Beyond PR

JUNE 13, 2017

We see it every day: fast food chains challenge devotees to gather retweets for “ nuggs ,” personal care products advocate for women’s equality and airlines get called out — for both successes and major fails — in viral videos. But without a distribution channel, your company blog is like a car without an engine. Pack Up the Trunk.

Blogging 77

Blogging Company Engineering Airlines 77

Cision

JANUARY 11, 2018

United Airlines reminded all of us why crisis PR is still incredibly important. How to Write a Press Release That Converts. This post helps you learn how to write press releases that convert. Subscribe to the Cision blog for great content delivered to your inbox every day! Oh, and they can also help you generate leads!

Communications 225

Communications Marketing Radio Airlines 225

Doctor Spin

APRIL 17, 2023

Southwest Airlines. Southwest Airlines is known for its friendly and fun-loving flight attendants. Southwest Airlines employees celebrate passenger’s 104th birthday. Write a white paper or research report on a topic related to your industry. Write a guest blog post for a popular industry publication or website.

Strategy 52

Strategy Customer Service Airlines Hotels 52

ImPRessions - Crenshaw Communications

APRIL 21, 2017

In public relations , sometimes the stars align and a story just writes itself. In public relations, the term “storytelling” has been co-opted to describe a kind of ideal standard for engaging blog posts and other content. Sometimes PR achieves that, but this one is the real deal. Sean Spicer. It is media kryptonite.

Airlines 136

Airlines Comparison Facebook Video 136

Waxing UnLyrical

JUNE 12, 2015

Every time I see writing redundancies my teeth grit, my hair stands on end, and I want to run around my neighborhood screaming. Blogging about them, on the other hand, is super useful, because if anyone is in the habit of using any of these, and stumbles across this post, maybe they’ll stop! Thank you to them. Happy Friday!

Writing 40

Writing Airlines Google Facebook 40

NewsWhip

MAY 12, 2023

That means that Bud Light and AB-Inbev’s experience, which were similar to Nike’s, are beyond the scope of this blog and as such will not be covered here. The Washington Examiner, Daily Wire, Breitbart, and Fox News were among the top 10 publishers writing about the matter, with tabloid TMZ also finding itself among the mix.

Brand 78

Brand Branding Instagram Airlines 78

Beyond PR

MAY 3, 2017

The real cause of the United Airlines incident is an industry-wide problem, the all-too-common practice of overbooking. Bumping a paying passenger from a flight is an enormously disruptive action, regardless of which airline does it. The airline even appologized after it bumped a 10-year old from a flight.

Airlines 65

Airlines How To Engineering Data 65

Sword and the Script

NOVEMBER 7, 2023

A blog post published online said its platform will “generate a tailored list of recommended journalists wherever you’re adding contacts. The classic example of this is an airline that has an untimely delay with a plane and passengers stuck on the tarmac – and mentions on social media and news explodes.

Employee 141

Employee Software Survey Tools 141

Cision

JUNE 8, 2015

Within minutes, the airline acknowledged the situation on Twitter and Facebook. The airline continued to communicate via social media throughout the ordeal and was universally lauded for its social media response to this crisis. Just like that airline, you may end up lauded for your transparency, and quick social response.

Crisis Communications 120

Crisis Communications Social Media Crisis Communications 120

Mindful Marketing

FEBRUARY 4, 2024

Given that most people casually assume their safety on roadways, it doesn’t hurt to be reminded of driving’s inherent danger, including that a person is much more likely be killed in a car accident than in a commercial airline accident. ” ​ Subscribe to Mindful Matters blog. Use caution.”

Guidelines 94

Guidelines Transportation Creativity Airlines 94

Cision

JANUARY 6, 2016

Move on from the staid old blog posts and white papers to more interactive content. Let’s say you originally ran a blog and had a social media presence to complement it. One fine day, when you decide to turn your blog into a transactional site there’s a good chance that your existing user base would get turned off and move on.

Social Media 120

Social Media Media Airlines Video 120

Cision

MAY 12, 2017

Writing compelling content will always come to your rescue and so will the re=“nofollow” attribute for the links, especially in articles, blogs, guest posts, and press releases. As we saw with the recent United Airlines fiasco , crisis news doesn’t take time to go viral. This will prevent bad links from passing PageRank.

Google 259

Google Digital PR Mobile SEO 259

Beyond PR

JANUARY 11, 2018

United Airlines reminded all of us why crisis PR is still incredibly important. How to Write a Press Release That Converts. This post helps you learn how to write press releases that convert. Subscribe to the Cision blog for great content delivered to your inbox every day! Oh, and they can also help you generate leads!

Communications 64

Communications Marketing Radio Airlines 64

Waxing UnLyrical

FEBRUARY 14, 2012

So… looking through this blog, I realized that this is the fourth Valentine’s Day Waxing UnLyrical’s been around … can I get a W00t?! But the businesses that listen, that invite our feedback, that know being interactive is key to keeping us around – they’re golden in my book. You have a fan for life in me.

Airlines 98

Airlines Video YouTube Social Media 98

MaccaPR

JUNE 27, 2018

And, in the wake of the February 14 Parkland shooting, Delta Airlines, Enterprise, Hertz Global, MetLife and a dozen other brands bowed to gun control activists’ insistence that they end discounts for NRA members. For more insight from industry professionals, subscribe to our blog here. Know your brand and your customers.

Brand 70

Brand Branding Marketing Retail 70

Cision

DECEMBER 28, 2015

An article in the Wharton Business Review discusses the opportunities for social care in verticals such as banking and airlines concluding that servicing customers on Twitter is a huge differentiation opportunity. While that number is surely embellished, the distribution that these sharing networks provide my blog is legitimate and powerful.

