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Transforming Lives: A News Anchor’s Storytelling for Change with with Emmy® winner Laura Evans

PR for Anyone

As early as high school, Laura has fought tooth and nail to pursue her dream job as a television anchor. Having been in the industry for as long as she has, Laura has some interesting stories to tell about her field assignments and sit down interviews. Her reporting has earned her several honors and awards including two Emmys!

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Transforming Lives: A News Anchor’s Storytelling for Change with with Emmy® winner Laura Evans

PR for Anyone

As early as high school, Laura has fought tooth and nail to pursue her dream job as a television anchor. Having been in the industry for as long as she has, Laura has some interesting stories to tell about her field assignments and sit down interviews. Her reporting has earned her several honors and awards including two Emmys!

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The Enduring Significance of Broadcast Media: Why TV and Radio Remain Essential for PR Professionals

Burrelles Fresh Ideas

In today’s digital age, where streaming platforms and online media dominate the landscape, it’s essential not to overlook traditional broadcast media’s enduring relevance and significance, such as television and radio. Older individuals, particularly those over 50, are more likely to rely on television for news rather than the internet.

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Insights Into the Role of Communicators at the U.S. Department of Defense

PRSay

We recently completed 21 focus groups and in-depth interviews with graduates of the Defense Information School’s Mass Communication Foundations (MCF) course. In the focus groups, service members acknowledged photography, videography, writing and storytelling remain essential for capturing and curating quality content and messaging.

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Adapting Strategies for Effective Storytelling in the Social Media Era

PRSay

The fusion of these groups truly mirrors the current state of the news making and storytelling industry as a whole. Story timelines have shifted from traditional long-lead or daily print opportunities to instantaneous news with the introduction of social as the go-to storytelling platform.

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International Conference Preview: 5 Questions With Journalist Laura Ling

PRSay

In an interview with PRsay, Ling offered her thoughts on news readership, storytelling platforms and appreciating the little things in life. We’ve seen this with hyper-partisan Facebook pages that spread false information and fuel stereotypes and biases. You’ve worked in multiple mediums — podcasts, web series, television.

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Thinking Critically with Robyn Stevens

Critical Mention

I always remind clients it’s about storytelling. Building a brand community and/or family on social media is now just as important as obtaining an interview in national magazine. My years’ experience as a reporter has taught me a very important thing – people want to content that is relatable and solution based.