Remove Crisis Communications Remove Measurement Remove Newspapers Remove System
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Today, we say goodbye to HARO [PR Tech Sum 52]

Sword and the Script

Before my time the company had added a footnote to every PR message sent through its system: “powered by Vocus.” In simple terms, the idea is that the AI helps to summarize posts and articles captured in the Agility monitoring system. Measurement templates. Users can track and share media mentions on the go.

Reddit 178
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How to Protect Your Brand in a PR Crisis

Onclusive

AirPR Co-founder Sharam Fouladgar-Mercer and Brain + Trust Partners CEO Scott Monty shared thoughts on what questions to ask during a PR crisis, who in your company do you need to get involved during a PR crisis, how to have the appropriate systems in place in advance, how to leverage data during a crisis, and what tools will help.

Crisis 186
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Maxim Behar for Capital Newspaper: The Crisis Have Made Us Better Experts

Maxim Behar

Leading PR expert and CEO of M3 Communications Group, Inc. Maxim Behar shared in an interview for Capital newspaper how the pandemic affected his company and team, how he managed to retain and increase its clients, what role social media play in communications today and how he defines the PR business in 2022. " in decades.

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Behind the Headlines With Ted Meyer

Cision

What do you hope to accomplish in your new role as senior vice president of global public relations and communications of Natixis Global Asset Management? Do you know how to measure your social ROI? Soon after, I piloted one of the very first reputation-monitoring systems on the Internet – and yes, there were trolls even in 1997.

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How to Prepare a PR Crisis Plan

Prohibition

Team roles and responsibilities need to be clear if your crisis communication plan is going to work. Your team members should all understand what they’re supposed to do in a crisis and how they can help each other. This will make sure that everyone understands their role in the event of an actual crisis.

Crisis 62
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Future of PR: 2020 edition

Stephen Waddington

There are long standing issues such as alignment with management, measurement, talent and diversity where incremental progress is made each year. It uses proxies as a measurement of success rather than key performance indicators that are aligned to the organisations that it serves. PR is a social science.

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Ahrefs: An SEO Tool PR Can Use to Outsmart the Competition [Product Review]

Sword and the Script

Interestingly, the tools for managing and measuring PR and SEO. Sizing up or prioritizing responses in crisis communications. Larger companies have so much coverage – an airline for example – that it would take teams of people clipping newspapers in Maine to monitor. have remained, for the most part, fairly separate.

SEO 65