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8 Questions with Syracuse University’s Sports Legend, Michael Veley

Critical Mention

To say Michael Veley embodies sports is an understatement. Falk Center for Sport Management spanning more than two decades is, in a word, impressive. Which 3 tips do you have for anyone trying to break into the sports PR/marketing world? Passion and an insatiable appetite for sports; 2. By Robin Gelfenbien.

Sports 60
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Entertainment & Sports Section New Member Spotlight

PRSay

Coming out of college I came across an opportunity as a communications intern at Tennis Canada. What we like to remind everybody that we are a very young sport. It went from being a spectacle to being a sport. Isabelle McLemore – Senior Director, Global Corporate Communications, UFC.

Sports 68
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PR Rock Stars: Minnesota Timberwolves’ and Lynx’s Kirsten Wenker

Communications Conversations

Working for an amateur or professional sports team has always been a dream of mine. This is what led me, in some ways, to interview our Rock Star today: Kirsten Wenker. How and why did you get into sports PR after a number of years on the agency side? I actually started my career in sports, so in a way this is a return.

Sports 113
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ICON 2021 Preview: PBS Journalist Yamiche Alcindor on Illuminating the Human Experience

PRSay

She is now just the ninth host for the longest-running prime-time news and public affairs program on television. I’m excited about meshing the legacy of the show and my ideas,” she told PRsay in a phone interview. Her decision prompted discussion on the usefulness of press conferences, especially in the sports world.

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Adapting Strategies for Effective Storytelling in the Social Media Era

PRSay

For those who work in sports and entertainment PR, there are many areas of our practices we should be evaluating from how we pitch media in the social media era, to crafting captivating press releases, packaging media stories and effectively communicating our messages to the right audiences in real time.

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Why public relations must wake up to wearables

PR Conversations

In the end, I found myself dabbling with hindsight, thinking ahead to a few years from now, when the great and good will gather for the annual International History of Public Relations Conference and expound their views on how our profession dealt with one of its greatest challenges: The Internet of Everything and wearable technology.

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Maxim Behar for NOVA TV (Day 2): The Most Important Thing is for Bulgaria to Succeed!

Maxim Behar

And again today, it became clear that the debate between the presidential candidates Rumen Radev and Anastas Gerdjikov will be held Thursday at 8 pm on the Bulgarian National Television (BNT). Such a Minister of Sports will do a great job. The position must be occupied by a sports persona, one who understands and has experience.