Sword and the Script

JUNE 30, 2021

Following a tumultuous year, 80% of PR and comms professionals say organizations place a greater value on comms, according to the 2021 JOTW Strategic Communications Survey. When asked about specific functions, respondents overwhelmingly said employee communications (93%) grew in importance compared to pre-pandemic times.

Survey 120

Survey Communications Ethics Measurement 120

NewsWhip

AUGUST 26, 2021

Pichai has seen himself in the media frequently lately, mostly due to his order of mandating Google employees to get the Covid-19 vaccine if they wish to return to the office. The technology industry has had such a profound impact on our society, especially in the past 10 years. Top articles about Sundar Pichai. interactions.

Media 78

Media Community Leadership Employee 78

Sword and the Script

MAY 3, 2022

billion in 2021 . That’s the first story in this month’s roundup of PR technology news. billion in 2021. The large vendors “enjoyed double-digit revenue growth in 2021 through a combination of organic growth and acquisitions, there were other notable market drivers,” the company said in a press release on the report.

Software 100

Software Study Pitching Analysis 100

Onclusive

OCTOBER 12, 2021

Here are the key elements of a well-rounded communications budget to consider: Team headcount and salaries Agency retainers, including media relations & crisis communications Owned media and contributed content development Technology tools, such as media monitoring, media database and internal communication platforms for employee engagement.

Resources 195

Resources Technology Data Tools 195

Landis PR

JUNE 28, 2021

Guest blog by Rhonda Bassett-Spiers, CEO, iTradeNetwork (client). During COVID, we heard a lot about companies recognizing the serious toll the pandemic took on the mental and emotional well-being of employees. Employees were more than just workers; they were people, some like family, going through trauma. Technology .

Industry 85

Industry Retail Employee Crisis 85

Onclusive

SEPTEMBER 13, 2017

In recent market estimates, digital online and ad spending is expected to grow at approximately 11% per year through 2021. PR and earned media content, blog posts, and other company digital assets can often drive more top of funnel sales leads than ads and email marketing. Digital growth has put PR front and center.

Measurement 231

Measurement Data-Driven PR Survey Storytelling 231

Sword and the Script

FEBRUARY 2, 2021

This was true of every industry, except PR technology. I think it suggests a general lack of R&D among the traditional technology providers in PR. Here’s a list of PR technology companies I’m watching , and here’s how vendors can get on my radar. >>> However, they are a sizable company with 1,000 or so employees.

Software 121

Software Technology Advertising Advertising 121

PR 20/20

SEPTEMBER 8, 2021

Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept. 31, 2021, I sold PR 20/20 to Blue Cypress , a family of companies owned and led by Amith Nagarajan that is dedicated to building purpose-driven businesses. We will be making new investments over the coming months in talent and technology to advance the agency.

Financial 98

Financial Conference Agency Resources 98

Shift Communications

FEBRUARY 8, 2022

By Stephanie Chan, Account Director, Technology. 2021 was a whirlwind year in terms of keeping up with events that shook our country. At SHIFT, we’ve worked with clients to share statements on social pages or with their employees only rather than public channels because the events were close to their hearts. And that’s OK.

Employee 78

Employee Leadership Consumer Internal 78

Sword and the Script

MARCH 2, 2021

The first reason is to acquire a new piece of technology. And it’s top of mind this month because the largest PR technology vendor is back to doing acquisitions. It leads this edition of the PR Tech Sum – a monthly roundup of all the news from the PR technology market. The second reason is to acquire customers. Did you know?

Company 152

Company Tools Technology Software 152

Sword and the Script

JANUARY 31, 2023

In 2021 it went on a $100 million buying spree: In June, it made a $24.5 million in November of 2021. The company sells services and was using proprietary technology to assist in the delivery of those services. There are several that pitch generative AI to marketers for creating blog posts. The company raised $6.2

Software 78

Software Case Study Technology Tools 78

Sword and the Script

JULY 6, 2021

This month’s roundup of PR technology news is a two-fer: there’s two months’ worth of news here. The service will no longer be available as of August 1st 2021 [sic].” The pricing is based on the number of categories you subscribe to receive – i.e. technology, health care, etc. Employee comms merger. PR tech mentions.

