Beyond PR

JULY 8, 2016

Creative people are the heart and soul of marketing and communications. Having managed both creative and analytical people over the years has taught me a few things. Having managed both creative and analytical people over the years has taught me a few things. They are gifted contributors to our marketing and PR teams.

Creativity 74

Creativity Marketing Storytelling Analytics 74

5W PR

NOVEMBER 21, 2023

It provides an avenue for interactive communication with AI , offering a wide array of capabilities. Canva The arrival of Canva on the plugin scene opens up a world of creative possibilities. With a basic concept in mind, users can transform their ideas into flowcharts and diagrams, enhancing visual communication.

Travel 78

Travel Hotels Infographics YouTube 78

Stephen Waddington

JULY 11, 2017

European researchers have spotlighted challenges facing public relations agencies and teams in the eleventh edition of the European Communications Monitor. The European Communication Monitor (ECM) is a rare example of excellence between communication theory and practice. 1 Visualisation in communication. But only 4.6%

Communications 115

Communications Publicity Survey Newspapers 115

ImPRessions - Crenshaw Communications

JULY 21, 2017

Here are some of our favorite apps and tools that help PR teams create winning blog posts, bylines and other important communications. One of the challenges PR people face daily is coming up with new or original ideas for story pitches, blog posts and other content. Or check out blog topic generators from HubSpot or Portent.

Infographics 157

Infographics Writing Tools Google 157

Cision

APRIL 12, 2016

An organic audience refers to those who are driven towards your website or blog through unpaid distributions. This is where communication comes handy. In general, communication teams collaborate with influencers, including journalists and bloggers, who can increase the value of their content by amplifying reach.

Infographics 120

Infographics eBook Content Marketing Video 120

ImPRessions - Crenshaw Communications

OCTOBER 16, 2017

Fall is a terrific time for creative public relations teams to dream up seasonal ideas that score with media now and through the rest of the year. Another good idea: draft a simple byline or blog post on “Scary Customer Stories” or “Nightmare Product Launches.” Lead with the weather.

Film 180

Film Small Business Pitching Comparison 180

Frederik Vincx

JULY 17, 2023

Principles of our storyselling approach Teach own learnings: Everything we learned, we documented in videos, blog posts, infographics, Build practical solutions: We built a bunch of tools and services to make life easier for our target audience. Frederik is a rare breed. Especially in our classic sector.

Software 78

Software System Training Enterprise 78

Engage PR

SEPTEMBER 13, 2021

By Kate Cruickshank, communications advisor. Put simply, it’s all about the message you want to tell and how you choose to communicate it to your audience. Content can come in many forms, such as blogging, email, social media posts, digital adverts, video, infographics and more. prteam@engagepr.co.uk.

Infographics 60

Infographics Education Social Media Content Marketing 60

Marketwired

MARCH 22, 2016

This is post 5 of our 5-part #CreativePR blog series. The data-driven world has significantly reshaped the way the communications industry works. In today’s most noticeable creative PR strategies, measurement and data-based insights are key. Read the entire series here. . While they can (and should!)

Measurement 100

Measurement Data Creativity Viral 100

Buzzstream

DECEMBER 5, 2023

Many people – particularly those who come from technical or creative backgrounds – detest marketing and think that a strong offering is all that’s required to succeed in the world. Lots of blogs don’t review iPad apps, or they only review apps for kids, or aren’t a good fit for some other reason, so we won’t approach them.

Infographics 62

Infographics Pitching Writing Blogging 62

ImPRessions - Crenshaw Communications

SEPTEMBER 22, 2017

Quill transforms data into automated, human-sounding Intelligent Narratives that offer brand insights to improve every aspect of communication. Users include marketers who want to scale the volume of content they publish on their blogs, social media or newsletters. Is your brand’s Instagram stalled at a few thousand followers?

Tools 147

Tools Radio Data Instagram 147

Shift Communications

APRIL 23, 2015

One of the more enjoyable elements of being an executive in communications today is that my work brings me into contact with a wide variety of individuals. Many times, I’m asked by younger communicators what skills they should concentrate on as they finish their degree or begin seeking an agency role.

Communications 60

Communications Analytics Infographics Data-Driven PR 60

Newsfile

JANUARY 30, 2024

For example, ChatGPT will soon understand, interact and communicate using many different methods like text, images, video, audio and more. However, remember that AI should not replace human-written content and creativity. Personalize communications to make customers feel valued. Create community-focused events or initiatives.

