Waxing UnLyrical

JANUARY 22, 2016

The first 2016 edition of #measurePR took place on January 12th at our brand new time (we’re testing it) from 8:30 to 9:30 pm ET. Community member Melissa DiVietri had this to add: A6 Effective metrics can resolve issues facing organizations that will ultimately build relationships with stakeholders.

Measurement 40

Measurement Community Facebook LinkedIn 40

Sword and the Script

SEPTEMBER 5, 2023

The largest PR and comms tech companies, along with many startups, are now controlled by PE firms; is this good for the PR community? This adds to a growing collection of private equity firms (PE) that have taken an ownership stake in software companies that provide tools to PR and communications professionals.

Software 170

Software Marketing Leadership B2B 170

Waxing UnLyrical

OCTOBER 28, 2016

If no engagement from the community, numbers mean nothing #measurepr. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. justsayno #measurepr. Even number of followers.

Measurement 40

Measurement Comparison Banking Print 40

Waxing UnLyrical

APRIL 22, 2016

They included: Gini Dietrich , CEO of Arment Dietrich and queen creator of the popular Spin Sucks blog community; Founder of the influencer marketing platform Traackr (my client), Pierre-Loic Assayag (my friend!); Robert Scoble (@Scobleizer) April 14, 2016. JasonFalls @TbroOnline @shonali you haven’t met my best friend @pre_me.

Marketing 40

Marketing Nonprofit Measurement Banking 40

Doctor Spin

FEBRUARY 22, 2024

Through consistent and effective communication, PR can sway public opinion in favour of the organisation, enhancing its reputation and standing in the community. In an era where consumers are increasingly sceptical of advertising and corporate speak, PR offers a more authentic and credible way to communicate with the public.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

PRSay

SEPTEMBER 30, 2016

On September 20, 2016, members of the local public relations community joined together to honor those communicators for all they did in the immediate aftermath of the Pulse nightclub shooting during an event entitled “Heroes Among Us.” In addition, Lee Forrest Design donated white roses for each of the heroes among us.

Community 60

Community Local Government Television 60

PRSay

SEPTEMBER 29, 2016

On September 20, 2016, members of the local public relations community joined together to honor those communicators for all they did in the immediate aftermath of the Pulse nightclub shooting during an event entitled “Heroes Among Us.” In addition, Lee Forrest Design donated white roses for each of the heroes among us.

Community 60

Community Local Government Television 60

MaccaPR

MAY 23, 2016

Whether it's education around Lyme Disease, trying to sell a state-of-the-art knee implant, or informing the public of a new test to detect lymphedema, I've witnessed the effect that a lack of – or ineffective – communications can have on the health industry. lags all other sectors but one (financial). What does that mean?

Conference 80

Conference Healthcare Marketing Crisis 80

Waxing UnLyrical

MARCH 11, 2016

Community member Amanda Roe also had this to say: @shonali A3:always include competitive comparison; align w/co’s goals & how relationships positively impact sales. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™.

Measurement 40

Measurement Meeting Comparison Banking 40

Waxing UnLyrical

JUNE 24, 2016

Community member Christine Perkett offered this insight: A4) also not showing how strategy will change as a result of analysis. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™.

Measurement 42

Measurement Analysis Banking Internal 42

Waxing UnLyrical

JUNE 3, 2016

Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. Twitter Facebook Google+ LinkedIn #measurePR Recap (May 2016): Measuring Media Relations. Wouldn't you like to be in her kitchen?

Media Relations 40

Media Relations Measurement Media Analysis 40

MaccaPR

AUGUST 26, 2015

Corporate histories are important to customers, employees, business partners, and community members. Your corporate story can prove that sound business decisions have been made along the way, pay respect to your employees, build goodwill, and demonstrate long-lasting corporate strength. Legos' Corporate History Video.

Corporate 48

Corporate Examples Storytelling Brand 48

The Proactive Report

FEBRUARY 24, 2017

That might be about to change -Twitter just reported a dismal Q4 for 2016: 16 cents per share on revenue of $717 million. Back in November 2016 the shares were $18. And according to the 2016 Cision State of the Media Report they don’t think Twitter is going away anytime soon. It could just mean corporate raiding.

