Presspage

FEBRUARY 26, 2024

The Significance of Clear and Transparent Investor Communications Transparency is non-negotiable in investor relations. It provides a one-stop shop for all relevant materials, including press releases, reports, and infographics, ensuring that information is easily accessible for journalists, analysts, and investors alike.

Corporate 78

Corporate Strategy Communications Storytelling 78

Deirdre Breakenridge

SEPTEMBER 3, 2014

Gearing up for a productive fall means having the most efficient tools in your PR and communications toolbox. Here are nine resources (both free and paid tools) I’ve discovered that have the power to enhance your communications program in a variety of ways. Canva lets you experiment and be much more visual in your communications.

Communications 383

Communications Tools Google Resources 383

ImPRessions - Crenshaw Communications

MARCH 10, 2017

This is true for the earned media we generate, the thought leadership content we produce for clients and for our own blog content. Any company blogging today must have a strategy for boosting the visibility of their content and ensuring it is shareable and shared. Harness the power of guest blogging. A successful outcome?

Blogging 136

Blogging Writing Engineering Analytics 136

Cision

JUNE 16, 2017

The naming process itself requires a lot of heavy lifting, but so does the communication that must follow. The Public Relations Institute of Australia (PRIA) recommends communicating the following in writing to all stakeholders: Timeline. Blog post explaining new changes. Start with your employees. Key objectives. Requirements.

Communications 250

Communications How To Telecommunications Employee 250

Landis PR

DECEMBER 11, 2023

Note: This is a reposted blog by our Public Relations Global Network Partner, Nick Leighton – NettResults. For the original blog, please visit here. A well-orchestrated communications strategy is pivotal for fostering company growth in today’s competitive business landscape. Now is the time to plan for 2024.

Strategy 59

Strategy Company Communications Construction 59

Deirdre Breakenridge

DECEMBER 29, 2021

In the fall semester 2021, I had the honor and pleasure of meeting Professor Jason Mollica’s Strategic Communications class at American University. The goals for the students were to learn about the FEEL model and take the online test to discover their levels of FEEL in their communications and interactions.

eBook 339

eBook Infographics Ethics Study 339

5W PR

SEPTEMBER 11, 2023

Effective communication of research findings is crucial to ensure wider public knowledge. Effective communication of research findings is essential to ensure that the implications and benefits of the research are clear, relatable, and actionable. This is where public relations comes in.

Publicity 78

Publicity Communications Study Storytelling 78

Presspage

JANUARY 23, 2024

Compelling Narrative A clear and compelling company story is a foundation for effective communication. It involves narrating memorable achievements and milestones while communicating the long-term vision and strategy of the organization. Infographics are an effective tool in an IRO's arsenal.

Communications 78

Communications Infographics Financial Storytelling 78

5W PR

MAY 8, 2023

Communicating these price increases to customers can be a delicate process. Communicating Early and Proactively Companies should inform customers of price increases early and proactively. By communicating intentions as soon as the decision is made, customers have time to adjust and plan.

Consumer 88

Consumer Communications How To Transportation 88

5W PR

AUGUST 12, 2020

With the COVID-19 pandemic disrupting operations within the healthcare industry, it’s crucial for healthcare communication pros to develop and implement unique internal healthcare communication strategies. 4 internal communications strategies for healthcare PR. #1. Keep healthcare staff informed about COVID-19 policies.

Healthcare 88

Healthcare Strategy Communications Policies 88

Critical Mention

OCTOBER 24, 2019

While we certainly encourage PR and communications pros to follow our insightful Critical Mention blog , we also want to share a few of our other favorite PR blogs. Our take on Ragan’s PR Daily blog: Without a doubt, Ragan’s PR Daily blog is one of our go-to blogs for communication and media related news and tips.

Blogging 68

Blogging Education Resources Creativity 68

ImPRessions - Crenshaw Communications

NOVEMBER 9, 2021

By packaging it into creative infographics, PR teams can gain additional legs for data that would otherwise go unused or underleveraged. They may find their way into the occasional short blog post for the company site. The post 5 Ways PR Supports Content Marketing appeared first on Crenshaw Communications.