Trends 105

Trends YouTube Video Social Media 105

ImPRessions - Crenshaw Communications

SEPTEMBER 28, 2017

When it comes to choosing a public relations agency, experience, credentials and creativity are key factors. This role is where “the buck stops” as far as key client communication and quality-control are concerned. Creative, fearless, assertive and on top of the news and pop culture. The senior coach.

Agency 136

Agency Analytics Creativity Social Media 136

Buzzstream

FEBRUARY 1, 2024

Here is a successful template used by Jodie Booras of Kaiona Communications to secure coverage from major news outlets across the globe. For example, here are the guest post guidelines from the Hubspot blog. Ensure your post is compelling, the graphics are original and high quality, and your infographic topic is relevant to your site.

Pitching 87

Pitching Infographics Survey Resources 87

ImPRessions - Crenshaw Communications

NOVEMBER 8, 2017

This means posting links and images to all brand social accounts of course, but there are also opportunities to get more creative. Take the byline and convert the information to a blog post. The round-up can be turned into an infographic to post on the company website or used as an idea for a holiday gift story.

Interviews 136

Interviews Pitching Infographics Print 136

Shift Communications

JANUARY 2, 2019

Over the past few years the lines have blurred between affiliate marketing, internal communications, content strategy and earned media. Key areas of focus for a communications plan include: Objective Setting. appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin. Answer: wherever we want.

Analysis 95

Analysis Infographics Internal International 95

Newsfile

JANUARY 24, 2024

For example, ChatGPT will soon understand, interact and communicate using many different methods like text, images, video, audio and more. However, remember that AI should not replace human-written content and creativity. Meanwhile Google currently offers Gemini Pro in Bard. Instead, it should only be used to supplement.

Trends 52

Trends Data-Driven PR Analytics Survey 52

The Hoyt Organization

NOVEMBER 16, 2023

When new followers come across a testimonial from a thrilled client praising your creative genius, this positive feedback could encourage them to contact you for their needs. Ask A Question In the ever-evolving world of social media, fostering two-way communication is key. It keeps your feed lively and reinforces your brand message.

Social Media 52

Social Media Media Instagram Infographics 52

Sword and the Script

DECEMBER 24, 2019

1) The average blog post is 1,236 words. How long is the average blog post? How long does it take to write the average blog post? Read more: 3 Studies with Benchmarks for Content Marketing, Blogging and Webinars [UML]. Read more: 3 Studies with Benchmarks for Content Marketing, Blogging and Webinars [UML].

Marketing 78

Marketing Publicity Survey Study 78

Presspage

NOVEMBER 10, 2017

The PR and communications team not only worked overtime to timely inform travellers, affected families, employees, partners and a multitude of other audiences of the disruption and consequences, they also successfully combated fake news concerning their airfield being flooded. The Peggy G. In 2011 MIA won the same award.

Internal 0

Internal International Industry Infographics 0

The Stalwart Blog

DECEMBER 18, 2015

That content varies from writing to photos to video and can be shared on a blog, e-newsletter and social media channel. Newsletters, video, infographics and white papers were also named, along with case studies, webinars and tip sheets. PR professionals, be prepared.

Content Marketing 60

Content Marketing Marketing Infographics Pinterest 60

Marketwired

FEBRUARY 16, 2016

This is post 1 of our 5-part #CreativePR blog series. Our spring blog series will dive into this topic. This is the first of 5 pieces that will focus on a separate aspect of “Creative PR,” starting with a topic overview: What are we talking about when we talk about “Creative PR?”

Creativity 100

Creativity Pitching Writing Conference 100

Solo PR Pro

OCTOBER 18, 2022

Here's how the Public Relations Society of America defines public relations : “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”. We offer everything from strategic communications to public relations, marketing, branding and creative services.

Media Relations 97

Media Relations Media Social Media Internal 97

Shift Communications

DECEMBER 22, 2014

Want to see how to do this for your blog? Amidst this barrage of content, Mark Schaefer published a blog on Content Shock. Read more about how in our second most popular blog post of the first quarter. As each year comes to a close, we like to sneak a peek into the SHIFT archives to see our content hits and misses. Here’s how.

