PR in High Definition

JANUARY 30, 2024

It was made worse by the now infamous video of a woman being let go by two people she’d never met prior, and the company has come under fire from the media, previous employees, and even current staff. As such, a blueprint of how to handle a crisis should be in place for every business – big or small.

Handbook 62

Handbook Crisis Company Reputation 62

Communications Conversations

AUGUST 21, 2015

Huge media buzz. Huge legs on social media. But, along the way, we heard from one surprising source as the story unfolded: An Amazon employee. So much so, that is was then referred to in many media stories after the initial story in the Times. Meanwhile, 52 percent trust employees of that same company. Huge story.

Case Study 60

Case Study Employee Study Guidelines 60

Stephen Waddington

JANUARY 27, 2019

Check out Flipgrid , a free social platform from Microsoft that enables teachers to creates social media communities around lessons and encourage student to share. It’s a useful tool for real time marketing, crisis and newsjacking work. Edelman suggests that a new contract has emerged between employer and employee.

Handbook 60

Handbook Instagram Government Community 60

PR Conversations

MAY 1, 2017

The following is the result of our subsequent shared musings concerning the impact of crisis situations on the health and well-being of public relations practitioners. In an ongoing crisis, operating on adrenaline for a prolonged period of time can be – and is often – physically and mentally harmful.

Crisis 63

Crisis Crisis Management Leadership Training 63

Norton's Notes

JANUARY 6, 2016

This is my review of a book called Managing Online Reputation: How to Protect Your Company on Social Media which is a book is written by Charlie Powell and produced by Palgrave Pocket Consultants. The furious customer is when a customer gets rather angry and vents his/her fury on social media, in order to get some kind of reaction.

Social Media 28

Social Media Crisis Reputation Crisis Management 28

Beyond PR

APRIL 22, 2016

Mistakes, misunderstandings, accidents, product failures, and employee misconduct are all risks that businesses face regularly. If managed especially well, few outside your crisis response team will even know something happened. If managed especially well, few outside your crisis response team will even know something happened.

Crisis 40

Crisis Crisis Communications Chemicals Handbook 40

PR in High Definition

JANUARY 23, 2020

This means that reputations are largely built by the experiences and interactions we hear from others – customers, partners, media, employees, candidates… even the ‘robots’ like Google and Alexa. To join you in developing a crisis communication handbook should a crisis arise – show them their role in the process.

Reputation 48

Reputation Handbook Exercises Groups 48