5W PR

OCTOBER 11, 2023

The Bank Policy Institute has expressed grave concerns over the SEC’s new rule, arguing that it may inadvertently harm the very investors the agency aims to safeguard. Other influential figures have pointed out the rules could leave companies more open to litigation. We’d like to see the SEC withdraw it or shelve it.”

Report 78

Report Company Publicity Banking 78

PR News

MAY 30, 2017

Andrew Hayes, VP, corporate communications at Fifth Third Bank, has seen media relations from the other side, and he wasn’t too impressed by the view. The post 3 Takeaways From a PR Pro on the Receiving End of Media Pitches appeared first on PR News Blog.

Pitching 119

Pitching Television Banking Media 119

Sword and the Script

DECEMBER 31, 2016

In May 2016, the blog Sword and the Script became the digital foundation of an Atlanta-based PR and marketing agency: Sword and the Script Media, LLC. After seven years of blogging, and 570+ posts, this struck me as a natural progression. I kept blogging too. Salaries say a lot about how a business values communications.

Blogging 110

Blogging Content Marketing B2B Social Media 110

Communications Conversations

OCTOBER 13, 2015

When it comes to corporate volunteerism and social media, isn’t this what we normally see from brands? Posts like these are all too common when it comes to corporate volunteerism and social media for big brands. I blogged about it earlier this year. Good story. Great, model employee. Driving traffic to the web site.

Corporate 60

Corporate Creativity Employee Instagram 60

Communications Conversations

MARCH 12, 2019

In spots, they work quite well (getting corporate announcements out to a large group of reporters, for example). But, today’s communicator also has many more options at his/her fingertips in 2019–options that simply weren’t available 15-20 years ago. 1: Banking on quality vs. quantity. My big reasons?

SEO 125

SEO Corporate Course Banking 125

Newsfile

APRIL 13, 2023

We will show you how companies like – Amazon, Google, Microsoft, McDonald’s, Ford, Meta, TD Bank, Shopify etc. In this example, Ford uses its earnings release to be up front with consumers and share both positive and negative corporate news in the headline. write effective investor relations press releases.

Examples 52

Examples Company Financial Brand 52

NewsWhip

OCTOBER 13, 2022

Guest blog by Lloyd Rang, a Canadian communications and crisis management expert. Good crisis communications teams stay prepared for these kinds of events. Lloyd is the President and Narrative Lead of Curious Public. Hockey isn’t just important to Canada — hockey IS Canada. Overwhelmingly, they chose to get out.

Brand 148

Brand Branding Sports Crisis 148

Waxing UnLyrical

APRIL 15, 2013

I had an interesting (to me) exchange of thoughts with a reader of my own blog recently on the subject of person-to-person communication. That we should be exploring ways in which to improve our online communications. Impersonally delivered electronic communication isn’t going to cut it. Are you all squared away?).

Communications 96

Communications Publicity Skype Nonprofit 96

Waxing UnLyrical

JUNE 20, 2016

Integrated communications is getting a lot of love from the PR space these days (I’m not sure why, because good communications were ALWAYS integrated). Promote Social Media to the Integrated Communications Bullpen. Integrated Communications: Sink or Swim. yellow brick road. Fundraising: To Email or Not to Email.

Communications 42

Communications Retail Banking Mobile 42

MaccaPR

JANUARY 8, 2021

Corporate Blogs Are Making a Comeback – Big Time. Arik agreed on the power of corporate blogs, citing a University of Massachusetts survey of Fortune 500 companies that revealed that use of corporate blogs skyrocketed to 77% in 2020. He pointed admiringly at Walmart’s corporate blog.

Social Media 62

Social Media Trends Marketing Viral 62

Communications Conversations

OCTOBER 25, 2017

Bank Stadium in terms of capacity, but damn, that’s some selling power. It means thinking about how you use your corporate blog (or, starting a corporate blog). It even means thinking about influencers as a conduit to your audiences when it comes to corporate storytelling. And, he’s hardly alone.

YouTube 121

YouTube Television Banking Corporate 121

Communications Conversations

MARCH 29, 2019

I’ve watched them both grow into fabulous communicators and leaders! So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. I give you 15 up-and-coming social media and communications rock stars! Thomas classroom many years ago. They had to be younger than 30.

