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How Digital PR Pros Can Cope with Recent Google Search Updates

Cision

A strong reason for PR pros to start concentrating more on SEO. In the advanced digital landscape and a mobile-first world, digital PR is already closely integrated with SEO. A case in point is that of Google’s algorithms, which apart from the SEO industry, also have a profound impact on the PR industry.

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How to Leverage Emotions to Boost Digital PR

Cision

Fortunately, emotions can be widely used in your digital PR, especially to tell stories that connect with your audience. Here is a list of four unique tips that will help you leverage emotions to boost your digital PR. However, not all of them may be the key to boost your digital PR.

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Google’s Mobile Update and Online Visibility

The Proactive Report

Friday’s #DigitalPR Twitter chat with Rafferty Pendery was all about the need for businesses to embrace mobile and prepare for Googles’s next mobile update. Q2: Google has another mobile search update scheduled for May. Surely every business is ready for mobile now? And they use it all the time.

Mobile 100
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Google’s Mobile Update and Online Visibility

The Proactive Report

Friday’s #DigitalPR Twitter chat with Rafferty Pendery was all about the need for businesses to embrace mobile and prepare for Googles’s next mobile update. Q2: Google has another mobile search update scheduled for May. Surely every business is ready for mobile now? And they use it all the time.

Mobile 100
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Digital PR Measurement Lessons from News Analytics

The Proactive Report

Contrary to idea that attention spans on the web are shrinking and you should keep your content short, this study revealed that people are reading longer news content – even on a mobile phone. PR lesson: Take the time to produce content of real depth and value. They respond to quality and depth.

Analytics 100
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Digital PR Measurement Lessons from News Analytics

The Proactive Report

Contrary to idea that attention spans on the web are shrinking and you should keep your content short, this study revealed that people are reading longer news content – even on a mobile phone. PR lesson: Take the time to produce content of real depth and value. They respond to quality and depth.

Analytics 100
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Unveiling the Future of SEO: A Glimpse into Tomorrow’s Search Optimization

Burrelles Fresh Ideas

Mobile-First Indexing: A Priority, Not an Option [SOURCE] The dominance of mobile browsing has made mobile-first indexing a critical aspect of SEO. Websites not optimized for mobile are now at a significant disadvantage in search rankings. The importance of page experience in SEO.

SEO 85