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Public Relations Professionals Are Failing to Address the Ethical Threat of Incivility – Brian Peterson

Ethical Voices

He discusses a number of important ethics issues, including: How respect can effectively address unethical situations. The ethical threat of incivility. First, I was in radio journalism doing the DJ thing with album rock at night and high school during the day. Radio was my first love. The need for a culture of kindness.

Ethics 78
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The New Era of Global: What Marketers Need To Know

Deirdre Breakenridge

Unlike before, corporate action isn’t just lobbying for laws and regulations that increase their profits. They are offering moral leadership where regional and national governments are failing to do what their consumers want and need. Pay attention to ethics. The Biggest Changes for Marketers in a New Era of Global.

Marketing 164
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Increasing Your Media Coverage Through Storytelling

PRSay

Whether you serve a large corporation, small nonprofit, major research university or municipal government, at some point your boss has probably said, “We need more media attention. Sure, go after The New York Times as your boss asked, but don’t forget your local newspapers, TV and radio stations. Keep it ethical.

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The Bravery of Silence: Responsible Advocacy Starts With Listening

PRSay

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

Ethics 106
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What APR Stands for — and It’s Not Annual Percentage Rate

PRSay

I didn’t work for a large corporation with big budgets and grand campaigns. They left no ethical “how would you handle …” stone unturned. The real answer: to further your leadership ability. It doesn’t stand for American Public Radio; although I work with the media on occasion. So why get your APR?

Ethics 97
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What PR Can Learn From The Oscar Nominees

ImPRessions - Crenshaw Communications

Leadership is at the heart of The Darkest Hour ‘s brilliant portrayal of Winston Churchill. Above all, through speeches, radio addresses, and his writings, Churchill presaged the modern business or political leader bent on making his mark through strategic thought leadership. In this case, we add, and watch certain films.

Film 136
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Future of PR and social media for International Air Transport Association crisis communications conference

Stuart Bruce

I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. We’ll look at ethics and governance. Gigantic multi-national and trans-national corporations have no respect for borders or governments. The first and foremost for me is ethics and governance.