Social Media 128

Social Media Agriculture Marketing Media 128

Communications Conversations

JULY 14, 2016

In fact, if you do a few quick searches for popular (or effective) corporate podcasts, you really won’t find much. Take a peek at what GE, Prudential and Umqua Bank are doing with podcasting. General Mills recently started producing a solid podcast under its blog banner, A Taste of General Mills. Not really.

Internal 60

Internal International Resources Banking 60

Solo PR Pro

APRIL 5, 2022

For me, I knew B2B communication and creative agency work was something that interested me and I was already beginning to build up a client base, so I let what I didn’t know – like PR planning and internal communications – help guide me. Michael Ares, MDA Corporate Marketing, LLC. Keri Tomsic, T Squared Communications.

How To 104

How To Fashion Banking Industry 104

Stuart Bruce

FEBRUARY 19, 2015

Since columnist Peter Oborne sensationally resigned from The Telegraph with a devastating public critique of what he believed to be its declining ethical and editorial standards I’ve read very little about the role and implications for PR, corporate communications and business. ” Thereafter no fresh reports appeared.

Ethics 60

Ethics Journalism Banking Media 60

Sword and the Script

DECEMBER 21, 2021

As anyone with even a slightly popular blog knows, ‘guest post pitching’ has gotten out of hand. Now more than ever, brands are understanding the importance of building trust and being transparent with their audiences, not to mention the value of clear communication. Maya Chakravarti V, Communications Specialist & Educationist.

Marketing 215

Marketing Content Marketing Social Media Employee 215

Newsfile

MAY 11, 2023

Along with this, shareholders and stakeholders expect to see important environmental, social and governance (ESG) communications. Therefore, companies can distribute the following newsworthy press releases as part of their ESG communications. ESG Investment is expected to more than double over the next three years.

Writing 52

Writing Energy Training Education 52

Mindful Marketing

DECEMBER 4, 2022

Dwayne Safer is a finance professor at Messiah University where he teaches courses in Financial Management, Corporate Finance, Security Analysis and Evaluation, Financial Institutions Management, and Investments. ” ​ Subscribe to Mindful Matters blog. He holds the designations of CFA, CFP, and CAIA.

Financial 80

Financial Banking Consumer Ethics 80

Cision

JULY 26, 2017

There are a lot of best practice blogs about how to increase reach that may or may not be effective (some people believe that liberal use of videos and images may increase reach to an audience), but the big picture of Facebook reach is that brands cannot consistently reach most of the fans and followers with organic Facebook posts.

Social Media 233

Social Media How To Insurance Insurance 233

Doctor Spin

JUNE 29, 2022

There are serious problems with this approach: One problem is that the return on the PR investment is a fluctuating valuation rather than a net income; it’s not “money in the bank.” ” This creates an imbalance in the formula: ROI = (valuation t1 — valuation t0 ) / cash loss. PR in the Boardroom. Still not convinced?

Public Affairs 52

Public Affairs Crisis Banking Crisis Communications 52

Sword and the Script

JUNE 3, 2020

If one primary role of a communicator is to be the conscious of the organization, then this is a good time to voice that consciousness. 1) The PR tech vendors comms pros recommend The 2020 JOTW Communications Survey identified the PR tech vendors most likely to be recommended. Here’s this month’s PR tech sum.

Product Launch 97

Product Launch Survey Banking Pharmaceuticals 97

Waxing UnLyrical

JUNE 10, 2016

In recent years, I’ve noticed a surge of interest from the PR world in “integrated communications.” In fact, today I think it’s not so much the question of whether one should or shouldn’t “integrate” one’s communications. What integrated communication is not about. Which is great.

Communications 40

Communications Conference eBook Facebook 40

Waxing UnLyrical

SEPTEMBER 20, 2018

Public relations is just that … open and honest communication with those publics who turn to us for advice, guidance, simple “do’s and don’ts.” We adhere to the highest standards of accuracy and truth in advancing the interests of those we represent and in communicating with the public.”. He blogs at A Professor’s Thoughts.

Ethics 65

Ethics Nonprofit Guidelines Exercises 65

Waxing UnLyrical

JANUARY 28, 2017

I try really hard not to get political in my blog posts, emails, and other public facing/professional communications. That we communicate – and help our organizations communicate – in a way that brings people to hope, not to despair. First, I don’t work in politics, so it’s not my bailiwick.

Training 85

Training Banking Community LinkedIn 85

Landis PR

JUNE 28, 2021

Guest blog by Rhonda Bassett-Spiers, CEO, iTradeNetwork (client). It happened because of a renewed commitment to corporate social responsibility and a new commitment to build a culture of care for customers. Image by Karolina Grabowska from Pixabay. Making a sale should be the beginning of a customer journey, not the end.