Twitter 120

Twitter Brand Branding Customer Service 120

Critical Mention

OCTOBER 3, 2018

The powerhouses also partnered with major brands, including Chrysler, Alaska Airlines and Coppertone. Passionate about all things communications, Jolie found her dream job as a copywriter with Critical Mention, where she’s continuing her passion for writing and editing. There are two takeaways here. SCHEDULE A DEMO.

Film 69

Film Airlines Corporate Strategy 69

Frederik Vincx

MAY 2, 2016

The PESO model, developed by Gini Dietrich, lead blogger at the PR and marketing blog Spin Sucks , identifies the four media types — Paid, Earned, Shared, and Owned — and merges them together. Here at my software company Prezly , we build story management software for stellar brands like Emirate Airlines, IKEA, and Samsung.

Software 60

Software Airlines Corporate Construction 60

David PR Group

MARCH 9, 2017

We have seen many examples: An executive writes an inappropriate tweet and loses her job. A pilot suggests one of the presidential candidates should be executed – drawing a suspension and forcing the airline to explain why the guy belongs on the payroll. If it is on your own social media account or blog, this may be simple.

How To 40

How To Reputation Viral Airlines 40

Sword and the Script

MAY 14, 2019

How do you compare a brief mention in a top tier business publication to a product review in a blog? For example, if someone reads a product review about your product in a third-party blog, closes the article and then visits your company website the next day, how would you know? Most of the comments were overwhelmingly positive.

Case Study 118

Case Study Software Data Web 118

David PR Group

NOVEMBER 30, 2014

Last year, I had great responses from a blog post and survey about TIME ’s Person of the Year, so I decided to revisit the topic as we start to look back on the people and events that shaped the news in 2014. I have suggested a few nominees, and you can vote for one of them or write-in your own. Ebola Doctors and Nurses.

Groups 75

Groups Television Retail Survey 75

ZudePR

DECEMBER 30, 2016

Reading this book inspired me to write this blog post , which has been shared more than 1700 times on social media. #2: Speak, write, blog, tweet, make videos — whatever. Being a good writer is about more than writing. Clear writing is a sign of clear thinking. Think low-cost airlines in their infancy.

Writing 84

Writing Google Meeting Airlines 84

Cision

JULY 26, 2017

There are a lot of best practice blogs about how to increase reach that may or may not be effective (some people believe that liberal use of videos and images may increase reach to an audience), but the big picture of Facebook reach is that brands cannot consistently reach most of the fans and followers with organic Facebook posts.

Social Media 233

Social Media How To Insurance Insurance 233

Waxing UnLyrical

DECEMBER 9, 2015

Several companies have learned this the hard way, including American Airlines and Bank of America. It also lets you connect your blog feed to your social accounts to make sure any new post you publish is automatically shared with your audience. Disclosure: I write for the DrumUp Blog.). Followerwonk.

Social Media 40

Social Media Strategy Media Twitter 40

Beyond PR

SEPTEMBER 8, 2016

Something I’ve been reflecting on a lot lately in taking over both Cision and PR Newswire’s blogs is the need for content marketers to stop and do a gut check — and a persona check, analytics check, etc. Write about the thing, not the keyword string. Take a second to slow down. Content Strategy Checklist.

Content Marketing 40

Content Marketing Marketing Customer Service Airlines 40

MaccaPR

APRIL 28, 2016

Plus, one day it might land you a placement on the awesome MaccaPR Blog (what an honor!). Owner, J Austin & Associates crisis communications agency, former Senior Vice President of Fleishman-Hillard, and managing director for Corporate Communications with Northwest Airlines. Practice Writing. Pay attention.

Tourism 48

Tourism Airlines Writing Meeting 48

Beyond PR

MAY 12, 2017

Writing compelling content will always come to your rescue and so will the re=“nofollow” attribute for the links, especially in articles, blogs, guest posts, and press releases. As we saw with the recent United Airlines fiasco , crisis news doesn’t take time to go viral. This will prevent bad links from passing PageRank.

Google 64

Google Digital PR Mobile SEO 64

Waxing UnLyrical

NOVEMBER 25, 2010

So after some frenetic planning with the pet sitter, making use of airline points and figuring out hotels, we are celebrating Thanksgiving in London, England, today. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Oh, one other thing: my blog = my sandbox.

Hotels 89

Hotels Television Twitter Facebook 89

Stuart Bruce

OCTOBER 30, 2014

But why be afraid of big government when we freely provide our life story to social networks and give up our privacy to airlines in return for a bribe of a few more air miles. When Tom Foremski quit the Financial Times he was the first big mainstream media journalist to start making a living from a blog. But to publish quality content.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Waxing UnLyrical

APRIL 19, 2011

Gone were my plans for work; I could think of nothing but getting home, and will always bless my friends who, seeing the utter state of panic I was in, started making phone calls to various airlines to see if there was a flight that would get me back to DC quickly… while also calling Amtrak and getting me into a cab to Penn Station.

Airlines 57

Airlines Social Media Print Facebook 57

NewsWhip

JUNE 10, 2021

Chris Rivera: Well, Ben, the unfortunate part is when I went to college, I studied technical writing. By the way, for anyone that doesn’t know what technical writing is, don’t worry. Or has it moved from Twitter to Facebook, or from Twitter to someone’s blog, or whatever it might be? Ben: Oh, wow. Chris: Yeah.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78