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PR tool of the month: Facebook Live Audio saves the radio star

PR in High Definition

Facebook hopes that brands will use Facebook Live Audio for book readings, interviews and of course talk radio, bringing low-bandwidth, real-time audio broadcast content to news feeds and Facebook pages. The post PR tool of the month: Facebook Live Audio saves the radio star appeared first on Firefly Communications.

Radio 48
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Why are brands resisting social audio (and audio, in general)?

Communications Conversations

Social and digital teams are spread thin and other channels (for now) are taking priority (Insta, LinkedIn and blogs, for example). 2 – Audio isn’t as searchable as blog content. But, it’s definitely true. Think about radio talk shows. I think this is a big reason that not many people talk about.

Brand 113
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Digital PR ? Link-Building

Doctor Spin

Social media, blogs, podcasts, and other online channels presented new opportunities for communication. Please support my blog by sharing it with other PR- and communication professionals. But as the digital landscape evolved, so did PR. For questions or PR support, contact me via jerry@spinfactory.com.

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Constructing the Organizational Narrative: PR definition in the making

PR Conversations

Ira Basen’s 2007 six-part, award-winning CBC Radio Show, Spin Cycles: the spin, the spinners and the spun , proved to be highly influential for me. In my second contribution, PR Primer for (Social) Networking , I referenced the definition as follows: Building positive organization-stakeholder relationships. A bit of the back story.

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SAG-AFTRA Strikes and the Ripple Effect on AI Adoption

PR in High Definition

The recent strikes by the Screen Actors Guild‐American Federation of Television and Radio Artists (SAG-AFTRA) sent shockwaves through the entertainment industry, but their impact extends far beyond Hollywood.

Ethics 62
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Must-Have Checklist: Digital Earned Media Strategies

Critical Mention

Is your organization seeking to monitor and access social posts about your brand or promote mentions in blogs or news publications? It definitely resonates with today’s online users. It’s a top practice to share gathered broadcast media coverage from TV, radio, online news and social media industries alike.

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Thoughts on Promoting Thought Leadership

Reputation Us

Many blogs focus on media relations through the lens of news releases. I’ll skip the dictionary definition that often opens a blog post and put it bluntly. Basically, will TV/radio work, or should they mostly respond via email to online/print queries? Are they articulate? How available or responsive are they?