Content Marketing 309

Content Marketing Case Study Marketing Data 309

ImPRessions - Crenshaw Communications

FEBRUARY 28, 2023

Typical PR-generated content includes blog posts, opinion pieces, feature articles or testimonials, infographics, or videos. And promoting timely and transparent communication with stakeholders, including customers, employees, and investors helps to do just that.

Strategy 193

Strategy Reputation Infographics Banking 193

Deirdre Breakenridge

MARCH 23, 2016

The following article originally appeared on the AirPR blog. . Sure, CEOs are far less likely to be wooed than a Tinder date, but there are certain steps you can take to put the odds in your favor when communicating PR results, why they’re important, and how you’ll evolve your strategy based on those findings. Owned (company blogs).

Communications 150

Communications How To Analytics Public Affairs 150

Deirdre Breakenridge

APRIL 5, 2019

Communication is at the heart of your business and every relationship you build. Modern communicators have a responsibility to use communication as a way to build bridges between people and groups; sharing communication to help, uplift and ignite passion and positive momentum. It’s a do “good” and do “no harm” approach.

Infographics 266

Infographics Communications Leadership Social Media 266

Sword and the Script

DECEMBER 22, 2020

Here’s a look at statistics across PR, marketing, and social media that were surfaced in the various reports and studies covered on this blog throughout 2020. Many of the blog posts published here are based on survey research, analytical studies or other sources of data. Politics complicated PR and business communications.

Survey 176

Survey Marketing B2B Study 176

5W PR

JANUARY 31, 2024

It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public. Internal Communications: Ensures effective communication within the company, keeping employees informed about company developments and fostering a positive internal culture.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Onclusive

MARCH 21, 2018

In 2012, in response to the Altimeter group’s white paper on “converged media” last summer, Jeremiah Owyang took a stab on his blog at defining the new workflow for paid, earned, owned and shared media. Was it a function of PR? Its own function? The post How Storytelling Connects Paid, Earned, and Owned Media appeared first on AirPR.

Storytelling 281

Storytelling Media Infographics Advertising 281

Sword and the Script

OCTOBER 21, 2014

My interpretation of the results are completely different than those of the researchers who concluded: “The 2014 Fortune 500 has now fully embraced new communications tools that have taken so many other sectors by storm.”. I’ve read and blogged about previous reports produced by the UMASS Center for Marketing Research for several years now.

Social Media 117

Social Media Study Blogging Company 117

5W PR

MARCH 27, 2024

Digital communication, public relations, and digital marketing are now intertwined. Experiment with diverse formats like infographics, videos, podcasts , or even interactive elements. Use attractive images, infographics, and videos to captivate attention and make the message stand out.

Publicity 78

Publicity Strategy How To Marketing 78

Burrelles Fresh Ideas

APRIL 2, 2024

Sure, the communication landscape has evolved with the rise of self-publishing. These insights form the foundation for our infographic – a must-see for any PR pro! As professional communicators, it’s up to us to continually adjust our targets and tactics, as well as strike a balance between speed and credible, trustworthy news.

Media 104

Media Radio Print Newspapers 104

Sword and the Script

DECEMBER 28, 2022

Communicators found their influence grew with executives, even as the functions they performed evolved in 2022; PR and marketing alike battled to win trust amid clutter, noise and skepticism. Communications Influence with the C-Suite Grew. Read more: Communications Influence with C-Suite Grows [Gartner Survey].

B2B 116

B2B Marketing Survey Software 116

Stephen Waddington

JULY 11, 2017

European researchers have spotlighted challenges facing public relations agencies and teams in the eleventh edition of the European Communications Monitor. The European Communication Monitor (ECM) is a rare example of excellence between communication theory and practice. 1 Visualisation in communication. But only 4.6%

Communications 115

Communications Publicity Survey Newspapers 115

Onclusive

SEPTEMBER 13, 2017

In a recently published survey of Chief Communications Officers (CCOs) by Nasdaq, the majority of CCOs reported that they are now held accountable for marketing KPI such as website traffic, sales and lead conversions and content marketing. Digital communications attracts and engages customers: What is the New PR? Think again.

Measurement 231

Measurement Data-Driven PR Survey Storytelling 231

The Proactive Report

OCTOBER 19, 2015

Communicate. Communication. Communication: PR is a communication function. Yes, everyone needs to be able to use email, messenger, texting and other methods of communicating, but our jobs go so much further. how to communicate visually. understand the community active in each platform or network.

