article thumbnail

The Enduring Significance of Broadcast Media: Why TV and Radio Remain Essential for PR Professionals

Burrelles Fresh Ideas

In today’s digital age, where streaming platforms and online media dominate the landscape, it’s essential not to overlook traditional broadcast media’s enduring relevance and significance, such as television and radio. The numbers for radio are impressive!

Radio 74
article thumbnail

Being the Boss of 2022: Bruce Springsteen’s Guide to Communications Trends

PRSay

Springsteen’s 1987 Brilliant Disguise offers some stark realities for brands and nonprofits. This is radio nowhere. Your brand and nonprofit can be that solution, but there’s a catch. “We stood at the altar, the gypsy swore our future was right. But come the wee wee hours, well maybe, baby, the gypsy lied”. Trolls will find you.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Top 10 Influential PR Businesses to Follow in 2020

Critical Mention

Popular topics consist of top PR trends, product updates, company culture, as well as PR successes and blunders. Powell Tate partners with organizations across sectors — global corporations, advocacy groups, nonprofits and foundations, coalitions, national trade associations and government agencies. Share Tweet Share. Weber Shandwick.

article thumbnail

A PR Agency and The Power of Video: When Actions Speak Louder Than Words

Konnect Agency

While video may have killed the radio star, the content medium reigns supreme today and will only continue its meteoric rise amidst the gilded age of TikTok, Instagram, and YouTube. Consumers are savvy and are able to tell when a brand is creating a video for the sake of jumping on the video trend bandwagon.

Video 52
article thumbnail

The Top 50 Social Media Influencers on Twitter

Cision

As Cision’s social media manager, I use top 50 and top 100 lists for three purposes: To follow individuals who will help me stay in the loop when new trends and statistics emerge within my industry. PR Summit 2015 Content Marketing Research and Trends Presentation by @Steveology #contentmarketing #pr [link].

article thumbnail

3 Ways to Reach Campus Media with Content They Care About

Beyond PR

You know this generation – the most likely to own a smartphone (89%); least likely to listen to the radio (at least in the traditional sense) (31%); and most likely to shop online (53%), all according to a guide from students at the University of Southern California’s online MS in applied psychology – and they’d know; they are students, after all.

Radio 68
article thumbnail

Professional Curiosity Doesn’t ‘Kill Cats’

Waxing UnLyrical

To drill down even further, I call it “curiosity,” and it often leads to wonderfully innovative things like light bulbs, Post-it notes, and Velcro… along with radio, television, movies, and all sorts of “gotta have” stuff. ” Whatever your chosen career path might be, now’s your chance to buck the trend. You ask, “Why?”