Landis PR

APRIL 29, 2024

According to the Bank of Finland’s March 2024 interim forecast , GDP will contract by 0.5% The festival pays attention to its impact on the local community, residents, and the environment and works determinedly to cut down its harmful effects. The Finnish economy has not yet recovered from the recession, but is gradually recovering.

Radio 64

Radio Pinterest Television Government 64

Communications Conversations

OCTOBER 13, 2015

When it comes to corporate volunteerism and social media, isn’t this what we normally see from brands? Posts like these are all too common when it comes to corporate volunteerism and social media for big brands. Enhanced brand reputation? One of my favorite local Instagram campaigns is #onlyinmn.

Corporate 60

Corporate Creativity Employee Instagram 60

Cision

JUNE 13, 2017

Two recent studies by Elite Daily and CrowdTwist found that millennials, in particular, are extremely loyal to their chosen brands — especially those that are more engaging on social media. In addition to social media, one way brands have enabled that direct, personal connection with consumers is through a company blog (hey, like this one!).

Blogging 215

Blogging Company Engineering Airlines 215

Reputation Us

APRIL 17, 2019

Before forming ReputationUs, Casey was president of LT Public Relations, directing the strategic communications efforts for corporations, financial institutions and public sector clients. Clients included Microsoft, JP Morgan, Bank of America, Credit Suisse and Allstate. Casey is ReputationUs’s founder and president. Content Manager.

Nonprofit 68

Nonprofit Banking Financial Crisis Communications 68

Communications Conversations

JUNE 2, 2017

Because it lends credence to a trend I’ve long noticed, and often wondered about: Why are agency people far more networked than their corporate peers? Think about your local professional organizations–for me, that means MIMA and PRSA. Agency people are just more gregarious than their corporate counterparts.

Agency 84

Agency Corporate Brand Branding 84

Communications Conversations

JULY 14, 2016

In fact, if you do a few quick searches for popular (or effective) corporate podcasts, you really won’t find much. Take a peek at what GE, Prudential and Umqua Bank are doing with podcasting. Makes sense for GM since Kevin also oversees the blog and other corporate social accounts. Not really.

Internal 60

Internal International Resources Banking 60

PRSay

OCTOBER 25, 2017

“If you’re not paying for your social media campaigns, then no one is seeing them,” said Haworth, who recalled her childhood in small-town Indiana as one of eating “government cheese” from food banks and spending the Christmas season with her parents who couldn’t afford presents. Meet people where they are. Prepare in advance.

Social Media 117

Social Media Conference Media Corporate 117

Sword and the Script

DECEMBER 20, 2022

This will contribute to even more noise, and it will make high-quality corporate content both more appreciated and harder to find.”. They enable consumer brand marketers to connect with influencers who have large followings on Instagram, TikTok, and YouTube, in a straightforward transactional manner. PR has a bigger role in content. “I

Marketing 190

Marketing Content Marketing Data Social Media 190

Deirdre Breakenridge

AUGUST 26, 2014

Those with a penchant for finance may go the IR route or look to represent banks or investment products, as someone with a love of travel takes a position with a destination or tourism bureau. For many, the roads intersect, which has been the case for Christina Semmel, Lufthansa’s Manager of North American Corporate Communications. “My

Industry 316

Industry Fashion Travel Tourism 316

Critical Mention

DECEMBER 10, 2018

This may seem daunting, but we have strategies for you to implement that won’t break the bank. Many brands announce year-end promotions. Showing corporate social responsibility is one of the hallmarks of positive sentiment and good publicity. Team up with local organizations. Holiday greeting cards go a long way.

Real Estate 62

Real Estate Local Nonprofit Banking 62

Victorious PR

JULY 25, 2022

On the other hand – and less relevant to startups in the short term but essential as growth proceeds – is that large corporations need to make sure the entire public feels specific ways towards them on a national level. These quotes are just a selection of a bank of ROI-adjacent quotes we keep on hand to show potential clients.

Real Estate 52

Real Estate How To B2C Banking 52

Polaris

FEBRUARY 16, 2015

We’ve all seen the power of media coverage to change attitudes, build businesses and bring corporations to their knees. A few years ago, a media frenzy surrounded Royal Bank of Canada’s (RBC) plans to use foreign workers to replace 45 people in their IT department. 3: Find the local angle. 1: Target the media that matter.

Banking 100

Banking Media Local Survey 100

Cision

FEBRUARY 25, 2016

In this interview, Ted Meyer, senior vice president of global public relations and communications of Natixis Global Asset Management, shares his thoughts on the importance of communication during a crisis, how the financial crisis of 2008 is still affecting brands and what PR used to look like before the Internet and social took over.

Newspapers 120

Newspapers Financial Crisis System 120

Cision

JANUARY 21, 2016

Social media can quickly turn local events into breaking national news which means every season is crisis season. They turned to their crisis communication plan and Cision Global Insights At the recent “ Prepare for Crises Lurking Beneath Your Brand ,” Scott Peacock and Cision’s K.C. During the webinar, Scott and K.C.

Crisis 120

Crisis Tourism Hotels Crisis Communications 120

Communications Conversations

MARCH 29, 2019

So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. Courtney landed her permanent role off a 6-month social media internship in the Corporate Communications department at UnitedHealth Group. Bank (nominated by Monica Wiant). I thought I’d ask my network for help!

