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AMA Q&A: Marketer’s Confidence, Leadership Opps & Pokémon Plays

wiredPRworks

As technology, culture, media and marketing converge, it’s an intriguing time to be a marketer. Event marketing and the technology-enabled connectivity is a really powerful frontier that people are interested in. It should be a real blast for anyone looking to improve their knowledge base. The AMA is trusted by nearly 1.3

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How to Create Your Content Strategy From Scratch

Contently - Strategy

When I work with large technology companies, all they want to do is reach the CMO. It’s the VP of marketing, it’s the SVP of marketing, it’s the assistant to those people, and the interns. They either try to reach everyone, or they trim their focus too narrowly on the person who has the most purchasing power.

Strategy 108