The Proactive Report

FEBRUARY 24, 2017

That might be about to change -Twitter just reported a dismal Q4 for 2016: 16 cents per share on revenue of $717 million. Back in November 2016 the shares were $18. And according to the 2016 Cision State of the Media Report they don’t think Twitter is going away anytime soon. It could just mean corporate raiding.

Twitter 235

Twitter Customer Service Web Facebook 235

MaccaPR

MAY 23, 2016

Whether it's education around Lyme Disease, trying to sell a state-of-the-art knee implant, or informing the public of a new test to detect lymphedema, I've witnessed the effect that a lack of – or ineffective – communications can have on the health industry. lags all other sectors but one (financial). What does that mean?

Conference 80

Conference Healthcare Marketing Crisis 80

Waxing UnLyrical

JUNE 3, 2016

A5 If you have a team with more time than money (ie, intern) an hr/day on Google News is pretty comprehensive. In June, #measurePR goes international! CEO and founding partner of byBrick Insight, a communication strategy agency, Annsi Krol. With this international panel of PR smarties, we’re sure to have a jolly good time.

Media Relations 40

Media Relations Measurement Media Analysis 40

Deirdre Breakenridge

NOVEMBER 21, 2018

Patagonia Community Board: Credit Ginny Lefler. With mounting debt (the average student in the Class of 2016 has $37,172 in student loans) many graduates need to take whatever employment opportunities are immediately available to them. store and interned for EcoPeace Middle East. A Guest Post By Sarah D.

Communications 171

Communications Nonprofit Training Study 171

Waxing UnLyrical

JUNE 24, 2016

As you might remember, last week I moderated the June #measurePR Twitter chat live from the AMEC International Summit in London. Community member Christine Perkett offered this insight: A4) also not showing how strategy will change as a result of analysis. You know what’s awesome about a digital event?

Measurement 42

Measurement Analysis Banking Internal 42

Waxing UnLyrical

MARCH 11, 2016

From Women’s History Month to International Women’s Day, March is all about women. Community member Amanda Roe also had this to say: @shonali A3:always include competitive comparison; align w/co’s goals & how relationships positively impact sales. Amirite ladies? Here’s some of what we talked about.

Measurement 40

Measurement Meeting Comparison Banking 40

Critical Mention

JANUARY 3, 2019

I started reading some very interesting papers and books about the psychological forces come into play in tough corporate and external environments. I would do so via a live satellite feed, providing insights, and sharing my experiences at international conferences from London to Shanghai. Most of this happened in the U.S.

Interviews 105

Interviews Ethics Government Internal 105

MaccaPR

AUGUST 26, 2015

Corporate histories are important to customers, employees, business partners, and community members. Your corporate story can prove that sound business decisions have been made along the way, pay respect to your employees, build goodwill, and demonstrate long-lasting corporate strength. Legos' Corporate History Video.

Corporate 48

Corporate Examples Storytelling Brand 48

Ethical Voices

FEBRUARY 26, 2024

Pete area, but I’ve worked in agencies, corporations, and my experience spans a variety of industries including academia, banking, government, healthcare, tourism, and utilities. The most difficult ethical challenge for me occurred following the Pulse nightclub tragedy in 2016. I now live in the Tampa/St.

Ethics 92

Ethics Healthcare Government Energy 92

Business Wire

JANUARY 19, 2017

Business Wire has spent over 50 years building symbiotic relationships with media, investors and consumers by regularly delivering factually reliable and timely corporate news content. Business Wire has partnerships with 60 national and international news agencies facilitating reach to more than 89,000 media outlets in 162 countries.

Financial 163

Financial Video Consumer Data 163

Stephen Waddington

JUNE 12, 2018

You’ve spent more than 10 years building a community that has consistently driven up standards in the measurement and performance of public relations. Members include public relations agencies, leading not for profits, governments, and global corporations. Eight years later that number has fallen to around 18%.

Measurement 75

Measurement Government Education Conference 75

Communications Conversations

MARCH 29, 2019

A North Minneapolis native, Tess excelled in her journalism program at Drake University, during which she presided over the Coalition of Black Students and interned in business development with The Integer Group and in marketing/group sales with Iowa Events Center. Jordan has a true passion for communication and sports!