Communications 100

Communications Training Web Analytics 100

Presspage

JANUARY 30, 2024

It is an essential tool in today's IR communication toolkit. If we look at the role of multimedia in effective investor relations communication, investors not only pay more attention to presentations with multimedia elements, but they also gain a deeper understanding of complex financial details.

Infographics 78

Infographics Financial Video Leadership 78

ImPRessions - Crenshaw Communications

MAY 3, 2018

Ads pop up and disappear, while blog posts, news articles, and white papers stay searchable for months ie even years. Close behind are e-books (67%), infographics (66%), and blog posts (66%).” An executive’s participation in a trade show panel can yield video, media coverage, blog posts, and social media engagement.

Advertising 178

Advertising Advertising B2B Reputation 178

5W PR

SEPTEMBER 19, 2023

Online platforms In the digital age, online platforms have become the primary arena for communication and interaction. Social media platforms, blogs, websites, and podcasts provide an unprecedented opportunity for brands to connect with their target audiences directly.

Viral 78

Viral Digital PR Storytelling Reputation 78

Cision

OCTOBER 28, 2015

The numbers don’t lie when it comes to visual content in communications. In communications, concepts are more accessible to our brains when presented visually. Think about how many times you’ve seen a text-based article go viral – and compare that to cute kitten photos, the ALS Ice Bucket Challenge or infographics.

Communications 120

Communications Telecommunications Infographics Video 120

Beyond PR

JUNE 19, 2017

The naming process itself requires a lot of heavy lifting, but so does the communication that must follow. The Public Relations Institute of Australia (PRIA) recommends communicating the following in writing to all stakeholders: Timeline. Blog post explaining new changes. Start with your employees. Key objectives. Requirements.

Communications 69

Communications How To Telecommunications Employee 69

Sword and the Script

JUNE 14, 2022

If you want to experiment with content, copy or messages, it’s easy to do that with a blog post. Assuming you publish consistently if one blog post flops, the impact is negligible, and you learn quickly how to adapt or modify the message before you spend any more. By contrast, video is harder to experiment with in that way.

B2B 137

B2B Video Marketing Survey 137

Cision

JANUARY 18, 2018

While much of a content marketing strategy revolves around creating new content just for your blog (part of your owned media), I highly recommend that you divert some of your attention to incorporating earned media into your strategy. Naturally, we were thrilled at such a prestigious media mention and shared this article with our followers.

Strategy 276

Strategy How To Media Infographics 276

5W PR

NOVEMBER 21, 2023

It provides an avenue for interactive communication with AI , offering a wide array of capabilities. With a basic concept in mind, users can transform their ideas into flowcharts and diagrams, enhancing visual communication. Questmate Forms Questmate Forms is a boon for those creating infographics and forms.

Travel 78

Travel Hotels Infographics YouTube 78

5W PR

NOVEMBER 19, 2021

Developing and maintaining a blog is an excellent way for executives to establish relationships and engage with industry thought leaders. For this reason, PR professionals are converting their media publications into blogs and e-newsletters. White papers, webinars, infographics, and case studies are also widely used.

Content Marketing 148

Content Marketing Marketing Measurement Data 148

Communications Conversations

JULY 20, 2015

And I read blogs. I use Feedly to aggregate all the blogs I read. I organize them by categories: MN blogs, advertising blogs, PR blogs, content blogs. And social media blogs. But, over the last number of months, I’ve grown increasingly frustrated with the landscape of social media blogs.

Social Media 60

Social Media Blogging How To Media 60

Newsfile

NOVEMBER 14, 2023

Top 5 Press Release Examples (+insights) Discover how five leading brands effectively communicate their messages through innovative and impactful press releases. Learn the essential steps necessary to create festive, impactful communications, inspired by industry leaders. In the body, include detailed quotes and statistics.

Examples 116

Examples Energy Retail Product Launch 116

Cision

JANUARY 9, 2018

Blog Content Creation. There is overwhelming evidence that shows maintaining a blog generates business results. Your blog authenticates your brand’s personality, expertise and values. An active blog boosts traffic, SEO, drives leads and yields 97 percent more inbound links. Infographics. How to do it? How to do it?

Case Study 210

Case Study How To Infographics SEO 210