article thumbnail

10 lessons from 10 years of teaching social media

Karen Freberg

With the past few years – I’ve had to change and address items AS I AM IN THE CLASSROOM because of breaking news, new platform changes, and campaigns that went viral. We have a bit more now in 2021 to tie into current industry trends. to be able to adjust and work on additions and changes to our syllabus. Think about it.

article thumbnail

5 Places to Listen to Ensure Your Content Marketing is Spot-On

Cision

Sugru, a useful putty-like material that hardens, has gone viral as fans of the product share their own tips for how to use it on sites like Pinterest. You might never have considered creating an ebook as part of your content marketing strategy , but then you like the idea when you see another company in your industry offering one.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Places to Listen to Ensure Your Content Marketing is Spot-On

Beyond PR

Sugru, a useful putty-like material that hardens, has gone viral as fans of the product share their own tips for how to use it on sites like Pinterest. You might never have considered creating an ebook as part of your content marketing strategy , but then you like the idea when you see another company in your industry offering one.

article thumbnail

How to Spy on Your Competition & Steal Their Secrets

Cision

Content marketing is content marketing, and Movoto, upon seeing how the big online publishers made their content get shared and go viral, decided to model those tactics in real estate. Implement viral marketing tactics. To sum it up, people gravitate to viral content that’s written about them. How did Movoto do it?

How To 198
article thumbnail

How to Leap: Tips From a PR Expert About How to Reach the Next Step of Your Business

Solo PR Pro

If you need help figuring the right time to hire help, check out our ebook, From Solo to Boss: Hiring Your First Employee or Subcontractor. For instance, rather than post on social media to achieve virality, post to share content that authentically reaches readers and benefits them. Brand visibility is key. One way to do that?

How To 97
article thumbnail

The Top 50 Social Media Influencers on Twitter

Cision

As Cision’s social media manager, I use top 50 and top 100 lists for three purposes: To follow individuals who will help me stay in the loop when new trends and statistics emerge within my industry. PR Summit 2015 Content Marketing Research and Trends Presentation by @Steveology #contentmarketing #pr [link].

article thumbnail

How To Repurpose Written Content to Reach 6x the Audience

Buzzstream

This chart from Curata explains it better: Let me show you exactly how to repurpose your written content into an ebook, a video, a podcast, among many other formats. Assemble your Popular Blog Posts into an Informative Ebook. I read ebooks, and the majority of online consumers enjoy them as well. People love infographics.

eBook 108