Social Media 128

Social Media Agriculture Marketing Media 128

PRSay

AUGUST 1, 2016

corporations and major public relations agencies are making small but impactful changes to transform the industry. In 2016, the Committee launched a revised version of the D&I Toolkit, which was presented to the chapters in late spring. Nevertheless, a large number of U.S. According to the U.S. Census Bureau, by 2020, 36.5

Resources 60

Resources Education Ethics Corporate 60

Cision

SEPTEMBER 8, 2016

As the VP, my objectives will focus on expanding our client base on a more global scale, growing the diversity business and becoming a national thought leader on how organizations successfully handle diversity issues internally and externally. Download our new report – Cision’s 2016 Global Social Journalism Study – today.

Crisis Communications 120

Crisis Communications Crisis Reputation Social Media 120

Ethical Voices

MAY 8, 2023

Then we look at your impact on your communities. We also have Cow Corporation, which is a health and beauty company out of Japan that not everybody may have heard of that has made the list 17 times. International Paper is a 17th time honoree, Aflac has made the list 17 times, and Ecolab has made the list 17 times.

Ethics 71

Ethics Training Financial Survey 71

Communications Conversations

NOVEMBER 2, 2017

“ We started using it at the 2016 press conference at Target Field –and, it really took off. I also think we benefitted from the love our community has for the Twins. Corporate newsrooms are often very dated, and not very well done (in this blogger’s opinion). So, I came up with “ # TOJO 17.

Case Study 113

Case Study Journalism Study Instagram 113

Sword and the Script

AUGUST 22, 2017

2) The 2016 PR Week salary survey indicated about one-fifth of PR pros have earned an MBA and the numbers are trending up. What do you think is the role of internal communications in this polarizing environment? . 4) Is it okay for businesses to take political positions in external communications?

Internal 73

Internal International Interviews Trends 73

Waxing UnLyrical

NOVEMBER 20, 2015

Here’s some of what we talked about: On PR measurement in 2016 and beyond: A2. Hopefully 2016 will be the year AVEs become extinct #measurepr. Community member Bill Smith chimed in: A2) I wouldn’t say exciting but very crucial, tie your measurement to a specific business objective, people have to be reminded.

Measurement 40

Measurement Google Twitter Groups 40

Communications Conversations

MAY 3, 2016

Focused on the world of financial and corporate communications, club membership and participation in its SOJC stock index has increased 50% under his leadership. Bobby is poised for a career in corporate communications. For all of these reasons, she is among our top graduating PR students this year.

Sports 0

Sports Leadership Internal International 0

Maxim Behar

DECEMBER 20, 2022

Singer and Eurovision Finalist 2016. I love working with you and with M3 Communications Group, Inc. We know each other for almost 15 years now, have done numerous projects together within the International PR Organization ICCO, have met several times in Austria and in Bulgaria. Senior Communications Manager, EIT Urban Mobility.

Energy 52

Energy Groups Internal International 52

PRSay

SEPTEMBER 26, 2016

Waking up to the news that the star pitcher on your baseball team and one of the best on the field in Major League Baseball (MLB) died from a horrific boat crash in the middle of the night was something no one expected on the morning of Sunday, September 25 th , 2016. If they see you unraveling, it doesn’t exude a great deal of confidence.

Sports 60

Sports Conference Social Media Crisis 60

Ethical Voices

MAY 6, 2023

Then we look at your impact on your communities. We also have Cow Corporation, which is a health and beauty company out of Japan that not everybody may have heard of that has made the list 17 times. International Paper is a 17th time honoree, Aflac has made the list 17 times, and Ecolab has made the list 17 times.

Ethics 52

Ethics Training Financial Survey 52

PRSay

SEPTEMBER 2, 2016

Isabelle McLemore – Senior Director, Global Corporate Communications, UFC. Coming out of college I came across an opportunity as a communications intern at Tennis Canada. That’s probably our biggest thing in certainly public relations, and corporate communications as well.

Sports 68

Sports Education Construction Television 68

Communications Conversations

JUNE 8, 2017

I just wrote about this last week , but Susan is one of those rare corporate-side folks who gets the power of networking. I always tell people that I have one of the best roles within the Corporate Communications team at U.S. 2–In 2016, you helped spearhead the PR efforts around the new US Bank Stadium. Believe me.

