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How to Leverage Emotions to Boost Digital PR

Cision

Emotional intelligence drives consumer culture which influences your business strategy. Fortunately, emotions can be widely used in your digital PR, especially to tell stories that connect with your audience. Here is a list of four unique tips that will help you leverage emotions to boost your digital PR.

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The Instagram Revolution for Small Business

The Proactive Report

The internet is everywhere – the mobile revolution has put the Internet into the hands of your customers anywhere, anytime. The fact that there are literally tens of millions of users active on places like Instagram means that as a small-to-medium business you can gain not only insights, but leads and customers.

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Google’s Mobile Update and Online Visibility

The Proactive Report

Friday’s #DigitalPR Twitter chat with Rafferty Pendery was all about the need for businesses to embrace mobile and prepare for Googles’s next mobile update. Here is the transcript: Q1: 83% of small businesses say a website gives them a competitive advantage – is this any site or is it only true of a good site?

Mobile 100
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Google’s Mobile Update and Online Visibility

The Proactive Report

Friday’s #DigitalPR Twitter chat with Rafferty Pendery was all about the need for businesses to embrace mobile and prepare for Googles’s next mobile update. Here is the transcript: Q1: 83% of small businesses say a website gives them a competitive advantage – is this any site or is it only true of a good site?

Mobile 100
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Getting to Know Your Customers

The Proactive Report

Small Business. They have a mobile app to schedule and pay for your lawn service. These are people who resemble previous high-value customers, calling the dealership to set up a visit. By the third month it was 50%. After each service you get a text asking for feedback and rating the service.

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What is a Press Release and Why is It Important?

5W PR

David Johnson, CEO of Strategic Vision Public Relations, told Business News Daily small businesses would be foolish in thinking that a press release will be picked up in its entirety. The contact details should include your full name, telephone number, email and mobile address. Contact Details.

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28 Observations from 28 Months as a Solo PR

ZudePR

I don’t know what the figure is for Glasgow PR firms, but I imagine it’s similar. Here are 28 top observations from MY first 28 months as a solo digital PR pro (just in case you ever need them ). You Should Read This If: You’re c onsidering setting up your own (in my case solo) PR firm. Digital PR is an ill-defined term.