high-quality educational articles.

Social Media 156

Social Media Trends Media Instagram 156

The Proactive Report

OCTOBER 12, 2015

Google is severely penalizing sites that are buying links or are invested in private blog networks. Site Optimization : There is a lot more to this now than just keyword research and writing good content. In addition to editorial “blog” content and social media content, consider developing content on the maddafella.com domain.

SEO 100

SEO Google Pinterest LinkedIn 100

Sword and the Script

JUNE 7, 2022

Scale to compete with incumbents; Prowly adds media monitoring; Cision releases internal DE&I report; World’s First-Ever NFT Press Release. As I write this post, the current asking price on OpenSea is $36,099.60. Cision releases internal DE&I report. Internal comms metrics. See it here.”. PR tech mentions.

Software 86

Software Pitching Internal International 86

ImPRessions - Crenshaw Communications

MARCH 21, 2019

To take action and amplify its push for gender diversity, it created its own women’s leadership half-day conference called Empower , held on International Women’s Day. If the executive has a strong or contrarian point of view on topics of evergreen interest, then she should write blog entries, LinkedIn posts, and pitch bylines to key outlets.

Company 174

Company Conference Corporate Leadership 174

Contently - Strategy

JANUARY 26, 2023

She used LinkedIn to share her thoughts on making healthcare more affordable. Her posts on LinkedIn showcase her concern (and Cigna’s concern) about the personal well-being of her audience. Consider the following options: Sit in on meetings with internal thought leaders to listen for ideas. Create a content plan.

Leadership 145

Leadership Content Marketing Healthcare Google 145

wiredPRworks

APRIL 20, 2022

In 2007, David mentioned my fledgling blog wiredPRworks in his book, “ The New Rules of Marketing and PR.”. Thanks to David for writing the book, including me in the first one – such an honor!, With future vision, Barbara began publishing her top-ranked blog, wiredPRworks, in 2006. Barbara Rozgonyi on LinkedIn.

Marketing 118

Marketing Social Media Trends Instagram 118

Cision

JUNE 25, 2015

Here are 10 easy ways to maximize new press using your own internal resources: 1. Write a press release. Blog about the coverage. Explain more in a blog post and post to your site. Upload the article to your LinkedIn page. Circulate internally. Share on social media. 500|5000 list). Are you the one quoted?

LinkedIn 120

LinkedIn Pitching Interviews Journalism 120

Sword and the Script

JANUARY 3, 2023

Internal communications: PR practitioners may also be responsible for communicating with employees and stakeholders within an organization. ChatGPT seems to miss emerging themes if there isn’t a wide body of writing already on a topic. Some may see irony in an AI system that writes reasonably well suggesting writing is a top skill.

Interviews 100

Interviews Publicity Technology Social Media 100

Sword and the Script

NOVEMBER 7, 2023

A blog post published online said its platform will “generate a tailored list of recommended journalists wherever you’re adding contacts. NewsWhip struck a partnership with LinkedIn that will allow its users to see the “most-viewed company page posts on LinkedIn,” PR Week reported. (click image for higher resolution) 2.

Employee 137

Employee Software Survey Tools 137

Stephen Waddington

MARCH 24, 2019

Marketing in markets without media, tool databases, Google graveyard, reframing Brexit, internal meets external comms, #CommsSchool makes blogging a habit, and the March #FuturePRoof podcast. He works out loud on his blog exploring the impact of connectivity and social technologies on organisations and society.

Tools 69

Tools Insurance Insurance Handbook 69

Contently - Strategy

NOVEMBER 12, 2019

When I started as an editorial intern at Contently, the first thing I realized was that I had a lot to learn about content marketing. Like many people entering the job market, I wanted to write and edit, and I was interested in exploring different ways to make a living with those skills.

Content Marketing 111

Content Marketing Marketing SEO Video 111

Solo PR Pro

AUGUST 7, 2018

The post was originally published on International Association of Business Communicators (IABC). As a morning person, I typically spend the first half of the day on client work and/or writing projects. Later in the day, I read items in my Feed Reader, check LinkedIn and engage in more “social” tasks. It has been lightly updated.

System 143

System Case Study LinkedIn Community 143

Bianchi Biz Blog

SEPTEMBER 1, 2022

We’ve found many PR professionals are making simple but crucial mistakes that are causing their pitches to be tossed or ignored based on a review of the input Bianchi PR has been collecting from journalists through our “Meet the Media” blog series. This kind of input is actually part of the reason we created the “Meet the Media” blog series.

Automotive 87

Automotive Pitching Meeting Healthcare 87

Sword and the Script

NOVEMBER 20, 2018

In that case, if you send out one email promoting your content – a new blog post for example – 70% of your subscribers didn’t open it. Everyone hits up the same list and the glamour of it has long since worn off unless you are writing them a check. Read more: How To Promote Your Blog With 107 Content Promotion Tactics.

Content Marketing 111

Content Marketing Pitching Social Media Internal 111