Banking 113

Banking Sports Financial Corporate 113

PR 20/20

JUNE 25, 2019

With intelligent resources focused on operations and a personalized customer journey and operations, brands will be able to dedicate greater resources to creativity, listening, relationship building, culture, and community. And REI invites its community on adventures to experience “global cultures, flavors, and wonders.”.

Marketing 52

Marketing Storytelling Technology Community 52

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. Internal comms takes center comms stage in hybrid work.

Marketing 198

Marketing Content Marketing Data Social Media 198

Waxing UnLyrical

OCTOBER 21, 2016

speaking later today at Digital Crossroads, and tomorrow I head to Indianapolis for the PRSA International Conference—four speaking slots, one Facebook Live and at least three parties (that I know of). 22-26: I’m heading from Louisville to Indianapolis for the 2016 PRSA International Conference, aka #PRSAICON. Also on Sun.,

Conference 40

Conference Facebook Nonprofit Video 40

Waxing UnLyrical

JULY 20, 2016

Agency operations — the internal processes, science, and economics of management — is not the part of the business that lands major press coverage or a shout out at the annual meeting. According to the 2016 Global Communications Report , which ranks the world’s top 250 PR agencies, the average annual review per employee in 2015 was $151,000.

Measurement 40

Measurement Agency Employee Insurance 40

Sword and the Script

DECEMBER 26, 2023

High demand for experienced communicators “Corporate communications professionals will continue to advance into top organizational leadership roles as their unrivaled combination of business strategy and stakeholder insight continues to become more essential. Great leaders make clear and transparent communication a top priority.

Writing 200

Writing Communications Marketing B2B 200

PR Conversations

JULY 14, 2016

Angela Barter, CPRP, a sustainable communication strategist based in South Africa , drew from her presentation at the Global Alliance’s World PR Forum (May 2016, Toronto) when writing A communicator’s guide to mitigating the risk of greenwashing.

Ethics 40

Ethics Guidelines Handbook Local 40

PR Conversations

JULY 14, 2016

Angela Barter, CPRP, a sustainable communication strategist based in South Africa , drew from her presentation at the Global Alliance’s World PR Forum (May 2016, Toronto) when writing A communicator’s guide to mitigating the risk of greenwashing.

Ethics 40

Ethics Guidelines Handbook Local 40

PR Conversations

JULY 14, 2016

Angela Barter, CPRP, a sustainable communication strategist based in South Africa , drew from her presentation at the Global Alliance’s World PR Forum (May 2016, Toronto) when writing A communicator’s guide to mitigating the risk of greenwashing.

Ethics 40

Ethics Guidelines Handbook Local 40

Stephen Waddington

JUNE 15, 2017

Along the way she’s developed a worldwide community of several thousand people and published two books. International Paralympic Committee (IPC): enhancing and protecting reputation. The IPC is the governing body for the international paralympics. James Crampton, Corporate Affairs Director, Merlin Entertainments Plc.

Publicity 118

Publicity Corporate Reputation Community 118

Ethical Voices

DECEMBER 12, 2022

Joining me on this week’s episode is Rebecca Wilson , the Executive Vice President International for WE Communications International. I’ve spent the last 25 years of my career in corporate communication as an agency owner, and with WE Communications who acquired my business back in 2016.

Ethics 74

Ethics Brand Branding Internal 74

Sword and the Script

DECEMBER 10, 2019

In the daily struggle for attention and visibility, small companies do not leave the field to large corporations. 16) Social media fragments into niche communities. It will continue to split and fragment and silo itself into like-minded communities with incrementally less access for marketers.”. How can they do that?

Marketing 108

Marketing Content Marketing Advertising Advertising 108

Sword and the Script

JUNE 7, 2016

The skills deemed least important were corporate communications (7%), direct mail (6%) and corporate marketing (1%) according to the data. Corporate marketing types shouldn’t take the latter statistics too hard. If that fails to show through, try this line: “Hi, I’m from corporate and I’m here to help.”.

Survey 60

Survey Marketing B2B Infographics 60

Sword and the Script

AUGUST 6, 2019

There’s a lot that’s happened over the last month among vendors that make technology for public relations (PR) professionals – and I can’t wait to show you this month’s summary of news from the PR technology community. 4) West Corporation rebrands as Intrado…but who was West? Anyway, Nasdaq acquired Marketwired in February 2016.

Marketing 64

Marketing Pitching Corporate Tools 64