Interviews Pitching Trade Shows Writing 
Remote PR Jobs
FEBRUARY 27, 2022
Now you need to make sure your client is adequately prepared for the interview. If several briefings are taking place in a condensed timeframe, such as for a trade show, these sheets might be upsized to a formal briefing book. If you can glean any questions from the reporter’s response to the pitch, include those as well.
Sword and the Script
APRIL 25, 2017
In person events like trade shows and conferences usually rank high on the list of priorities for B2B marketing organizations. A good way to do that is to build relationships through content before the show even begins. Some examples include: Solicit interviews with independent speakers and panelists.
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PR Fuel
JULY 14, 2021
Learning how to write press releases can help you reach and appeal to your target audience. Here are the nine tips you need when learning how to write a press release. Before you learn how to write press releases, it’s important to consider what you want to write about. Not sure where to start?
Remote PR Jobs
SEPTEMBER 25, 2023
To help clear the air, here are 11 unwritten rules for beginner tech PR professionals, salespeople switching professions or inexperienced marketers: Research The Journalists You Want To Approach One of the most common mistakes made by entry-level PR professionals is their results-driven eagerness to pitch to everything and everyone that moves.
Bianchi Biz Blog
OCTOBER 9, 2023
In my current role, I plan, write and edit industry news stories and oversee a range of regular features and special projects, including weekly longform feature stories in our flagship newspaper and on TTNews.com. What advice do you have for PR people that want to pitch you? Describe the craziest or most fun story you have worked on.
Bianchi Biz Blog
JUNE 19, 2023
I’m proud of the work our team at Transport Topics has done in trade show coverage. I worked for other firms like Grandview Media, Babcox Media and other trade organizations before arriving at Transport Topics. I fell in love with writing when I was in sixth grade. Get to know the editors you pitch to.
Sword and the Script
JANUARY 9, 2018
If you did a media interview in the process of earning the mention, chances are the reporter didn’t include everything you said in the story. This is easy fodder to write a blog post on the same topic from a different angle and yet also weave in the story you worked so hard to earn. 6) Pitch the story to an industry newsletter.
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