Social Media 128

Social Media Agriculture Marketing Media 128

Communications Conversations

JANUARY 12, 2021

Sofia Horvath, Federal Reserve Bank of Minnesota. Katie Berry, US Bank. Others are brand new to me. You might recognize the name–Kelsey used to be a media personality with FOX-9 locally. Moving into the agency world after years on the corporate side at Target and Abbott certainly qualifies.

Banking 78

Banking Sports Meeting Insurance 78

Solo PR Pro

APRIL 5, 2022

Michael Ares, MDA Corporate Marketing, LLC. ” I explained to him that no, I certainly wasn't an expert in finance or banking, but that as a communicator with an expertise in communicating clearly (and as a person with a general knowledge of finance), I'd actually be the perfect fit for the job.

How To 104

How To Fashion Banking Industry 104

Communications Conversations

SEPTEMBER 22, 2017

I see friends hitting cool parties at SXSW, learning about innovative technologies in digital marketing and seeing first-hand some pretty interesting brand executions in Austin each year. Easy for agency and corporate folks to go when the mothership is paying. I stay, and focus on, the local scene. Damn, that looks like fun.

Conference 60

Conference Industry Hotels Local 60

Solo PR Pro

APRIL 8, 2021

We sat down with Bernadette to discuss how her background in journalism impacted her career in PR, how she struck out on her own as a solo PR pro (and grew both her client and employee roster) and how she’s using her PR skills to help prioritize diversity, equity and inclusion practices at her local PRSA chapter.

Meeting 97

Meeting Journalism Employee Storytelling 97

MaccaPR

JULY 20, 2015

Now for the million-dollar question (or if you want to get specific, $16-19 billion, Snapchat’s estimated value): Why do Snapchatting brands from McDonald’s, HBO and General Electric to Taco Bell, Acura and Heineken care about a mobile app used by teens and young adults to exchange selfies and pictures of Sunday’s brunch? Source: Adweek.

Brand 48

Brand Branding Marketing Mobile 48

Solo PR Pro

FEBRUARY 25, 2021

Agency B: A boutique integrated and brand/creative strategy firm. This led to them approaching me for a pro bono opportunity for a nonprofit who was raising money for the local food bank and was helping with distribution in the parking lot of their large retail center. Said they were taking PR in-house and had hired someone.

Agency 76

Agency Creativity Media Relations Nonprofit 76

Reputation Us

JANUARY 7, 2019

Brand (n) /brand/: A type of product manufactured by a particular company under a particular name. To that end, individual credit unions should continue to champion the credit union movement and embrace such branding campaigns as CUNA’s “Open Your Eyes.” Reputation Action 1: Focus on Employees … First.

Reputation 60

Reputation Nonprofit Policies Financial 60

Beyond PR

JUNE 13, 2017

Two recent studies by Elite Daily and CrowdTwist found that millennials, in particular, are extremely loyal to their chosen brands — especially those that are more engaging on social media. In addition to social media, one way brands have enabled that direct, personal connection with consumers is through a company blog (hey, like this one!).

Blogging 77

Blogging Company Engineering Airlines 77

Waxing UnLyrical

OCTOBER 3, 2016

After the unforeseen break WUL took, we’re getting back into gear with a brand new Social PR Spotlight! I started my career at a Philadelphia-based ad agency, and then spent a period of time back here in the ‘burbs as communications director of a local church and a non-profit missions agency.

Measurement 100

Measurement Banking Agency Small Business 100

Waxing UnLyrical

JUNE 6, 2016

With the media landscape morphing as rapidly and dramatically as it does today, brands know that integrated communication strategies have a greater chance of success. Behind the brand: Jack Daniel’s. This week, we feature seven such case studies from both sides of the pond.

Case Study 40

Case Study Study Communications Banking 40

Waxing UnLyrical

AUGUST 8, 2016

My name is Greg and I’m a location independent social media manager for a national publishing company (read: I can work in my pajamas, at a local coffee shop or even on a tropical island as long as there’s Wi-Fi), as well as a creative services consultant and Netflix binge enthusiast (“ Stranger Things ,” amirite?!). Hi friends!

Course 40

Course Local Creativity LinkedIn 40

Sword and the Script

DECEMBER 10, 2019

3) Brands blur the lines between company and friend. We’re used to seeing communications and interactions with brands that are personalized. Similar to the algorithms which drive many of our online purchases, brands will begin to communicate with their customers as if they have personal connections with them.

Marketing 101

Marketing Content Marketing Advertising Advertising 101

Waxing UnLyrical

JULY 29, 2016

Do you know that, at the end of the day, the way she gets a 5-star performance review is by getting the CEO’s mug in his local neighborhood rag? While overall they all contribute to the brand, they’re almost like mini-fiefdoms, functioning on their own. But do you know how she is evaluated , come performance review time?

Measurement 40

Measurement Banking Meeting Local 40

Waxing UnLyrical

APRIL 2, 2016

Brands know that these channels need to be a part of our communication spectrum. So if the company can create brand experiences for customers and merchants that speak to how unique and valuable its card membership is , it’s more than halfway there. And that was just the first step in the process! And PR has changed along with it.

Strategy 40

Strategy Case Study Community Creativity 40

Masters in Communications

FEBRUARY 12, 2022

Today, we use many information sources to see what is going on around us, locally, nationally, and globally, with more emerging all the time. She subsequently developed her own fashion brand and became a successful businesswoman. Developed from corporate communications, it soon applied to mass media to the public (38).

Ethics 52

Ethics Communications Print Television 52