Pitching 89

Pitching Report Software Survey 89

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. Employee communication will continue to be a major focus for many CCOs. Data-driven strategy will increase in importance for employee communications.

Marketing 192

Marketing Content Marketing Data Social Media 192

Sword and the Script

AUGUST 30, 2022

This summary of PR technology news – the PR Tech Sum – is back after a two-month hiatus. I couldn’t find any financial data on the deal but in a separate piece for Media Post Laurie Sullivan writes that Kelp has 10 employees and “Signal AI has about 220 employees.” Cision settles claim by sales employees. Cision US Inc.

Publicity 85

Publicity Survey Enterprise Pitching 85

Sword and the Script

NOVEMBER 9, 2021

This month, as I perused through the vendor websites and blogs, I noticed a lot more of it. Here’s the monthly PR Tech Sum rounding news and links from the world of PR technology. began trading on the Toronto Stock Exchange under the ticker symbol QFOR with an initial public offering (IPO) on October 25, 2021.

Software 93

Software Banking Technology Data 93

Sword and the Script

OCTOBER 4, 2022

The PR technology space can be in some respects, divided into Davids and Goliaths. Here’s one more: Vocus was one of the earliest technology companies in the PR tech space. It claims it saw “75% year-over-year revenue growth in 2021, and more than 300% revenue growth over the three-year period from 2018-2021.”.

Technology 81

Technology Company Analytics Writing 81

PR 20/20

SEPTEMBER 8, 2021

Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept. 31, 2021, I sold PR 20/20 to Blue Cypress , a family of companies owned and led by Amith Nagarajan that is dedicated to building purpose-driven businesses. We will be making new investments over the coming months in talent and technology to advance the agency.

Financial 52

Financial Conference Agency Resources 52

Sword and the Script

JUNE 7, 2022

It said these deals were bad for customers, bad for employees, and often bad for investors (LPs, not the fund managers). Vendors that white label TVEyes go to lengths to tell me they embed the technology within their own secret sauce to solve UX issues. The report is based on a global survey of its employees.

Software 85

Software Pitching Internal International 85

PR in High Definition

JUNE 28, 2022

From 2019 to 2021 , print subscription circulations fell by 7%, and single-sale copies by 11%. Here’s just a few ways: Website content : This encapsulates a lot – resources such as blogs, customer case studies and testimonials, and the quality of the copy across a company’s site. The media landscape has been changing for many years.

Reputation 62

Reputation Media SEO Case Study 62

PR in High Definition

DECEMBER 17, 2020

British mobile networks are hoping to take up a leading role in emerging radio technology, OpenRan, which could be worth up to $21bn. Google is currently coming under fire and receiving employee backlash after sacking leading AI ethics researcher Timnit Gebru. The Daily Telegraph has the full story.

Ethics 62

Ethics Google Banking Radio 62

Sword and the Script

MAY 4, 2021

This new feature lets PR pros view, compile and share key data and produce customized executive reports,” the company wrote in a blog post. Social Chorus said it’s redesigning its employee engagement platform FirstUp Studio. G2 recognized Agility as a “momentum leader” for media monitoring in a Spring 2021 report. Content picks.

Tools 100

Tools Survey Pitching Analytics 100

Practical Law Construction

MAY 11, 2022

In the third and final blog in our series looking at common queries on the roll out of EV infrastructure (see our previous blogs on progress and challenges and landlord and tenant issues ) we focus on construction, planning and tax aspects. Question: Is planning permission required to install EV charging points in an existing building?

Construction 52

Construction Technology Employee Examples 52

PR in High Definition

MAY 24, 2023

On the other hand, in the workplace, GenZ employees have bought into the AI hype. They are using the technology to help them with various work tasks, but have a huge fear of managers finding out. This is due to lack of company regulation around whether they should or shouldn’t be using these tools to support their work.