Content Marketing 110

Content Marketing Facebook Infographics Social Media 110

Cision

OCTOBER 19, 2015

PR professionals are no longer solely responsible for communication. Take the topic and repurpose it by creating “cobblestones” like blog posts, videos, infographics and more, which all lead to the main, big piece of content. Images: Athleya , magicatwork , Vivianna_love ( Creative Commons ). Chad Pollitt.

Infographics 120

Infographics SEO Engineering Strategy 120

Shift Communications

SEPTEMBER 18, 2017

Let’s take the organic traffic from my personal blog as an example. Suppose I extract five years’ data from my blog of traffic from search: This traffic data tells me when my audience is searching for topics of interest that my blog answers. What Would PR Do? What would a data-driven PR agency like SHIFT do with it? Stay tuned!

Analytics 132

Analytics Data-Driven PR Data Software 132

Marketwired

APRIL 19, 2016

Would it work better as a different kind of communication? Adding video, eye-catching photos, colorful illustrations, infographics – creative visual content that can easily be shared in 140 characters or less – is a key element of your release if you want it to instill in readers motivation to share. Is it likely to get noticed?

Writing 100

Writing Guidelines Infographics Social Media 100

Critical Mention

FEBRUARY 10, 2018

With all it encompasses – media relations, reputation management, crisis communications, content development, social media management, influencer marketing – and the list goes on – it’s endlessly fascinating. Creativity matters . There are more ways than ever to be creative in PR. There’s never a dull moment . via GIPHY.

Publicity 125

Publicity Storytelling Nonprofit Creativity 125

Marketwired

FEBRUARY 23, 2016

This is post 2 of our 5-part #CreativePR blog series. Their beautifully designed platform tracks all your important PR activities, streamlines communications and helps you intelligently manage your most important asset: your media relationships. Canva does an incredible job empowering everyone to be creative. Leta holds a B.A.

Tools 125

Tools Analytics Software B2C 125

Prohibition

AUGUST 23, 2023

Establish Clear Expectations : Once you’ve secured a collaboration, clearly communicate your expectations, including the type of content, posting schedule, and any guidelines or restrictions. These systems help manage influencer relationships, track communication, and monitor the overall performance of your influencer marketing efforts.

Retail 62

Retail Marketing Advertising Advertising 62

Shift Communications

APRIL 6, 2015

This was a simpler time, when MySpace ruled the social media sphere and people still blogged heavily on services like LiveJournal. Then we cut the treemaps into individual squares and gave them to our Creative Services team. Analytics Data Data-Driven PR Infographic' Click for full-size image.

Social Media 60

Social Media Data-Driven PR Infographics Analytics 60

Sword and the Script

AUGUST 16, 2016

Corporate communications and PR, especially those with media or influencer relations duties, can have a tremendous impact on content marketing. Here are some easy ways to get involved and make a significant impact: Break sections from existing white papers into guest blog posts. Thread contributed content into blog posts.

Content Marketing 60

Content Marketing Marketing Infographics Pitching 60

Shift Communications

DECEMBER 18, 2014

For example, previous PPC ad data that shows certain taglines in ads to be more effective would be very useful for a creative team building an infographic on the same topic. Systems you may be asked about: CMS logins to blogs, content libraries, asset pools. Christopher S. Vice President, Marketing Technology.

Data 157

Data Data-Driven PR System Analytics 157

ImPRessions - Crenshaw Communications

JULY 18, 2017

Seek other creative outlets for the data such as bylined articles, infographics, newsletter and blog post topics or to provide the basis of a panel discussion or executive talk. The post How To Make Surveys Work For PR appeared first on Crenshaw Communications. Also important?

Survey 136

Survey How To Construction Data 136

Shift Communications

DECEMBER 10, 2015

This way, you don’t have to go to design school to make a simple blog image or email newsletter header. If you have no images at all, get creative. Quote graphics like this one are great for blog posts – call out an impactful line from the post using an image. Use their headshot from their company bio. Savannah Whitman.

Infographics 60

Infographics Tools Guidelines Writing 60

Buzzstream

FEBRUARY 3, 2021

What I wasn’t initially anticipating within the field is the creativity, anticipation and thrill it entails when conceiving campaigns, writing pitches and landing links. However, creative content surrounding your client’s core areas of expertise should be prioritised, in order to attract coverage on the right sectors and publications.

Digital PR 170

Digital PR Industry Strategy Film 170