Twitter 235

Twitter Customer Service Web Facebook 235

PRSay

OCTOBER 16, 2020

Communicators have “a lot of great partners out there” who can help provide their employees with local voting information, said panelist Kelly Mason, director of corporate communications at Levi Strauss & Co., Tell five friends and ask them to do the same with five other friends and pass it on.”.

Communications 201

Communications Nonprofit Employee Local 201

Communications Conversations

NOVEMBER 12, 2020

You had a vibrant and long career in PR, working in almost every possible setting–from corporate to agency to non-profit. Corporations and non-profits are not that different from each other. I was a solo corporate comm. director in several corporations, and that was really challenging.

Publicity 174

Publicity Leadership Corporate Agency 174

Deirdre Breakenridge

NOVEMBER 21, 2018

Patagonia Community Board: Credit Ginny Lefler. With mounting debt (the average student in the Class of 2016 has $37,172 in student loans) many graduates need to take whatever employment opportunities are immediately available to them. A Guest Post By Sarah D. Know when it’s time to move on. All beginnings need to come to an end.

Communications 171

Communications Nonprofit Training Study 171

Sword and the Script

APRIL 12, 2022

million in 2016. The PR community needs the competition. We look forward to continuing to grow the platform’s community of experts and journalists, as well as integrating it into our suite of public relations solutions.”. It raised a Series A round of funding for $1.1 It has since been acquired by an SEO software company.

Software 89

Software Pitching Measurement Enterprise 89

PRSay

MAY 26, 2020

“The general public became terrorized by media stories about the pandemic,” said Jennifer Smith, APR, Broward Health’s associate vice president of corporate communications. “In The campaign also includes TV spots and messages distributed through government-relations and community-affairs channels.

Communications 189

Communications Crisis System Healthcare 189

ImPRessions - Crenshaw Communications

JANUARY 28, 2018

The HQ2 search generated a frenzy of positive media coverage as well as 238 proposals from individual North American cities, and it helped cement Amazon’s status as a desired corporate neighbor and employer. What’s more, media credibility has actually increased over 2016.

Airlines 180

Airlines Reputation Journalism Crisis 180

PR for Anyone

DECEMBER 5, 2023

After multiple attempts, Robiar finally conquered the rigorous licensing exam in 2016, marking a significant pivot from corporate life to becoming an entrepreneur in the pest control industry. RB Pest Solutions, her company, has swiftly grown to become one of the fastest-growing woman-owned pest control firms.

Industry 130

Industry Travel Education Employee 130

Sword and the Script

DECEMBER 21, 2021

As I’ve done for the last several years , I solicited and compiled a list of predictions from professionals across the PR and marketing community. 2016: 11 Shrewd PR and Marketing Predictions You Can Bank On. 2016: One Bold Content Marketing Prediction for 2016. You’ll find my own prognostication at the very bottom.

Marketing 215

Marketing Content Marketing Social Media Employee 215

Sword and the Script

APRIL 16, 2019

If you are a vendor that was not mentioned, and you have a focus on PR and corporate communications, contact me and I’ll add you to the list here and put you on the list for this survey question next year. . The coverage of PR technology in most trade publications serving the PR community is quite is slim.

Survey 71

Survey Technology Corporate Financial 71

Waxing UnLyrical

JANUARY 3, 2017

” A lot has been said, and written, and commented on, about what a crap year 2016 was, and how relieved people would be to say “buh-bye” to it (including me). And when we have some perspective, and are looking back at 2016 decades (or even mere years) from now, we may have a slightly less visceral reaction to it.

Training 70

Training Banking Twitter Education 70

Critical Mention

JANUARY 3, 2019

I started reading some very interesting papers and books about the psychological forces come into play in tough corporate and external environments. That honor and experience dramatically increased my exposure to the anti-bribery and compliance community. And my passport, along with other civil rights (voting, jury duty, etc.)

Interviews 105

Interviews Ethics Government Internal 105

Shift Communications

FEBRUARY 23, 2017

Keeping your thumb on the pulse of the media landscape and being ready to react as opportunities arise is critical to securing coverage outside of major corporate or product news—you never know when your evergreen pitch will turn into a feature opportunity. Launching a new initiative that’s poised to impact the local community?

