ImPRessions - Crenshaw Communications

JULY 10, 2023

Reach a Wider Audience In the past, PR was largely limited to traditional media outlets such as newspapers, magazines, television, and radio. Track Campaign Effectiveness In the past, it was difficult to measure the impact of a PR campaign. It can also make our work better and time spent more efficient.

Technology 266

Technology Television Web Social Media 266

Flatiron Communications

DECEMBER 14, 2015

One of the bigger questions that emerged from last week’s Business Insider Ignition conference revolved around whether traditional television will endure the same pain as the newspaper industry has. TV will soon feel newspapers’ pain.” The post Will Television Follow Newspapers’ Fate?

Television 28

Television Newspapers Conference Retail 28

PRSay

JUNE 5, 2023

I’ve told a lot of stories in many formats throughout my career: cable television, YouTube series, podcasts, books, public speaking, social media live events, standup comedy shows. The show itself was born out of a local station, Twin Cities Public Television (TPT), in Minnesota. I ran digital for The Onion and “The Daily Show.”

Storytelling 60

Storytelling Tourism Travel Local 60

Beyond PR

MARCH 22, 2018

Just measure it in inches.” Back in the old days of PR (screen fades to grainy black and white…), comms teams had to suffer through the tedious process of flipping through stacks of newspapers and magazines, searching for any mention of their brand. Social Media – Twitter, Instagram, Facebook, YouTube, etc.

Media 75

Media Radio Newspapers Print 75

Maxim Behar

JANUARY 11, 2024

I keep thinking that for example if television was a revolution compared to the printing press and the newspaper because it gave so many people the ability to see the same thing in real time and learn about it visually. The ability to communicate, on television and radio, that's not possible in newspapers is of course.

Leadership 59

Leadership Social Media Creativity Ethics 59

Maxim Behar

NOVEMBER 8, 2021

The PR expert Maxim Behar shared with the Bulgarian 24 Daily Newspaper his opinion on the management of politicians in Bulgaria, about the mistakes they make and how they negatively affect the country's brand image, health system and public safety. Bulgaria is facing absolute failure in politics, branding, health care, society.

Newspapers 52

Newspapers Government Tourism Course 52

Sword and the Script

SEPTEMBER 29, 2015

Blendtech is another example, where an engineering company that initially didn’t believe in marketing, started a series of 145 “Will it Blend” YouTube videos that have earned a half-billion views. So usually that was traditional publishing, so perhaps a newspaper or a magazine. So marketing for a long time has been about interruption.

Content Marketing 60

Content Marketing Marketing Agriculture Newspapers 60