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How a Diversified Digital Marketing Plan Can Future-Proof Your Law Firm

PR 20/20

That exact question ran through the minds of many executives at legal firms during the COVID-19 pandemic. 2023 marketing trends data from Deloitte states: “From geopolitical conflicts and economic instability to the ongoing threats related to climate change, CMOs are facing no shortage of external challenges. ”

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Partisan Politics Complicates PR and Comms for Business, Survey Finds

Sword and the Script

We’ve unmoored media from accuracy.” In fact, respondents are split almost evenly in three-ways with 29% saying “yes” they, should and 33% saying they are “unsure.” In fact, respondents are split almost evenly in three-ways with 29% saying “yes” they, should and 33% saying they are “unsure.”

Survey 117
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Be Relevant: 21 Media Relations Insights From 3 Surveys Polling 3,000+ Journalists [UML]

Sword and the Script

I’d do a considerable amount of blogging. Occasionally, I’ll use the service Help a Reporter Out (HARO) to field responses for a blog post. The UML is an occasion roundup of three related ideas that have been vetted, wrapped in insight, and presented here for your perusal. >>> 4) How long should pitches be?

Survey 169
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Leaning In and Climbing Up: Cheers to Successful Women in PR

Cision

This can be found from the smallest agencies to the largest corporations. So, we decided it was time to recognize and celebrate the women who have made it to the top — and gain their insight on how they got there. Read or view the video below to get their take on the industry. Let us know what you think!

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What is a Virtual Press Conference & How Can I Successfully Plan One?

Bianchi Biz Blog

These days, amidst the COVID-19 pandemic when travel is restricted and in-person events are discouraged or forbidden by authorities, public relations professionals face a dilemma: how do we conduct media briefings, new product launches and other important news announcements during these restrictions.

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CEOs who aren’t using social media are doing their organizations a massive disservice.

Lauri Pehar Borsh

What a title for a blog post – in my line of work, it better amount to some SEO for myself or else. No, I do not right a lot (these days) on my blog. Too busy running blogs and social media networks/campaigns for my clients, but I HAD to take a time out today to share this one “theme” again!

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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

Advice is a form of nostalgia: dispensing it is a way of fishing the past from the disposal, wiping it off, painting over the ugly parts, and recycling it for more than it’s worth.”. ~ There are so many thoughtful contributions – from people working on both the in-house and agency sides. Baz Luhrmann, The Sunscreen Song, 1998.

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