Industry 85

Industry Retail Employee Crisis 85

The Stalwart Blog

APRIL 14, 2017

United will also break into their piggy bank to reimburse every passenger of that infamous Flight 3411 for their troubles; somewhere around $14,000. Corporations take note. If you want to get an idea of what a good PR response looks like, see my video blog on Uber’s response to one that occurred in early 2017.

Airlines 74

Airlines Banking Fashion Crisis 74

Communications Conversations

JUNE 6, 2017

US Bank has a new CEO. And typically it rests of the shoulders of corporate communications and PR teams. And that’s a problem–specifically for us, as communicators–for three big reasons: 1–Employees want to be led. ” 3–Job security for communicators. General Mills has a new CEO.

Employee 60

Employee How To Survey LinkedIn 60

Waxing UnLyrical

AUGUST 21, 2013

This, in my mind, implies empowering the other side to form ideas and opinions that will, in turn, foster continued and improved communication. What we don’t want is to have our client or employer say, as did the Captain to Luke in “ Cool Hand Luke ”: “What we’ve got here is failure to communicate.”.

Nonprofit 100

Nonprofit Banking Government LinkedIn 100

Waxing UnLyrical

AUGUST 14, 2012

The first was an interview in eMarketer Daily newsletter with the eminently wise Brian Solis , in which he emphasized the human side of online communication. The second was a blog post by one of my Curry College PR superstars, Erika Kuzmicz , who finished her degree requirements in December 2011. People make a business successful.

Publicity 98

Publicity Pinterest Nonprofit Twitter 98

PR in High Definition

MAY 26, 2021

Building up this trust with your customers first hinges on how you communicate with them. In any case, it may mean there is not much spare money floating around in company coffers to be sending the usual corporate gift baskets or organising a large exclusive event for your customers. In the end, it all boils down to trust.

B2B 62

B2B Banking Corporate Internal 62

Waxing UnLyrical

MAY 6, 2013

The power lay in the ability of friends, family, loved ones and casual acquaintances from every corner of the earth to connect, comfort, and console each other each time new information was communicated about the unfolding events. We know the power of communication. He blogs at A Professor’s Thoughts. We’re past that point.

Publicity 95

Publicity Government Crisis Communications Nonprofit 95

Waxing UnLyrical

NOVEMBER 11, 2016

Can you… Create excellent, valuable content for your blog. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. Your one thing. Come up with a more efficient way of monitoring social media.

Exercises 79

Exercises Banking Training Twitter 79

Communications Conversations

OCTOBER 24, 2019

Because I’m about to fill up an entire blog post–and then some–talking about just that! It wouldn’t have been impossible to do this if I had a job at an agency or a corporation, but it would have been much more difficult. Far too many people to list in a blog post–and I apologize for that.

Social Media 79

Social Media Media Groups Blogging 79

Communications Conversations

JANUARY 23, 2018

I’ve talked about Natalie on this blog before–recently, in fact. And, that’s proven to be true given she’s went from corporate communications manager to senior leader of Securian’s digital channels in the last six years. Susan Beatty, US Bank. Natalie Bushaw, Life Time Fitness.

Social Media 141

Social Media Media Marketing Leadership 141

Waxing UnLyrical

JANUARY 8, 2014

This has become particularly interesting to me in my now decade-long role of “head honcho” of the Curry College Communication Department’s undergraduate Public Relations Concentration. Some of the organizations he has counseled include the Blood Bank of Hawaii, Medical Area Service Corporation and Boston Harborfest.

Nonprofit 90

Nonprofit Banking Government Conference 90

Waxing UnLyrical

FEBRUARY 21, 2013

Truth be told, I think we as public relations professionals have gotten really good at connecting with those who are important to us or to our clients, acknowledging their importance, and working diligently to maintain strong, open communications with them at all levels. He blogs at A Professor’s Thoughts.

Publicity 82

Publicity Nonprofit Banking Government 82

Communications Conversations

DECEMBER 8, 2022

She also most recently served as chief communications officer of the largest privately held company in the U.S., Anna is now out on her own as the founder of White Gate Communications. Holly is now the vice president of corporate branding and partnerships at Polaris. Bank and Optum. Where is she now? Where is she now?

Marketing 60

Marketing Leadership Creativity Internal 60