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How to Prepare a PR Crisis Plan

Prohibition

Are you prepared for a PR crisis? Whether it’s a product recall, staff injury becoming public news or something else entirely, a PR crisis can happen to any business. Businesses of all shapes and sizes can fall victim to a PR crisis at any time. What is a PR Crisis? What is a PR Crisis Plan?

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The Top 10 PR Disasters in 2021

Prohibition

A truly great example of taking a potential PR crisis in your stride and turning it around. Well done Aldi, we’re big fans of the way you handled this PR crisis. When it comes to managing a crisis, honesty, clear communication, and action are incredibly important. Pubs, restaurants and hotels had been forced to temporarily shut.

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Ranger Scott Gediman on the Ferguson Fire and 22 Years as Yosemite Park’s Public Affairs Officer

PRSay

It seems like my life here is a perpetual crisis,” said Gediman, a longtime PRSA member. That left me alone managing the press, doing 40 to 50 interviews a day, with six or seven satellite trucks here, and writing news releases. I work in Yosemite Valley, so I stayed in a hotel room at Yosemite Lodge. We have a huge workload.

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United Flies Into Another PR Storm

ImPRessions - Crenshaw Communications

The public relations team at United had probably just started to breathe easy after the infamous “leggings” crisis when a second PR disaster hit. But for public relations and crisis experts, United’s immediate response was also troubling. And this one’s a doozy. We explained the scenario to the customer,” Mr.

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Behind the Headlines With Brenda Urban

Cision

In this interview, Brenda shares what she learned from appearing on a reality television show, why you need to work in an environment that motivates you and what skills communication professionals need to be successful. Have you ever encountered a major brand crisis? You’ve worked with some of the top travel and tourism brands.

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The Top 10 PR Disasters in 2021

Prohibition

A truly great example of taking a potential crisis in your stride and turning it around. Well done Aldi, we’re big fans of the way you handled this PR crisis. When it comes to managing a crisis, honesty, clear communication, and action are incredibly important. Pubs, restaurants and hotels had been forced to temporarily shut.

Crisis 62
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7 Lessons That Ryan Lochte’s Olympic Crisis Can Teach PR Pros

MaccaPR

But oh, lordy – we as communications and marketing professionals can receive a master class in what NOT to do during a crisis from Lochte’s self-immolation at the 2016 Summer Olympics in Rio de Janeiro. Lochte was clearly unprepared for this crisis, as evidenced by the stumbling words he used as the debacle deepened, “I over-exaggerated.”

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