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Best PR Stunts, Fails and Learnings of 2023 – Part One

Landis PR

followed by avoidable communications missteps. Photo courtesy of Pixabay The key error Cruise made was not being transparent with the public nor with state and local transportation officials about how and why these incidents happened.

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Crisis Comms, AI and Ethics: January Roundup

Burrelles Fresh Ideas

However, within a few days, more information (and concerns) came to light when the National Transportation Safety Board told the New York Times that “the plane was not being used in long flights over water because a pressurization warning light had gone off during three recent flights.” Fortunately, no passengers were seriously injured.

Ethics 96
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Summer Travel: How PR & Comms Are Helping Drive Demand

Burrelles Fresh Ideas

Rise of virtual reality in travel planning: Virtual reality technology is becoming more accessible and user-friendly, and it will likely play a more significant role in travel planning in the coming years. As AI technology continues to improve, it will only become even more prevalent in the travel industry.

Travel 40
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Chatbots as a public relations tool: proceed with caution

Stephen Waddington

Also in crisis communication. Answers simple requests for transaction information such as environmental data, transport information, or personal records such as a bank balance. My view is that we’re at the early stage of the adoption curve of a technology that could prove incredibly exciting for public relations.

Tools 79
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Future of PR and social media for International Air Transport Association crisis communications conference

Stuart Bruce

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. Mobile, data and wearable technology. c) Donald Steel. I see three main drivers.