Remove Employee Remove Measurement Remove Small Business Remove Viral
article thumbnail

PR In The Time Of Coronavirus

ImPRessions - Crenshaw Communications

The effect on employee health is still unclear, and the full business impact has only begun. This is surely easiest for businesses that can continue operations with employees working remotely, but it’s even more critical for those who can’t. What do employees and customers need to know in the short term?

Employee 374
article thumbnail

PR In The Time Of Coronavirus

ImPRessions - Crenshaw Communications

The effect on employee health is still unclear, and the full business impact has only begun. This is surely easiest for businesses that can continue operations with employees working remotely, but it’s even more critical for those who can’t. What do employees and customers need to know in the short term?

Employee 156
article thumbnail

How to Leverage Emotions to Boost Digital PR

Cision

Unveiling surprising facts or data can also make your online PR content go viral. From your corporate leaders to your average employees, involve the people behind your company in your digital PR campaign. The company regularly posts personal brand stories of the small business owners who make and sell these products on their website.

article thumbnail

How to Prepare a PR Crisis Plan

Prohibition

In today’s world, a negative story about your brand or organisation could go viral in an instant. Your employees and stakeholders could be made to look incompetent or immoral. Something that could seriously damage your business but also has the potential to be resolved favourably if you respond correctly.

Crisis 62
article thumbnail

The Top 50 Social Media Influencers on Twitter

Cision

He helps businesses grow their revenue. 7 Ways to Make Your Tweets Go #Viral – [link] by @douglasi #twitter pic.twitter.com/dfyOaIOiuf. He was one of the Apple employees originally responsible for marketing the Macintosh in 1984. Social Media Measurement 101 for Small Business [link] via @divahound | One to read!

article thumbnail

The Top PR Threats To Your Company’s Reputation

ImPRessions - Crenshaw Communications

Some argue that presidential tweets might actually be good for business, even when they’re negative, and recent evidence bears that out. For a startup or small business, a sudden wave of negative coverage can be fatal. The Viral Customer Complaint. coli contamination of 2015.