Google 62

Google Engineering Tools Privacy 62

Sword and the Script

DECEMBER 22, 2020

Here’s a look at statistics across PR, marketing, and social media that were surfaced in the various reports and studies covered on this blog throughout 2020. Many of the blog posts published here are based on survey research, analytical studies or other sources of data. Happy employees are the ultimate growth driver.

Survey 177

Survey Marketing B2B Study 177

Mindful Marketing

JANUARY 23, 2021

To some extent, faculty members like me are responsible for the extreme price up-tick: Employee salaries often represent organizations’ biggest costs. trillion level college debt is projected to reach in 2021, but no one company can be expected to do it alone. ” ​ Subscribe to Mindful Matters blog.

Education 126

Education Financial Transportation Engineering 126

Newsfile

MAY 11, 2023

Examples: The Walt Disney Company Reinforces Its Commitment to Use Its Broad Global Reach and Unique Platforms to Promote Social Responsibility City of Fort Worth partners with Cisco to promote digital inclusion in underserved neighborhoods New Benevity Report Finds DEI Initiatives Remain Top Priority for Employees 5.

Writing 52

Writing Energy Training Education 52

PR in High Definition

APRIL 26, 2021

Larry Fink famously highlighted in his 2021 letter to CEOs that issues such as climate change and purpose are pivotal to creating durable value, and companies that pose a climate risk are also an investment risk. Gig economy – a blessing and a curse? That said, it could also end up going the opposite way too.

Reputation 62

Reputation Ethics Employee Travel 62

Doctor Spin

MAY 21, 2021

Apple took on a stupid majority (“no-one cares about the aesthetics of technology”)—and the list goes on. Perhaps they treat their employees badly? If you ask your employees how they would spend a large budget, you typically get surprising answers. So, what are the stupid majorities today in your industry?

How To 52

How To Hotels Survey Employee 52

PR in High Definition

JUNE 25, 2020

If the world avoids a second wave of coronavirus, the OECD predicts the economy will bounce back by 9% in 2021. The publisher of the Mirror, Reach, was forced to furlough nearly 1,000 employees, City A.M. Unlike the recession in 2008, we have a head start this time – we are more aware of what’s coming and what could follow.

Exercises 71

Exercises Employee Social Media Communications 71

PR in High Definition

JUNE 25, 2020

If the world avoids a second wave of coronavirus, the OECD predicts the economy will bounce back by 9% in 2021. The publisher of the Mirror, Reach, was forced to furlough nearly 1,000 employees, City A.M. Unlike the recession in 2008, we have a head start this time – we are more aware of what’s coming and what could follow.

Exercises 62

Exercises Employee Social Media Communications 62

Landis PR

JANUARY 3, 2022

Note: PRGN originally posted this blog on its website. Following the 2020 pandemic, 2021 continued to surprise us in both good and bad ways. Like 2020 and 2021, 2022 will be a year of great uncertainty. Second, internal communications and communicating with employees will be central to the success of every organization.

Trends 52

Trends Trade Shows Agency Communications 52

Sword and the Script

DECEMBER 28, 2022

A study by PathFactory found content costs soared 58% in 2021 compared to the year earlier. billion in 2021 . billion in 2021. B2B buyers engaged in an average of 27 interactions with a vendor over the course of making a purchase decision in 2021. 3) lack of employee experience (25%). to approximately $5.5

B2B 118

B2B Marketing Survey Software 118

Practical Law Construction

JUNE 8, 2021

As someone that deals mainly with construction and engineering disputes, it is sometimes easy to forget that the “T” in TCC stands for Technology. This case went to trial on 5 May 2021 and, on day seven, Dana applied to exclude FST’s technical expert evidence. Dana UK AXLE Ltd v Freudenberg FST GmbH.

Construction 52

Construction Report Chemicals Engineering 52