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Letter from Middlesbrough: 13 lessons from Mary Meeker’s 2019 report

Stephen Waddington

2 Popular platforms The most popular platforms by daily usage are Facebook (30%), YouTube (27%), WhatsApp (25%), WeChat (23%) and Instagram (19%). Instagram and YouTube are growing fastest, up from 13% and 22% in 2017 respectively. Radio is under indexed (12% vs 8%) and print is over indexed (3% vs 7%). #4

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7 Lessons Every Marketer Can Learn From The CrossFit Instagram Crisis

MaccaPR

The gym owner insisted these acts were “light hearted and fun” and defended his posts on radio as “we were having fun.we CRISIS LESSON #4: IN AN ERA WITH NO PRIVACY, RESPECT YOUR CUSTOMERS’ PRIVACY. When in doubt, place the privacy of your customer s first. were.talking about booties that day.”

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Why Harry and Meghan might be the next Bill and Melinda Gates

Mark My Words

The arrival of rapidly growing global streaming services like Netflix and Spotify has dramatically altered the power structure of the world’s media industry, with national TV, radio and newspapers competing with Spotify’s 345 million monthly users and Netflix 204 million global subscribers. You have to think about Harry’s life.

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Advice for PR and Journalism Students

Journalistics

Write for the school newspaper, sign up to DJ for your college radio station, or join the PRSSA (Public Relations Student Society of America). No matter how smart you think you are at managing your privacy settings, those embarrassing party pictures will get found. The same goes for a prospective employer.

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Okay Google, I think we’re going to get along

Stephen Waddington

It also seems to be able to connect and play any live radio station. You can link Google Home to a Chromecast connected screen to access your Google Photos or play content from YouTube. Okay Google, what about privacy? I recommend you check out the privacy policy for any device. The speaker works well in the home.

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Media and behaviour insights from Ofcom 2018 report

Stephen Waddington

YouTube was the most popular platform (40m), followed by Google Search (37m), Google Maps (25m) and Gmail (23m). Insight: The dominance of Facebook services appear unaffected by the data privacy issues that it has faced in the past 12 months. In 2018 more than half of radio listening is via digital platforms.

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