Local 68

Local Mobile Corporate Retail 68

Stephen Waddington

JUNE 12, 2018

You’ve spent more than 10 years building a community that has consistently driven up standards in the measurement and performance of public relations. Members include public relations agencies, leading not for profits, governments, and global corporations. Eight years later that number has fallen to around 18%.

Measurement 75

Measurement Government Education Conference 75

Waxing UnLyrical

DECEMBER 23, 2015

So I’m keeping this image close to my heart as 2015 comes to a close, and as we welcome 2016 into our homes, hearths and lives. and will be back on January 4, 2016. In the meantime, I hope you have a blessed holiday season, with a new year that sees your own Rosie the Riveter spirit take over, and make 2016 your best year ever.

LinkedIn 40

LinkedIn Google Corporate Meeting 40

PRSay

AUGUST 1, 2016

corporations and major public relations agencies are making small but impactful changes to transform the industry. In 2016, the Committee launched a revised version of the D&I Toolkit, which was presented to the chapters in late spring. Nevertheless, a large number of U.S. According to the U.S. Census Bureau, by 2020, 36.5

Resources 60

Resources Education Ethics Corporate 60

PR 20/20

OCTOBER 10, 2019

PR 20/20 launched Marketing Artificial Intelligence Institute in November 2016 with the mission to make AI more approachable and actionable for modern marketers. Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community.

Case Study 42

Case Study Storytelling Study Engineering 42

Business Wire

JANUARY 19, 2017

Business Wire has spent over 50 years building symbiotic relationships with media, investors and consumers by regularly delivering factually reliable and timely corporate news content. According to a media survey conducted by Business Wire in 2016 , 53% of the responding journalists use a newswire service daily.

Financial 164

Financial Video Consumer Data 164

Cision

SEPTEMBER 8, 2016

I also will expand the capabilities and client base for our crisis communications practice based on my corporate experience as the Public Information Officer for a Fortune 100 company. What are your secrets for crisis communication success? You’ve handled some major brand crises. Images via Pixabay: 1 , 2 , 3.

Crisis Communications 120

Crisis Communications Crisis Reputation Social Media 120

Cision

FEBRUARY 11, 2016

Consequently, the career website named Airbnb the best tech company to work for in 2016. Trade publications often seek out unique corporate cultures or events to add some spice amongst the more jargon-based coverage. According Glassdoor’s annual report , 89 percent of millennial workers prefer benefits over a pay raise.

How To 120

How To Media Employee Policies 120

Waxing UnLyrical

FEBRUARY 8, 2016

“Go steady” with your audiences via these creative ideas that illustrate how you can show some love to your community. Valentine’s Day Campaign Tips For 2016. What You Can Learn from the Star Wars Community. How to Build a Social Community: 4 Tips. How to Build Stronger Bonds With Your Community.

Community 40

Community Viral Web Creativity 40

wiredPRworks

NOVEMBER 22, 2016

#GivingTuesday is on November 29, 2016. Charities and nonprofit fundraising communities from around the world will unite to celebrate generosity, share stories and raise awareness about important causes. What will do differently in 2016? Tell us: How did you participate in 2015? What did you learn? Get creative!

Nonprofit 40

Nonprofit Small Business Creativity Corporate 40

Communications Conversations

MARCH 29, 2019

Courtney landed her permanent role off a 6-month social media internship in the Corporate Communications department at UnitedHealth Group. She quickly demonstrated a willingness to ask questions in what can be large, intimidating corporate meetings, and she eagerly sought opportunities to get in front of C-suite executives.

Social Media 128

Social Media Agriculture Marketing Media 128

Waxing UnLyrical

DECEMBER 7, 2015

As we head into the second week of December, I imagine you’ve started looking ahead to 2016. Getting Your PR Measurement Program in Shape for 2016. Top Digital Marketing Trends to Watch in 2016 {Podcast}. Have you read any recent articles that are helping you look ahead to 2016? #someoneslowmedown!

Data-Driven PR 40

Data-Driven PR Banking Facebook Writing 40

Waxing UnLyrical

DECEMBER 14, 2015

Can you believe it’s almost 2016? Five Observations Gained from Starting an Online Community. 3 Tips for Getting Your Online Video Act Together for 2016. What subjects would you like us to tackle in 2016? I can’t… but then again, we say this every year, don’t we? ” 5.

Storytelling 0

Storytelling Video Leadership Writing 0