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The Most Underrated Skill in Content Marketing? Fact-Checking

Contently - Strategy

This piece originally appeared on Contently’s The Freelance Creative. Whether I’m penning a reported piece, ghostwriting, or composing a blog post for a brand, there are a few fact-checking measures I always take. Fact-checking becomes even more important when you’re writing about sensitive topics.

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CIPR CPD completed – easy, fun, free

Stuart Bruce

You’ve got to write 150 words (a minimum of 50 under three different headings) for every CPD activity. But you can get five points for reading short best practice guides or even case studies and it takes me almost as long to think about and write the 150 words as it did to do the activity in the first place!

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In praise of publicity – a woman's history

PR Conversations

Indeed, apart from Doris Fleischman , I am unaware of any female voices writing about early experiences of the practice in the US; and Fleischman’s contribution inevitably is linked to her husband Edward Bernays. In contrast, she writes “the publicist is more selective” and concerned with creating “a definite impression in the public mind”.

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5 Ways To Spice Up Your WordPress Blog

Waxing UnLyrical

and also, once you install it, Apture will insert “pop-up&# references on embedded links, if they’re to easily accessible pages such as Wikipedia, Flickr, etc. (It Thanks for your creative thinking and always being willing to share it. You can customize the colors, etc., It just did it on the Flickr link above.)

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Is Pay-to-Post Blogging The New Advertorial?

Waxing UnLyrical

Image: jbcurio via Flickr , Creative Commons For the few who don’t know or recall, an “ advertorial is an advertisement written in the form of an objective article, and presented in a printed publication – usually designed to look like a legitimate and independent news story,” according to Wikipedia. Its almost sad. Cheesier [.]

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Make Time Count By Understanding the 2 Forms of Time

The Proactive Report

Same for teachers or leaders or creatives. Via Wikipedia. I need to write about that in another post.). A minute is measured by seconds, or by a clock. When we talk about time management, we most often mean list and appointment making. Indeed, there are things we must do. As my pastor, Michael Catt , always.

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How to Get On in New Communications: Be Nice

ZudePR

“Value is subjective: it’s impossible to measure the value of a public relations programme until it’s been running for a while (and even then it’s still hard). An example of a hero of free authority: Jimmy Wales of Wikipedia.” “Writing makes me aware. Start a blog because you love to write.