Remove Content Marketing Remove Events Remove Product Launch Remove Trade Shows
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How to Know Your Product Launch Is ‘Trade Show Ready’

Beyond PR

Launching a product at a trade show can be a great way to focus on your event marketing strategy and spotlight a new product in front of a targeted audience. At Macworld in 2007, Apple unveiled the first generation of a revolutionary product: the iPhone. Will the product be ready for show time?

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Press Releases and SEO: What Are the Links Between the Two?

PR Fuel

They are forms of media that are meant to convey information to journalists and potential customers, such as: Upcoming events Product launches Company restructuring New website Receiving awards Acknowledging employees Trade show exhibitions And more. It first helps to know what constitutes a press release.

SEO 52
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Why some brands are hesitant to use Periscope and Meerkat

Communications Conversations

.” I realize I’m not contributing to the content marketing vortex. Livestreaming events. Livestreaming trade shows. Livestreaming product launches. Yet, when I read most of these posts, I don’t see too many people talking about the realistic implications for brands.

Brand 60
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12 Months of Content Marketing For 2018

Cision

Generating a stream of interesting and engaging ways to reach your audience through content marketing can be a pain. This way you can better align it with whatever else you’re doing marketing-wise. March: Revisit Your Best Content. June: Plan Around Product Launches. July: Leverage What You Learn.

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What is Technology PR?

5W PR

This field involves a combination of media relations, content creation, event planning, and social media management to effectively communicate a company’s innovations, milestones, and values to the target audience. This is especially effective for consumer technology products.

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12 Months of Content Marketing

Beyond PR

Generating a stream of interesting and engaging ways to reach your audience through content marketing can be a pain. This way you can better align it to whatever else you’re doing marketing-wise. March: Revisit Your Best Content. June: Plan Around Product Launches. Instead, use it to fuel your content.

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When is the Best Time to Send a Press Release?

PR Fuel

When generating leads, content marketing is considered three times more efficient than other strategies. Meanwhile, about 60% of marketers have developed a content marketing strategy. . Nearly 80% of content marketers incorporate press releases into their content marketing strategies, too.