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How Journalists Feel About PR Pros

Cision

You see it in blog posts and on social media — journalists frustrated with generic, relevant pages and irrelevant material. With the advent of digital journalism, it is journalists who find their objectivity scrutinized more often than before. It’s not a surprise that many journalists harbor some misgivings for the PR industry.

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A Case for Marketing Ethics

Mindful Marketing

As we talked about the issue, one of the first things that came to my mind was Sports Illustrated’s recent moral lapse. Unfortunately, Sports Illustrated isn’t the only organization faking it. ” ​ Subscribe to Mindful Matters blog. It probably helped him, however, to hear me validate his concern.

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Social Media Benchmarks – How Does the Brand Stack Up?

5W PR

Education, sports media, software, nonprofits, professional associations, finance, fast-moving consumer goods, beverages, and of course, healthcare, all saw big spikes in average engagement rates per post in 2020. appeared first on NY PR Agency 5W Public Relations Blog - 5WPR.

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How Marketing Still Needs Racial Redemption

Mindful Marketing

Take the case of facial recognition technology , an artificial intelligence (AI) tool that is dramatically transforming industries, institutions, workplaces, and consumer behavior. The technology is being used to help accelerate marketing activities and offer conveniences that are meant to assist consumers in the consumption process (e.g.,

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Behind the Headlines With Eileen Coyne

Cision

Brands can overcome this challenge and establish trust by developing meaningful content that consumers will share and share again. By clearly defining and limiting messaging, companies can influence consumer views and enhance their brands. How has your background in journalism helped you in public relations? Don Draper.

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A Planner with No Plan

The Hoffman Agency

Feeling like I had exhausted all my options, I enrolled in a journalism class. I was hesitant at first because to me, journalism sounded like reporters or editors writing daily newsletters and articles, which was not appealing to me. The post A Planner with No Plan appeared first on "What's HAppening" Blog.

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Media Insights: Top 17 Media Outlets for Effective Press Release Distribution

Newsfile

This vast reach can significantly sway market trends and consumer interests. By choosing the right media outlets, your announcement can become a key player in shaping market dynamics and consumer behavior. Content comes from newspapers, journals and magazines, making it a valuable resource for in-depth research and analysis.