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Why it’s Worthwhile to Pay For Media Monitoring

Beyond PR

Google Alerts is a typical example. While it’s free, it should be known that Google is an internet search engine. Google News has its own set of computer-generated rankings based on a set of algorithms that constantly evaluate, filter and index relevant content. That’s where paid media monitoring services come in.

Media 73
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25+ Essential Digital PR Tools For Any Team in 2024

Buzzstream

Or a food journalist for print media. Feature Highlight: Their Ahrefs SEO Toolbar integrates into your Google searches and individual pages to quickly see backlink data for posts (and the more backlinks, the more coverage—making it a potential idea to replicate.) You can use it in Gmail and Google Docs for real-time editing.

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25+ Essential Digital PR Tools For Any Team in 2024

Buzzstream

Or a food journalist for print media. Feature Highlight: Their Ahrefs SEO Toolbar integrates into your Google searches and individual pages to quickly see backlink data for posts (and the more backlinks, the more coverage—making it a potential idea to replicate.) You can use it in Gmail and Google Docs for real-time editing.

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PRSA PR Pros of the Year Helped Elevate the COVID-19 Work of the Johns Hopkins Bloomberg School of Public Health

PRSay

They spend more time talking through real-life examples within communities to help people understand the true impact of the gun-violence crisis. A great example of this was our “COVID is Not the Flu” infographics, which reached over 20 million users on Facebook alone.

Publicity 157
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5 Incredible Examples of Content Marketing From Banks and the Finance Industry

Contently - Strategy

At least, that’s the identity you might gather from Googling their brand name. Deloitte spends each year surveying American families about the materials they find themselves buying for kids every time autumn rolls around, and they present their findings in a cool animated infographic.

Banking 111
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PR on a Budget: 10 Tips for Smarter Spending and Better Results

Burrelles Fresh Ideas

Deliberate planning is key — consider drawing upon diverse forms of media such as podcasts, articles, blog posts, videos, or infographics to optimize outreach strategies across multiple touchpoints. Adopting a multi-channel approach through repurposing and amplifying existing content can achieve this goal effectively.

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8 Ways Public Relations Can Fuel Successful Content Marketing

PR 20/20

An infographic: The design team has taken the most tweet-worthy stats and created a tantalizing infographic to accompany the eBook and drive social shares. SlideShare : The infographic and an eBook teaser have both been uploaded to SlideShare to maximize reach and sharing potential. Crisis communications. Media relations.