ImPRessions - Crenshaw Communications
MARCH 12, 2020
What measures are in place to protect those at risk? So, a notice that a small business will operate with a skeleton staff, or that all employees should plan to stay home until mid-April, for example, is clearer than an open-ended advisory. Which operations can continue over the next six weeks? Stick to the facts.
Cision
AUGUST 23, 2017
Unveiling surprising facts or data can also make your online PR content go viral. Lendistry , a firm providing funding for small businesses located in southern California, is an excellent example of how to humanize a brand. Measure the Sentiment That Matters. So, how do you measure online sentiment?
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ImPRessions - Crenshaw Communications
MARCH 11, 2020
What measures are in place to protect those at risk? So, a notice that a small business will operate with a skeleton staff, or that all employees should plan to stay home until mid-April, for example, is clearer than an open-ended advisory. Nature hates a vacuum, and so does a “viral” news story like the COVID-19 outbreak.
The Resolution Blog
JUNE 24, 2015
Whether you're a small business with an announcement to make or a worldwide brand with big news to break, you're going to need to get your story out there. Going viral is great - but actions are more important. And finally, don't forget to measure how effective your campaigns and content have been.
Flack's Revenge
NOVEMBER 29, 2017
Our most popular video ever was not a Here’s Why video, but amazingly enough a very rough video we shot at the last moment to include in our first major study that went viral. What impact have they had on your business and/or web or social footprints? What was your most popular video?
Prohibition
JANUARY 14, 2022
In today’s world, a negative story about your brand or organisation could go viral in an instant. That’s why it’s so important to monitor the media for your brand, especially if you’re a small business. Responding quickly to a crisis is an essential skill for businesses today. What is a PR Crisis Plan?
5W PR
OCTOBER 21, 2019
An influencer marketing agency is dedicated to the connecting of businesses and brands with influencers or viral platforms. When contrasted with the efforts of a sole proprietor or an otherwise small business, often the cost of using the services of an agency can be worthwhile to obtain that wider net.
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