Creativity Ethics Interviews Sports 
Ethical Voices
SEPTEMBER 19, 2022
For Ethics Month, I wanted to look at new topics and geographies. He discusses several important ethics issues, including: What should you do when clients are even tangentially affiliated with a coup? Ethical challenges with clickbait. So, I moved into a creative agency. That’s obviously not ethical.
PRSay
JUNE 7, 2023
Yet the presence of deep fakes and phony AI-generated interviews requires that journalists must diligently fact-check AI-generated content or research. As journalists and PR practitioners, now is the time to work with AI and apply it as a creative and productivity tool — without fearing the future. AI is already in newsrooms.
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Ethical Voices
APRIL 17, 2023
He discusses a number of important ethics issues, including: It’s great to be with you, Mark. Thinking over your career, what is the most difficult ethical challenge you ever confronted at work? If you want to do sports or celebrity, a lot of them do great, somebody needs to go do that. Technology is at the heart of it.
Communications Conversations
MARCH 29, 2019
I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). Jordan has a true passion for communication and sports! Her empathy, creativity and collaborative approach make her a fantastic colleague, and our clients continually sing her praises.
PR 20/20
MAY 8, 2019
Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. In the course of our work, we’ve interviewed and written spotlights on more than 45 AI-powered vendors with more than $1 billion in total funding. Are you ready?
PR Conversations
AUGUST 7, 2014
We are not just talking about a few people sporting Google Glasses, or measuring their heartbeats via the latest wristband or smart watch. Yet I wonder how well equipped practitioners are when it comes to deal with the ethical dimensions we will find ourselves exploring? The wake up call.
Stephen Waddington
DECEMBER 30, 2019
The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. Bold creative and excellent campaigns cannot be delivered by an organisation with a sick culture.
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